Bloomberg Aims to Drive Readership with New iPad App

Bloomberg has rolled out a new magazine iPad application that offers readers exclusive content, including video and interactive graphics. The Bloomberg Markets+ iPad app brings the company’s publication to Apple’s tablet. The ap ... Continue reading at 'Editor & Publisher'

[ Editor & Publisher | 2012-09-13 00:00:00 UTC ]
News tagged with: #drive readership #ipad app #including video

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TV, OOH and radio set to drive return to media inflation

Big offline channels are forecast to outpace digital media this year, with the exception of print. Continue reading at Media Week

[ Media Week | 2021-02-17 09:42:23 UTC ]
More news stories like this | News stories tagged with: #digital media


Context and environment are driving success for video pre-roll ads

Hilary Pollack, research manager, Twitter Good storytellers know that context matters. But did you know that applies to your ads as well? We partnered with MAGNA and IPG Media Lab to measure the impact of context, specifically content adjacency and user experience, on ad perception and... Continue reading at Digiday

[ Digiday | 2021-02-17 02:00:00 UTC ]
More news stories like this | News stories tagged with: #context matters #user experience #premium publisher


Exclusive: Reese Witherspoon’s wildly popular book club is now an app

Fans can find the actress’s book recommendations, special merch, and pop-up events on the new mobile platform. Actress and Hello Sunshine founder Reese Witherspoon is seeking to broaden the reach of her popular book club, built largely on Instagram, with a new mobile app that will allow in-app... Continue reading at Fast Company

[ Fast Company | 2021-02-03 10:00:34 UTC ]
More news stories like this | News stories tagged with: #mobile app #reese witherspoon #book recommendations #mobile platform #in-app purchases #popular book


‘A retail media company’: How CAMP wants its online content to eventually drive customers back to stores

CAMP had to shift from brick-and-mortar to a strategy that more directly resembles a digital publisher with a penchant for e-commerce. The post ‘A retail media company’: How CAMP wants its online content to eventually drive customers back to stores appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2021-02-03 05:01:00 UTC ]
More news stories like this | News stories tagged with: #stores appeared #online content #directly resembles #digital publisher


‘A retail media company’: How CAMP wants its online content to eventually drive customers back to stores

CAMP had to shift from brick-and-mortar to a strategy that more directly resembles a digital publisher with a penchant for e-commerce. The post ‘A retail media company’: How CAMP wants its online content to eventually drive customers back to stores appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2021-02-03 05:01:00 UTC ]
More news stories like this | News stories tagged with: #stores appeared #online content #directly resembles #digital publisher


Audiobook Apps for Bilingual Readers and Language Learners

Whether you're practicing a language, or want to read a book in its original language, try these audiobook apps for language learning. Continue reading at Book Riot

[ Book Riot | 2021-01-20 11:39:00 UTC ]
More news stories like this | News stories tagged with: #original language #audiobook


Black Futures Co-Creators to Guest-Curate Facebook App’s Lift Black Voices Section

Kimberly Drew and Jenna Wortham, co-authors of visual anthology Black Futures, will become the first-ever guest curators of the Lift Black Voices section in its flagship mobile applications. Starting Monday and lasting for three weeks, they will personally select collections of dialogues, essays... Continue reading at AdWeek

[ AdWeek | 2021-01-11 18:55:42 UTC ]
More news stories like this | News stories tagged with: #kimberly drew #jenna wortham #anthology


Manage Your 2021 TBR With These Reading List Apps

These eight reading list apps can help you stay organized and focused on your reading goals throughout 2021. Continue reading at Book Riot

[ Book Riot | 2021-01-08 11:40:00 UTC ]
More news stories like this | News stories tagged with: #stay organized


Apple removes more unlicensed games from the App Store in China

The App Store is reportedly looking a little different in China today. According to Reuters, Apple has removed roughly 39,000 games owned by developers and publishers that don’t have an ISBN (International Standard Book Number) from the Chinese gover... Continue reading at Engadget

[ Engadget | 2020-12-31 13:01:44 UTC ]
More news stories like this | News stories tagged with: #china today #app store #isbn


Natasha Trethewey’s Memorial Drive is being adapted for TV.

