Barnes & Noble Inc. and Microsoft Corp. are teaming up to create a new Barnes & Noble subsidiary that will house the digital and college businesses of the bookseller and include a Nook application for Windows 8.The companies said Monday that they are exploring separating those businesses entirely. That could mean a stock offering, sale, or other deal could happen.The deal gives Barnes & Noble ammunition to fend off shareholders who have agitated for a sale of the Nook business or the whole company. For Microsoft, it represents a move into the ebook business, which has been targeted by Amazon.com, Apple Inc. and Google Inc."Our complementary assets will accelerate e-reading innovation across a broad range of Windows devices, enabling people to not just read stories, but to be part of them. We're on the cusp of a revolution in reading," Andy Lees, president at Microsoft, said in a statement.The partnership with Microsoft will see the Redmond, Wash., company make a $300 million investment in the subsidiary for an approximately 17.6% stake. Barnes & Noble will own about 82.4% of the subsidiary, which has yet to be officially named.The companies said that the subsidiary will have an ongoing relationship with Barnes & Noble's retail stores, but what that relationship will be is unclear.Barnes & Noble, based in New York, currently runs 691 bookstores in 50 states. A representative for the company could not be immediately reached for comment.The... Continue reading at 'Crains New York'
[ Crains New York | 2012-04-30 00:00:00 UTC ]
News tagged with:
#ebook readers
#increasingly popular
#paperback books
#important parts
#rapid growth
#nook app
A bipartisan group of political publishers including Daily Caller, Mediaite, Raw Story, Alternet, Law&Crime, and the Washington Free Beacon have launched Continue reading at Editor & Publisher
[ Editor & Publisher | 2019-06-21 15:26:03 UTC ]
More news stories like this | News stories tagged with:
#publishers including
In his new book series, consultant Dean Foster offers practical advice for companies on how to gain cultural competency in a global marketplace. Continue reading at Knowledge@Wharton
[ Knowledge@Wharton | 2019-06-20 15:08:04 UTC ]
More news stories like this | News stories tagged with:
#global marketplace
#book series
An astonishing 91% of right-leaning Americans have lost faith in the media, according to a study from the Reuters Institute of Digital News and the University of Oxford. Rasmus Kleis Nielsen from the Reuters Institute for the Study of Journalism explained some of the key findings of the report,... Continue reading at AdWeek
[ AdWeek | 2019-06-20 11:00:53 UTC ]
More news stories like this | News stories tagged with:
#reuters institute
#lost faith
#digital news
#key findings
#nielsen
The growing popularity of ebooks in Russia is prompting some publishers to look at online serialization as an option for distribution and sales, both as an offer to consumers and to writers of works in progress. The post Russian Book Market Players Explore Digital Serialization appeared first on... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2019-06-20 05:30:42 UTC ]
More news stories like this | News stories tagged with:
#growing popularity
#online serialization
#ebooks
#russian book
By this point, the phrase “fake news” has become as ubiquitous in newsrooms as “election night pizza.” It’s a term Continue reading at Editor & Publisher
[ Editor & Publisher | 2019-06-19 07:00:42 UTC ]
More news stories like this | News stories tagged with:
#digital publishing
The site’s journalists took part in an IRL protest after a series of tweets criticized the company’s refusal to recognize their affiliation with the News Guild. Continue reading at The New York Times
[ The New York Times | 2019-06-18 22:31:39 UTC ]
More news stories like this | News stories tagged with:
#buzzfeed news
#digital media
Bud Light’s “Real Men of Genius” campaign--which set a new standard for funny radio ads--is being resurrected for the social media age. The brew is rebranding the campaign “Internet Heroes of Genius” and running them exclusively on digital, including on streaming audio services Spotify and... Continue reading at Advertising Age
[ Advertising Age | 2019-06-18 10:00:00 UTC ]
More news stories like this | News stories tagged with:
#wieden kennedy
#ab inbev
#social platforms
#twitter today
#create content
#digital media
Head of comedy tells festival that there are a ‘significant lack’ of women and an ‘awful lot’ of all-male teamsITV’s head of comedy has said she will no longer commission any show with an all-male writing team, or one that has just a “token woman”.Saskia Schuster took action after an audit of... Continue reading at The Guardian
