Business and financial news publisher Bloomberg Media is restructuring its sales and marketing divisions around industries like tech, finance, auto, luxury and consultancy, rather than geography, to streamline operations and strengthen its appeal to advertisers, according to chief revenue officer Christine Cook. To lead the newly reorganized divisions, Cook created two new jobs and made... Continue reading at 'AdWeek'
[ AdWeek | 2023-09-28 10:30:00 UTC ]
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Written By: Charlotte Williams Publication Date: Thu, 21/04/2011 - 13:45 The Random House Group has made a series of appointments as part of a reshuffle of its international sales department, including the creation of a group sales and marketing director role for East Asia. Sales and marketing... Continue reading at The Bookseller
[ The Bookseller | 2011-04-21 00:00:00 UTC ]
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After a disappointing fourth quarter of 2010 (with $2.4 billion in transaction value) in the media industry, investment bank Berkery Noyes reports an upswing for first quarter 2011, to the tune of $13.8 billion in transactions. Berkery Noyes identified the largest transaction in the first... Continue reading at Folio Magazine
[ Folio Magazine | 2011-04-20 00:00:00 UTC ]
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Written By: Benedicte Page Publication Date: Wed, 20/04/2011 - 07:27 A first planning meeting is to be held to establish a National Libraries Day, after widespread support for the idea from organisations including the Booksellers Association, the National Union of Teachers, Booktrust, The... Continue reading at The Bookseller
[ The Bookseller | 2011-04-20 00:00:00 UTC ]
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In a statement released yesterday, Demand Media reaffirms the financial outlook for fiscal year 2011 given on February 22, despite the Google algorithm change which took place in late February. Continue reading at Folio Magazine
[ Folio Magazine | 2011-04-19 00:00:00 UTC ]
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#late february
Written By: Lisa Campbell Publication Date: Tue, 19/04/2011 - 09:40 Tesco UK sales rose by 5.5% in a year where the company said book sales "grew well." The supermarket released its preliminary results for the 52 weeks to 26th February 2011 this morning (19th April), showing that UK sales grew... Continue reading at The Bookseller
[ The Bookseller | 2011-04-19 00:00:00 UTC ]
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United Business Media (UBM) shared its first quarter report today, with a 13.7 percent increase in total revenue, rising from 2010 first quarters $338.74 million to first quarter 2011s $385.07 million. Continue reading at Folio Magazine
[ Folio Magazine | 2011-04-19 00:00:00 UTC ]
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The author addressed the "60 Minutes" allegations in an interview with Outside magazine. Continue reading at The New York Times
[ The New York Times | 2011-04-19 00:00:00 UTC ]
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#media decoder
Written By: Philip Stone Publication Date: Tue, 19/04/2011 - 15:35 Physical book sales in the seven days to 16th April soared 6.4% (£1.6m) week-on-week and were up 4.3% (£1.1m) on the same week last year, according to Nielsen BookScan data. Helped by schools breaking for the Easter holidays,... Continue reading at The Bookseller
[ The Bookseller | 2011-04-19 00:00:00 UTC ]
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Here's a clever idea from Chris Dixon: The investor and entrepreneur has turned his well-read blog into an ebook. Dixon, who runs Hunch and helps steer Founder Collective's bets when he's not blogging, has taken a couple years' worth of posts and compiled them into "Startups; Dixon's proceeds... Continue reading at AllThingsD
[ AllThingsD | 2011-04-19 00:00:00 UTC ]
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Written By: Benedicte Page Publication Date: Mon, 18/04/2011 - 09:20 Poetry publishers have united en masse to demand the Arts Council overturn its decision to stop funding the Poetry Book Society, saying the demise of the organisation would lead to a "considerable loss of sales". A total of... Continue reading at The Bookseller
[ The Bookseller | 2011-04-18 00:00:00 UTC ]
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Written By: Benedicte Page Publication Date: Mon, 18/04/2011 - 09:22 Amazon.co.uk has launched a two-week Kindle ebook promotion, with Michel Faber's The Crimson Petal and the White priced £1.47. According to information sent to publishers whose books will feature, the campaign will be a... Continue reading at The Bookseller
[ The Bookseller | 2011-04-15 00:00:00 UTC ]
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The Content Marketing Institute (CMI) launched a strategy consulting practice today. The goal of the practice is to assist companies of all walks in creation of original content strategies that will be beneficial to their overall business. Continue reading at Folio Magazine
[ Folio Magazine | 2011-04-14 00:00:00 UTC ]
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Written By: Lisa Campbell Publication Date: Thu, 14/04/2011 - 09:57 Like for like book sales at W H Smith have fallen by 3% in a "soft" market as the retailer reported a 3% increase in profits to £64m. In its interim management statement, for the six months to 28th February, the group's sales... Continue reading at The Bookseller
[ The Bookseller | 2011-04-14 00:00:00 UTC ]
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Written By: Lisa Campbell Publication Date: Wed, 13/04/2011 - 09:26 Sales at wholesaler Bertrams dropped 3% in the last six months, with library sales down 25%. But strong international sales and a "resilient" retail performance in the face of a slowing consumer book market helped arrest the... Continue reading at The Bookseller
[ The Bookseller | 2011-04-13 00:00:00 UTC ]
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Penton Media today announced its new Marketing Services Group, a unit that will offer custom content, research and digital and sales optimization services to customers in 17 vertical markets. Continue reading at Folio Magazine
[ Folio Magazine | 2011-04-12 00:00:00 UTC ]
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Ad network Specific Media has appointed Fox Networks Group's Graeme Lynch as its new UK publisher services director. Continue reading at Media Week
[ Media Week | 2011-04-11 00:00:00 UTC ]
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Written By: Lisa Campbell Publication Date: Mon, 11/04/2011 - 15:56 Eason has today (11th April) launched a new marketing campaign to emphasise the diversity of the customers it caters for. The Irish bookselling chain's new strapline is "Whatever you're into, get into Eason", and will start... Continue reading at The Bookseller
[ The Bookseller | 2011-04-11 00:00:00 UTC ]
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Bloomberg Businessweek's new app gives Apple the terms it wants -- and gives subscribers a reasonably-priced magazine. Imagine that. Continue reading at AllThingsD
[ AllThingsD | 2011-04-11 00:00:00 UTC ]
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Written By: Lisa Campbell Publication Date: Fri, 08/04/2011 - 14:47 The Publishers Association has called for more government investment in learning resources after a survey revealed the schoolbook market was hit by cutbacks this year, with further cuts anticipated in 2012. The PA's recently... Continue reading at The Bookseller
[ The Bookseller | 2011-04-08 00:00:00 UTC ]
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Each year the publishing world seems to become enamored with a new strategy that will redefine the industry. In 2011, that's marketing services. Continue reading at Folio Magazine
[ Folio Magazine | 2011-04-07 00:00:00 UTC ]
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