Best Marketing Campaign award to James Patterson is Missing

Marketing campaigns for books by James Patterson, David O’Doherty and Chris Judge, and Helen Walsh were named as the winners of the Best Marketing Campaign of the Year Awards today (25th March). The Book Marketing Society (BMS), which is now part of Nielsen Book, gave its annual awards at the end of Nielsen’s BookInsights Conference. Best Adult Marketing Campaign was awarded to Cornerstone’s James Patterson is Missing, by Gina Luck, Rebecca Ikin, Alex Young and Chloe Healy. Continue reading at 'The Bookseller'

[ The Bookseller | 2015-03-26 00:00:00 UTC ]
News tagged with: #marketing campaigns #chris judge #marketing campaign #annual awards

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HarperCollins Continues Facebook Live Programming with Holiday Campaign

HarperCollins, which launched its daily Facebook Live programming in June and has since reached nearly10 million viewers, kicked off its holiday programming last week. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-12-20 00:00:00 UTC ]
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Market Report: Modest Growth in Italy’s Publishing Sector

After losses of almost €556 million, Italy's book publishing market grew in 2015 and 2016 for the first time since 2010, according to the Italian Publishers Association. The post Market Report: Modest Growth in Italy’s Publishing Sector appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-12-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #modest growth #publishing sector


Facebook Has Now Revealed Its Fourth Marketing Metrics Problem Since September

Facebook has been undervaluing iPhone audiences on certain posts by Instant Articles publishers, per its blog post on Friday. It's the fourth time since September that the digital media giant has owned up to providing marketers with inaccurate data, following up on an admission just one week... Continue reading at AdWeek

[ AdWeek | 2016-12-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #national geographic #nbc news #increase revenues #live videos


The Essex Serpent wins Spoon's Carpet Novel award

Sarah Perry's The Essex Serpent (Serpent's Tail) has won the Spoon's Carpet Novel Award 2016 for the best novel to be read in a pub. Continue reading at The Bookseller

[ The Bookseller | 2016-12-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sarah perry


MPs to be sent Brexit book after crowdfunding campaign

A book warning about the dangers of Brexit is to be sent to all 650 MPs after the public backed an impromptu fundraising campaign set up by a reader. Continue reading at The Bookseller

[ The Bookseller | 2016-12-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #brexit book #crowdfunding campaign #book warning


Jill Corcoran Expands into Adult Market

Jill Corcoran Literary Agency, in an effort to both extend its reach in the children's book market and expand into the adult book market, has announced the addition of four new agents. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-12-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #adult market #book market


Sara Wheeler to help judge Edward Stanford Travel Writing Awards

Travel writers, adventurers, novelists and broadcasters join retailers and editors in the judging panels for the Edward Stanford Travel Writing Awards. Continue reading at The Bookseller

[ The Bookseller | 2016-12-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #travel writers #judging panels


Book Publishing Market Overview: Myanmar’s Challenges and Potential

In a land of nearly 2,000 small book publishers, Myanmar's post-junta industry is strengthening its ties to ASEAN and serving a youthful demographic. The post Book Publishing Market Overview: Myanmar’s Challenges and Potential appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-12-12 00:00:00 UTC ]
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London Book Fair Awards Add Rights Professional of the Year

The London Book Fair's International Excellence Awards has added a Rights Professional of the Year category. Winners will be announced in March 2017. The post London Book Fair Awards Add Rights Professional of the Year appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-12-12 00:00:00 UTC ]
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How Rewarding Are Book Awards? Australia’s Industry Debates the Costs

Some book publishers in Australia question whether the expense of entering the increasing number of book awards is worth the potential end result. The post How Rewarding Are Book Awards? Australia’s Industry Debates the Costs appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-12-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book awards #book publishers #increasing number


Peter James reveals two new books for 2017

Crime writer Peter James has revealed he will publish two new books next year - a "who-dunnit" Roy Grace novel and a new stand-alone novel, asking what would happen if someone had absolute proof God exists. Continue reading at The Bookseller

[ The Bookseller | 2016-12-10 00:00:00 UTC ]
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Award-winning romantic novelist Claire Lorrimer dies

Romance novelist Patricia Robins – who wrote under the penname Claire Lorrimer – has died aged 95. Continue reading at The Bookseller

[ The Bookseller | 2016-12-09 00:00:00 UTC ]
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Max Porter scoops Sunday Times/PFD Young Writer Award

Max Porter has won the Sunday Times/Peters Fraser + Dunlop Young Writer of the Year Award 2016 for his "extraordinary" debut Grief is the Thing with Feathers (Faber). Continue reading at The Bookseller

[ The Bookseller | 2016-12-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #max porter #debut grief #feathers faber


Gifts and misses: publishers pick their books of 2016

Which books did best? Which should have done better? Which books by their rivals would publishers like to have brought out? • Vote: What was your favourite book of the year?Publishing director, Jonathan Cape Continue reading... Continue reading at The Guardian

[ The Guardian | 2016-12-09 00:00:00 UTC ]
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Nosy Crow's Wilson wins Women in Publishing award

Kate Wilson, founder and m.d. of Nosy Crow, is the winner of this year’s Women in Publishing Pandora Award. Continue reading at The Bookseller

[ The Bookseller | 2016-12-09 00:00:00 UTC ]
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Arts Foundation Award 'creative non-fiction' shortlist revealed

Writers Marina Benjamin and Joanna Walsh, author/illustrator Oliver Kugler and poet Jack Underwood are on the shortlist for a new prize for creative non-fiction writing. Continue reading at The Bookseller

[ The Bookseller | 2016-12-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #shortlist revealed


The Washington Post Is Marketing Itself to Brands as a Testing Ground for Video Ads

One year ago, the Washington Post decided it was done working with third-party ad-tech partners and instead started building its own slick tools and ad formats to tackle industry problems like speed, fraud and viewability. So, it started an internal group called Research, Experimentation and... Continue reading at AdWeek

[ AdWeek | 2016-12-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #morgan stanley #larger reach


Digital Single Market may have 'disastrous' cultural consequences

The "cultural consequences of the Digital Single Market in Europe would be disastrous", according to Chris Auty [pictured], head of the producing department of the National Film & Television School. Continue reading at The Bookseller

[ The Bookseller | 2016-12-07 00:00:00 UTC ]
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Nielsen and Specsavers announce revamped Bestseller Awards

Nielsen Book and Specsavers are launching the Specsavers Bestseller Awards to celebrate book sales in all formats. Continue reading at The Bookseller

[ The Bookseller | 2016-12-07 00:00:00 UTC ]
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Johnson, Bragg and Hodge win inaugural Parliamentary Book Awards

Politicians Alan Johnson, Margaret Hodge, Melvyn Bragg and John Bew have been announced as the winners of the inaugural Parliamentary Book Awards, as voted for by MPs and members of the House of Lords. Continue reading at The Bookseller

[ The Bookseller | 2016-12-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #melvyn bragg