[ The Guardian | 2019-06-18 02:45:31 UTC ]
More news stories like this | News stories tagged with:
#awful lot
A 40-year-old independent bookshop in London has undergone a digital transformation after its owner signed up to a Google project which pairs young people with businesses. Continue reading at The Bookseller
[ The Bookseller | 2019-06-17 12:35:21 UTC ]
More news stories like this | News stories tagged with:
#digital transformation
#independent bookshop
As digital media penetration reaches near-universal status, digital advertising revenues around the world, including in the U.S., are anticipated to slow by several percentage points compared to years past, according to Magna Global's newest advertising forecast. The report from IPG Mediabrands'... Continue reading at AdWeek
[ AdWeek | 2019-06-17 01:00:56 UTC ]
More news stories like this | News stories tagged with:
#years past
Sainsbury's-owned retailer's digital media account moves from retail-specialist agency Summit. Continue reading at Media Week
[ Media Week | 2019-06-14 08:24:52 UTC ]
More news stories like this |
In order to succeed, traditional media companies must repurpose content and make it work even harder across digital channels. Here’s an inside look at using tools to reinvent the way traditional media companies master digital publishing. The post Reinventing the way traditional media... Continue reading at Digiday
[ Digiday | 2019-06-13 04:03:22 UTC ]
More news stories like this | News stories tagged with:
#digital channels
#digital publishing
#digital content
Doug Stambaugh has been promoted to the newly created position of v-p and director of strategic operations and business development at Simon & Schuster. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-06-06 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#business development
#simon schuster
Back in 2015, Microsoft said that Windows 10 would be the last version of Windows. The software giant views its newest operating system as a service that’s continually updated. Although problems with both the October 2018 Update and May 2019 Update mean that’s not really true at the moment. Most... Continue reading at Betanews
[ Betanews | 2019-05-30 09:08:54 UTC ]
More news stories like this | News stories tagged with:
#windows lite
#continually updated
#big hints
Thrill-master Nelson DeMille found the perfect partner in his own son, award-winning screenwriter (for the science fiction short 'The Absence') Alex DeMille. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-05-30 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#perfect partner
#award-winning screenwriter
The insurance industry is facing its most profound disruption in decades. It is partnering with 'insurtech' startups to digitally transform, says RGAX CEO Dennis Barnes. Continue reading at Knowledge@Wharton
[ Knowledge@Wharton | 2019-05-29 20:03:55 UTC ]
More news stories like this | News stories tagged with:
#insurance companies
#digital transformation
It’s been hinted for a while that Microsoft is working on a new operating system for dual-screen and Chromebook-like PCs, and while the software giant has yet to confirm the existence of the rumored "Windows Lite" OS, Nick Parker, Corporate Vice President, Consumer and Device Sales, did drop... Continue reading at Betanews
[ Betanews | 2019-05-29 15:40:30 UTC ]
More news stories like this | News stories tagged with:
#big hints
#windows lite
#operating system
#software giant
#device sales
Editorial director for Weidenfeld & Nicolson (W&N), Paul Murphy, is leaving his role after more than eight years with Orion, following a “review" of the imprint's non-fiction commissioning team. Continue reading at The Bookseller
[ The Bookseller | 2019-05-27 22:34:20 UTC ]
More news stories like this | News stories tagged with:
#non-fiction team
#paul murphy
Facebook, Instagram and Google are still the most powerful customer acquisition channels for online brands, but maturing means building a more diversified marketing mix. The post ‘Digital has its limitations’: DTC brands are testing direct mail appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-05-24 04:01:40 UTC ]
More news stories like this | News stories tagged with:
#post digital
#online brands
Twitter co-founder Ev Williams said Wednesday that the social network might have been quicker to recognize and address the potential for abuse and harassment on its platform if the company’s leadership had been more diverse. When Twitter went public in 2013, it came under fire for having only... Continue reading at Advertising Age
[ Advertising Age | 2019-05-23 19:28:23 UTC ]
More news stories like this | News stories tagged with:
#executive team
#fixing problems
#current efforts
#—bloomberg news