Best Buy and CNET Are Combining Their Ad Inventory

Consumer electronics retailer Best Buy and digital publisher CNET are teaming up to create a new retail media model, the companies said Thursday. The electronics retailer and the publisher are combining their ad inventory, allowing advertisers to buy across Best Buy Ads' retail media network and alongside CNET's tech-review-focused editorial content and measure whether ads... Continue reading at 'AdWeek'

[ AdWeek | 2024-04-25 12:00:00 UTC ]
News tagged with: #alongside cnet #ad inventory #electronics retailer #allowing advertisers #digital publisher

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S&S buys Elphinstone debuts

Simon and Schuster Children’s Books has acquired two novels for nine to 12-year-olds from... Continue reading at The Bookseller

[ The Bookseller | 2014-03-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #schuster children


Film buy for Tom Rob Smith's The Farm

The film rights to Tom Rob Smith’s newly published The Farm (Simon & Schuster) have... Continue reading at The Bookseller

[ The Bookseller | 2014-03-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #film rights #newly published


UK mobile advertising set to overtake newspaper ad revenue in 2014

New eMarketer research forecasts mobile ad spend to top £2bn this year, and for total digital media to reach £9bn by 2017UK mobile advertising spend is forecast to top £2bn and overtake newspaper ad revenue for the first time in 2014, according to new research.Total digital media advertising... Continue reading at The Guardian

[ The Guardian | 2014-03-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #advertising spend #steepest drop #market share


Tor buys Truthwitch fantasy series

Tor in the UK and US have acquired a “thrilling” YA/adult fantasy adventure series.... Continue reading at The Bookseller

[ The Bookseller | 2014-03-10 00:00:00 UTC ]
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Pastor reportedly buys his way onto New York Times bestseller list

Mark Driscoll reportedly paid the firm ResultSource Inc. hundreds of thousands of dollars to secure a place on the NYT bestseller list for his book. It's only the latest story of companies who will work to ensure a book makes it onto a bestseller list. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-03-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #latest story #bestseller list


Digital Ad Growth About to Offset Print Decline

News websites and online publishers saw advertising soar 18 per cent in Britain last year, fuelling hopes that digital growth has reached a long-awaited tipping point where it will offset print decline. Figures from the Association of Online Publi ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-03-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #news websites #online publishers #digital growth


Egmont buys two from Heathfield

Egmont has bought two YA novels by Brighton-based author Lisa Heathfield. Fiction editorial... Continue reading at The Bookseller

[ The Bookseller | 2014-03-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ya novels


Hot Key buys 'heart-pounding' Lockhart novel

Hot Key Books has bought UK and Ireland rights in We Are Liars, a YA novel from National Book... Continue reading at The Bookseller

[ The Bookseller | 2014-03-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bought uk #ireland rights #national book


Ingram Buys CourseSmart

In deal that unites two of the largest players in the digital college textbook field, Ingram’s VitalSource Technologies has acquired the assets of CourseSmart. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-03 00:00:00 UTC ]
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Podcast: Apple Looking To Buy Time In E-Book Case

In a federal courtroom in Manhattan, attorneys for Apple in its ebook price-fixing case are offering up lessons in creative legal maneuvering. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-02-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #buy time #e-book case


S&S buys Caroline Kepnes novels

Simon & Schuster UK has won the won the UK rights to two novels by journalist, director and... Continue reading at The Bookseller

[ The Bookseller | 2014-02-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #uk rights


The Way Publishers Cash In Twitter Referrals Now (Hint: More Ads)

Much bandwidth has been consumed discussing the effects of Facebook's recent algorithm change to favor sites offering "high quality" content. It's been said to hurt viral sites like Upworthy -- a notion the site's founders have denied -- while rewarding other publishers including Mental... Continue reading at Advertising Age

[ Advertising Age | 2014-02-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #high quality #make money


Independent bookshops in decline as buying habits change

Booksellers Association calls in celebrity support for Books Are My Bag campaign after more than 500 closures since 2005The number of independent bookshops gracing British high streets has fallen below 1,000 – a third fewer than nine years ago, amid cut-throat competition from supermarkets,... Continue reading at The Guardian

[ The Guardian | 2014-02-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #growing power #bigger problem #tiny part #major part


Investment Group Buys codeMantra

CodeMantra, the technology and service provider to publishers and other content companies, has been acquired by a Boston-based investment group. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-02-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #content companies


Cornerstone buys four from self-published Tracy Bloom

Cornerstone has signed a four-book deal with Kindle self-published author Tracy Bloom. Jenny... Continue reading at The Bookseller

[ The Bookseller | 2014-02-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #four-book deal


Graphic Arts Books Buys Companion Press

In a deal that adds 27 titles to its backlist, Graphic Arts Books has acquired the trade books and publishing rights of Companion Press. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-02-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #trade books #publishing rights


Meredith’s latest mobile ad strategy: rewards for taps

Meredith, like many publishers, is still trying to figure out how to effectively make money on mobile. Its latest strategy: “gamify” its mobile apps. The publisher has inked a one-year deal with Kiip, an ad tech startup that serves users branded “rewards” in exchange for completing certain... Continue reading at Digiday

[ Digiday | 2014-02-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile apps #post meredith #publishing partners


HCB buys debut from comedian Campbell

Hodder Children’s Books has acquired Boyface, a debut series from children’s comedian... Continue reading at The Bookseller

[ The Bookseller | 2014-02-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hodder children


Fashion magazines reap the benefit of print – but there have to be enough ads

As new high-end glossy Porter launches, the appetite for digital versions of titles does not seem to have mass appealMagazine publishers see Thursday's ABC figures as a step forward. For the first time they managed to convince the bureau to add the circulation figures for their digital editions... Continue reading at The Guardian

[ The Guardian | 2014-02-16 00:00:00 UTC ]
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Angry Birds Maker Hatches In-Game Video Ad Plan

Angry Birds is getting ready to introduce in-game digital video ads in an expansion of its advertising products that the company will unveil soon, according to Michele Tobin, Rovio’s head of advertising. Tobin told Adweek today that the company’s games provide premium inventory for video... Continue reading at AdWeek

[ AdWeek | 2014-02-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #video ads #mobile video