Though marketing departments do great work launching middle grade books out into the world, their job ideally includes a strong partnership with the authors whose titles they are promoting. For their part, middle grade authors quickly learn that they play a big role in inspiring readers, and that self-marketing is part of getting through to those readers and building a successful writing career. Continue reading at 'Publishers Weekly'
[ Publishers Weekly | 2019-09-13 04:00:00 UTC ]
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Written By: Graeme Neill Publication Date: Wed, 27/07/2011 - 08:17 The Irish Competition Authority has cleared the acquisition of The Book Depository by Amazon after a three week investigation into the deal. In a short statement, the authority said: "[We have] formed the view that the... Continue reading at The Bookseller
[ The Bookseller | 2011-07-27 00:00:00 UTC ]
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Written By: Bookseller Staff Publication Date: Tue, 26/07/2011 - 09:30 Amazon.com is reportedly in discussions with e-commerce companies in India in a bid to expand into one of the world's fastest-growing economies. The company could enter the market as early as first quarter 2012. It is in... Continue reading at The Bookseller
[ The Bookseller | 2011-07-26 00:00:00 UTC ]
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Written By: Graeme Neill Publication Date: Tue, 19/07/2011 - 08:55 Former Monty Python star Terry Jones will become the first author to have his project published by the Unbound crowdfunded publishing project. His book, Evil Machines, comprises 13 tales parodying man's relationship with... Continue reading at The Bookseller
[ The Bookseller | 2011-07-19 00:00:00 UTC ]
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Written By: Benedicte Page Publication Date: Thu, 14/07/2011 - 08:56 Union Books editorial director Rosalind Porter has bought a book on the intersection of creativity and commerce by Lewis Hyde, author of The Gift. Porter acquired UK and Australia and New Zealand rights in Common As Air:... Continue reading at The Bookseller
[ The Bookseller | 2011-07-14 00:00:00 UTC ]
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Mergers and acquisitions in the media, information, marketing services and tech sectors in the first half of 2011 may not be matching the breakneck pace of the first half of 2010 (which rebounded 61 percent over a dismal first half 2009) but were still up 3 percent in the number of deals (to... Continue reading at Folio Magazine
[ Folio Magazine | 2011-06-30 00:00:00 UTC ]
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How do you promote a book effectively at a time when ebooks may stay in print indefinitely, but not have a physical presence in a store? Internet book marketer FSB Associates has just launched Amplify, a marketing strategy that brings together a list of related titles and creates a Web community... Continue reading at Publishers Weekly
[ Publishers Weekly | 2011-06-27 00:00:00 UTC ]
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Written By: Lisa Campbell Publication Date: Mon, 20/06/2011 - 14:31 John Locke has become the first self-published author to sell more than one million ebooks through Amazon. The author used Amazon's Kindle Direct Publishing platform to publish and sell his titles. He joins Stieg Larsson,... Continue reading at The Bookseller
[ The Bookseller | 2011-06-20 00:00:00 UTC ]
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Beyond the banner is a term that publishers have kicked around for years in terms of digital marketing opportunities. As the number of different channels grows, so does the opportunity to really go beyond the banner but it often requires a significant commitment. Continue reading at Folio Magazine
[ Folio Magazine | 2011-06-16 00:00:00 UTC ]
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Written By: Benedicte Page Publication Date: Thu, 16/06/2011 - 09:22 Author Gregor Dallas has accused the Society of Authors of not doing enough to defend its members from large publishers which are cutting back on range and creating a "national scandal" with the declining quality of their... Continue reading at The Bookseller
[ The Bookseller | 2011-06-16 00:00:00 UTC ]
