Bloomberg Media Restructures Sales Team to Streamline Events, Integrated Marketing

Business and financial news publisher Bloomberg Media is restructuring its sales and marketing divisions around industries like tech, finance, auto, luxury and consultancy, rather than geography, to streamline operations and strengthen its appeal to advertisers, according to chief revenue officer Christine Cook. To lead the newly reorganized divisions, Cook created two new jobs and made... Continue reading at 'AdWeek'

[ AdWeek | 2023-09-28 10:30:00 UTC ]
News tagged with: #integrated marketing #streamline operations #news publisher

Other Publishing stories related to: 'Bloomberg Media Restructures Sales Team to Streamline Events, Integrated Marketing'


Book sales "well down" as general retail rises

Written By: Lisa Campbell Publication Date: Tue, 10/05/2011 - 08:59 Book sales for April were "well down" in a month where general UK retail sales rose by 5.2% on last year. The British Retail Consortium (BRC) today (10th May) reported like-for-like sales were up 5.2% in value from April... Continue reading at The Bookseller

[ The Bookseller | 2011-05-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book sales #modest boost


The Media Equation: Now to Sell Advertisers on Tablets

Magazine publishers are making plans to be part of, rather than run over by, the digital revolution. Continue reading at The New York Times

[ The New York Times | 2011-05-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media equation #sell advertisers #magazine publishers #making plans #digital revolution


Demand Media Sees Q1 Growth, Ups Content Standards

Demand Media released financial results for the first quarter of 2011 Thursday; the company saw gains in revenue and losses from operations in comparison to the same quarter last year. Continue reading at Folio Magazine

[ Folio Magazine | 2011-05-09 00:00:00 UTC ]
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Kids sales fall for third year in a row

Written By: Caroline Horn Publication Date: Mon, 09/05/2011 - 09:28 Publishers’ sales of children’s books fell by almost 7% during 2010, from 190m in 2009 to 177m in 2010, marking a third successive fall for the children’s market since 2007 when publishers’ sales stood at 212m units. The... Continue reading at The Bookseller

[ The Bookseller | 2011-05-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #childrens market #consumer market


2010 sales slump not cause for "alarm"—Barnsley

Written By: Charlotte Williams Publication Date: Fri, 06/05/2011 - 08:50 The headline decline in sales for British publishers last year of 3.2% is a "cause for concern but not alarm", outgoing Publishers Association president Victoria Barnsley has said in the PA Statistics Yearbook 2010. read... Continue reading at The Bookseller

[ The Bookseller | 2011-05-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #british publishers


Random hits 2m ebook sales

Written By: Charlotte Williams Publication Date: Fri, 06/05/2011 - 08:55 Random House has hit the landmark of two million ebooks sold in the UK, with other leading publishers reporting a first quarter “explosion” in digital sales. E-books currently account for 8% of RH's overall sales, with... Continue reading at The Bookseller

[ The Bookseller | 2011-05-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital sales #selling ebooks #lee child #james patterson #jo nesb #biggest-selling authors


Media Decoder: Plaintiffs Drop Suit Over Jimmy Carter Book

A $5 million lawsuit against Simon & Schuster over a book by former President Jimmy Carter was dropped by the plaintiffs on Thursday, three months after it was filed. The plaintiffs in the class-action suit had argued that Mr. Carter's "Palestine: Peace Not Apartheid," about the Arab-Israeli... Continue reading at The New York Times

[ The New York Times | 2011-05-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media decoder #simon schuster #class-action suit


Media Decoder: Random House Buys Digital Agency

Random House has acquired Smashing Ideas, a digital media agency, in an effort to strengthen its digital publishing side, the publisher said on Thursday. Continue reading at The New York Times

[ The New York Times | 2011-05-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media decoder #random house


Sales slump to eight-year low in Royal Wedding week

Written By: Philip Stone Publication Date: Wed, 04/05/2011 - 16:00 Booksellers suffered their poorest sales in almost eight years last week with spending on physical books slumping by 12% week-on-week. read more Continue reading at The Bookseller

[ The Bookseller | 2011-05-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sales slump #eight-year low