Former U.S. Poet Laureate Natasha Trethewey’s Memorial Drive—a harrowing memoir of a daughter reckoning with the brutal murder of her mother at the hands of her stepfather—has been optioned by Sony Pictures Television for development as a drama series. Recently heralded by the Washington Post... Continue reading at Literrary Hub

[ Literrary Hub | 2020-12-02 20:31:46 UTC ]
More news stories like this | News stories tagged with: #natasha trethewey #memorial drive #harrowing memoir #brutal murder #drama series #literary hub #memoir


The Curie Society aims to broaden perceptions of STEM female protagonists

One of MIT Press’ big titles for 2021 is a graphic novel spy adventure based around a secret society formed by Marie Curie. Its co-creator Heather Einhorn explains why the world needs more stories about women in STEM   Continue reading at The Bookseller

[ The Bookseller | 2020-11-27 06:49:03 UTC ]
More news stories like this | News stories tagged with: #mit press #big titles #marie curie #graphic novel


Lockdown drives 'explosive' online sales across formats, says BookStat's Abbassi

The past six months have seen “explosive” online sales with print books up by 45%, e-books by 30% and audio increasing 28%, according to figures from Bookstat c.e.o. Paul Abbassi. Continue reading at The Bookseller

[ The Bookseller | 2020-11-19 01:00:03 UTC ]
More news stories like this | News stories tagged with: #paul abbassi #online sales #print books


Pandemic drives ebook and audiobook sales by UK publishers to all-time high

Printed book sales plunge in first six months of 2020 on back of shop and school closuresSee all our coronavirus coverageSales of digital books by British publishers are set to hit an all-time high this year as the public turns to reading to escape pandemic cabin fever.However, the ebook and... Continue reading at The Guardian

[ The Guardian | 2020-11-14 07:00:02 UTC ]
More news stories like this | News stories tagged with: #audiobook sales #uk publishers #all-time high #british publishers #audiobook boom #high cost #global sales #printed books #high streets #schools closed #coronavirus lockdown #digital books #printed book #audiobook


Paulo Coelho’s ‘The Archer’ aims for profundity but misses

The novel’s self-help aphorisms are superficial when they aren’t simply nonsensical. Continue reading at The Washington Post

[ The Washington Post | 2020-11-11 07:27:41 UTC ]
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Scholars Aim to Revitalize Christianity

New studies of Scripture can help shape the future of the Christian faith, according to religion publishers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-11-06 05:00:00 UTC ]
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Reach aims to document more inclusive history with free picture archive Memory Lane

Tool contains publisher’s image libraries while encouraging public to upload their own photographs. Continue reading at Media Week

[ Media Week | 2020-11-04 14:41:51 UTC ]
More news stories like this | News stories tagged with: #libraries


Vandalization at Major Libraries Aims At Voter Intimidation

Three libraries, including two major metropolitan downtown facilities, have seen vandalism related to voter intimidation in the last two weeks. Continue reading at Book Riot

[ Book Riot | 2020-11-02 11:35:00 UTC ]
More news stories like this | News stories tagged with: #libraries


Kurien hired to drive rapid expansion of Orion Dash list

Orion has hired Aria’s Rhea Kurien as editorial director to lead a dynamic growth strategy for its digital imprint Orion Dash.  Continue reading at The Bookseller

[ The Bookseller | 2020-11-02 10:17:27 UTC ]
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Why Nordic publishing giant Schibsted joined the coalition lobbying for Apple App Store ‘fairness’

Schibsted is one of the newest members of the Coalition for App Fairness, a group that includes the likes of Epic Games and Spotify. The post Why Nordic publishing giant Schibsted joined the coalition lobbying for Apple App Store ‘fairness’ appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2020-10-29 04:01:18 UTC ]
More news stories like this | News stories tagged with: #epic games #publishing giant


Horace aims to re-create the FBF experience

In lieu of a physical event, Horace has been roaming the virtual halls, fuelled by German confectionery and decked out head-to-toe in FBF merchandise Continue reading at The Bookseller

[ The Bookseller | 2020-10-14 01:39:49 UTC ]
More news stories like this | News stories tagged with: #physical event