Bloomsbury Business has landed a guide by UK marketing specialist Kubi Springer on how to build a powerful female brand. Continue reading at 'The Bookseller'
[ The Bookseller | 2019-04-04 00:00:00 UTC ]
The Book Marketing Society's best marketing campaign awards for autumn 2012 have seen wins... Continue reading at The Bookseller
[ The Bookseller | 2013-03-04 00:00:00 UTC ]
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Social marketing isn’t close to peaking yet, but it’s already a part of almost every conversation between brands and marketers. Close to 90 percent of advertisers are using some form of it, according to a recent Nielsen study. Continue reading at Folio Magazine
[ Folio Magazine | 2013-03-01 00:00:00 UTC ]
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#brand campaigns
Bloomsbury is launching a series of ornithology titles as enhanced ebooks which will include... Continue reading at The Bookseller
[ The Bookseller | 2013-02-26 00:00:00 UTC ]
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#enhanced ebooks
#step change
TunedIn Media, the German company behind the second screen “social TV’ app TunedIn, has been acquired by European publishing giant Axel Springer. The amount isn’t being disclosed, so it’s unlikely to be a home ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-02-26 00:00:00 UTC ]
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#german company
Just 12 hours after (already denied) rumors circulated that Barnes & Noble may ditch its Nook business, the company has had to make an announcement concerning its retail division. Thanks to SEC regulations, the company has had to 'fess up that majority shareholder and "founder*" Leonard... Continue reading at Engadget
[ Engadget | 2013-02-25 00:00:00 UTC ]
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#book chain
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Science fiction and fantasy publisher Angry Robot, part of the Osprey Group, is the creation of one man and many minds working in tandem across the UK and the Atlantic. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-02-20 00:00:00 UTC ]
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#osprey group
#science fiction
Children's laureate Julia Donaldson's follow-up to Edward Lear's classic, The Owl and... Continue reading at The Bookseller
[ The Bookseller | 2013-02-08 00:00:00 UTC ]
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#penguin children
Waterstones m.d. James Daunt (above) has called on the government to address the issue... Continue reading at The Bookseller
[ The Bookseller | 2013-02-01 00:00:00 UTC ]
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#james daunt
Bloomsbury Children’s has acquired two books in a teen series set in a sports school by... Continue reading at The Bookseller
[ The Bookseller | 2013-02-01 00:00:00 UTC ]
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#bloomsbury children
#smash hit
Brazil's is demanding that every school in the country house a library by 2020. To meet that goal, 128,020 libraries will have to be built—or 39 per day—if the goal it to be met. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-01-31 00:00:00 UTC ]
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Whatever Kindle sales were in Q4, they could have been better had Amazon not sold out of its flagship e-reader. Continue reading at AllThingsD
[ AllThingsD | 2013-01-30 00:00:00 UTC ]
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#kindle sales
HarperCollins is launching a new education publishing division in India which will mark its... Continue reading at The Bookseller
[ The Bookseller | 2013-01-29 00:00:00 UTC ]
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Profile has announced a new book from Michael Haag exploring the background of Dan Brown’s... Continue reading at The Bookseller
[ The Bookseller | 2013-01-18 00:00:00 UTC ]
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#dan brown
The value of the children’s physical books market last year was marginally up on 2011,... Continue reading at The Bookseller
[ The Bookseller | 2013-01-17 00:00:00 UTC ]
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#brands push
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Bloomsbury has reported a year-on-year profit boost in the final quarter of 2012, at the same... Continue reading at The Bookseller
[ The Bookseller | 2013-01-16 00:00:00 UTC ]
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#final quarter
Pearson is to exit its UK adult training business, Pearson in Practice. After launching a... Continue reading at The Bookseller
[ The Bookseller | 2013-01-07 00:00:00 UTC ]
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Reader's Digest UK will no longer produce or sell books, following a restructuring of the... Continue reading at The Bookseller
[ The Bookseller | 2013-01-07 00:00:00 UTC ]
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#sell books
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News Corp, the parent company of HarperCollins, has formally applied to separate the company into... Continue reading at The Bookseller
[ The Bookseller | 2012-12-21 00:00:00 UTC ]
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#separate business
Bloomsbury, with its new Just Great Reads promotion, is running what it is calling the "first ever" global marketing campaign targeted expressly at readers who favor devices. Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-12-21 00:00:00 UTC ]
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Haynes Publishing Group has reported a 2% drop in overall group revenue in the second quarter of... Continue reading at The Bookseller
[ The Bookseller | 2012-12-18 00:00:00 UTC ]
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#group revenue
#2% drop