Torbay Bookshop up for sale

Written By: Graeme Neill Publication Date: Wed, 04/05/2011 - 15:48 The owners of the Torbay Bookshop, the Paignton based independent bookseller, have put the shop up for sale after almost 20 years trading. Co-owner Matthew Clarke said it was the right time to sell the business, with he and... Continue reading at The Bookseller

[ The Bookseller | 2011-05-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #torbay bookshop


Digital sales now worth 6%, as ebooks grow 300% in 2010

Written By: Philip Jones Publication Date: Tue, 03/05/2011 - 09:22 The digital publishing market is now worth 6% of UK publishers' sales, the Publishers Association has revealed, with consumer digital sales up more than 300% in 2010 to £16m—the third year of treble digit growth. The PA... Continue reading at The Bookseller

[ The Bookseller | 2011-05-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital sales #uk publishers #publishers association


Small Publishers and Marketing Services

American Business Media’s annual meeting this year took a single theme approach, focusing on the opportunity for b-to-b publishers to offer marketing services. Continue reading at Folio Magazine

[ Folio Magazine | 2011-05-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #small publishers #marketing services


E-book sales at Hachette UK now 5% and catching US

Written By: Philip Jones Publication Date: Tue, 03/05/2011 - 11:42 E-book sales at Hachette UK quadrupled in the first quarter of 2011 and are more than 5% of HUK’s trade sales, the company revealed today (3rd May), adding that it was beginning to catch up with the US, where ebooks now account... Continue reading at The Bookseller

[ The Bookseller | 2011-05-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #e-book sales #hachette uk


Media Decoder: Confusion Over a Book About Harper Lee

The author of a forthcoming book about the ever-private Harper Lee, author of "To Kill a Mockingbird," insisted on Friday that she had the cooperation of Ms. Lee, two days after Ms. Lee released a statement through her lawyer denying that she had cooperated. Continue reading at The New York Times

[ The New York Times | 2011-04-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #harper lee #media decoder


Nielsen’s Events Group Reports Solid First Quarter

Nielsen reported its first quarter results this morning and overall revenue was up 7 percent to $1.3 billion and adjusted EBITDA grew 8.5 percent to $320 million compared to Q1 2010. Continue reading at Folio Magazine

[ Folio Magazine | 2011-04-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #quarter results


Penguin's ebook sales double in Q1

Written By: Charlotte Williams Publication Date: Thu, 28/04/2011 - 15:24 Penguin's ebook sales have doubled in the first quarter of 2011 compared to the same period in 2010, its parent company Pearson revealed in a statement today (28th April). In its interim management statement covering the... Continue reading at The Bookseller

[ The Bookseller | 2011-04-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebook sales #28th february


How Traditional Media Companies Should Reshape for the Digital Age

In a white paper titled “The Media Company of the Future: The Revolution Goes On”, consulting firm AMR International Consulting Inc. outlines the steps it says traditional companies must take to incorporate technological advances into their business model and stay competitive against “New world”... Continue reading at Folio Magazine

[ Folio Magazine | 2011-04-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital age #media company #business model #stay competitive


Book sales bounce over spring break

Written By: Philip Jones and Jenny Roper Publication Date: Wed, 27/04/2011 - 16:00 Book sales dropped 9% last week as the Easter weekend cut into retail time, but the market was still up on the same week last year with sales up 2.1%, a second consecutive week of year-on-year growth after a... Continue reading at The Bookseller

[ The Bookseller | 2011-04-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #consecutive week #book sales #spring break #philip jones #year-on-year growth #23rd april


RHG reshuffles international sales department

Written By: Charlotte Williams Publication Date: Thu, 21/04/2011 - 13:45 The Random House Group has made a series of appointments as part of a reshuffle of its international sales department, including the creation of a group sales and marketing director role for East Asia. Sales and marketing... Continue reading at The Bookseller

[ The Bookseller | 2011-04-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #group sales #key area


Building a Business on Content Sales

The appeal of paid content is growing. Last month, The New York Times embarked on one of the largest tests yet around paid content, introducing a subscription plan for the heaviest users of its site. The plan offers three digital subscription options across a variety of devices. Continue reading at Folio Magazine

[ Folio Magazine | 2011-04-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #content sales #paid content #subscription plan #heaviest users #plan offers