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Written By: Lisa Campbell Publication Date: Wed, 15/06/2011 - 08:21 Twenty-one writers shared £76,000 of prize money at the Authors' Awards last night presented by Joanna Trollope. Among them Anjali Joseph won the £10,000 Betty Trask prize for Saraswati Park (Fourth Estate). As previously... Continue reading at The Bookseller
[ The Bookseller | 2011-06-15 00:00:00 UTC ]
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Retailing for $185,000, the Espresso Book Machine, developed by On Demand Books, costs more than the annual revenue of some independent bookstores. But with a new partnership with the American Booksellers Association to help get frontlist and midlist titles from mainstream houses (something that... Continue reading at Publishers Weekly
[ Publishers Weekly | 2011-06-13 00:00:00 UTC ]
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Written By: Caroline Horn Publication Date: Fri, 10/06/2011 - 08:14 An up-and-coming children's illustrator has warned that new British talent is being forced to go abroad in search of work as the UK picture book market becomes increasingly conservative. Frann Preston-Gannon, who was recently... Continue reading at The Bookseller
[ The Bookseller | 2011-06-10 00:00:00 UTC ]
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Written By: Philip Jones Publication Date: Thu, 09/06/2011 - 10:05 Literary agent Peter Cox has offered to review "any" contract given to an author by an agent for free in order to ensure that the author has "impartial advice". The move is a response to agents setting up their own publishing... Continue reading at The Bookseller
[ The Bookseller | 2011-06-09 00:00:00 UTC ]
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Open Road Integrated Media is expanding its marketing team, adding new members and promoting those within the department. Rachel Chou, chief marketing officer at Open Road, annouced the changes, crediting the growth to the rapidly expanding market for ebooks. Lauren Naefe has been hired as... Continue reading at Publishers Weekly
[ Publishers Weekly | 2011-06-08 00:00:00 UTC ]
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Written By: Charlotte Williams Publication Date: Tue, 07/06/2011 - 08:10 Avon has acquired three novels by Authonomy workshop author Laurence O'Bryan. Editorial director Claire Bord bought the three books directly from the author, who attended the crime and thriller workshop held by... Continue reading at The Bookseller
[ The Bookseller | 2011-06-07 00:00:00 UTC ]
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Written By: Charlotte Williams Publication Date: Mon, 06/06/2011 - 11:35 Bestselling author of the Call the Midwife trilogy Jennifer Worth has died following a short illness, Weidenfeld & Nicolson has announced. read more Continue reading at The Bookseller
[ The Bookseller | 2011-06-06 00:00:00 UTC ]
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Written By: Benedicte Page Publication Date: Tue, 31/05/2011 - 14:18 Concerns are growing over the whereabouts of investigative journalist Syed Saleem Shahzad, whose book Inside Al-Qaeda: Beyond Bin Laden and 9/11 has just been published in the UK by Pluto Press. Shahzad, who is Pakistan... Continue reading at The Bookseller
[ The Bookseller | 2011-05-31 00:00:00 UTC ]
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Written By: Benedicte Page Publication Date: Tue, 31/05/2011 - 14:18 Journalist and Pluto Books author Syed Saleem Shahzad has been found dead near Islamabad, after going missing on Sunday (29th May), according to reports just in from the Pakistan media. read more Continue reading at The Bookseller
[ The Bookseller | 2011-05-31 00:00:00 UTC ]
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Written By: Graeme Neill Publication Date: Tue, 31/05/2011 - 15:06 HarperCollins Children's Books has bought a debut by an author discovered on the Inkpop website for budding writers of teen fiction. Senior editor Lizzie Ryley bought UK and Commonwealth rights to the book from Jean McGinley at... Continue reading at The Bookseller
[ The Bookseller | 2011-05-31 00:00:00 UTC ]
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Written By: Lisa Campbell Publication Date: Wed, 25/05/2011 - 08:45 Edmund de Waal, Maggie OFarrell and Tony Parsons are among the authors lined up to take part in Independent Booksellers Week. The week of events, in association with the Booksellers Association, will take place between... Continue reading at The Bookseller
[ The Bookseller | 2011-05-25 00:00:00 UTC ]
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