At-Home Trunk Shows Are Huge Moneymakers. I Attend One To Find Out Why

On a Wednesday evening in April, I find myself in a well-appointed home in Brookline, a wealthy Boston suburb, sipping wine and eating macarons with a dozen oncologists from the Dana Farber Cancer Institute. Sitting around a coffee table displaying Asian art and colorful books about design, the women—colleagues from the same medical research group, aged between 40 and 60—aren’t talking about their work. “Oh, you never wear bright colors, but that red looks so good on you,” says one to the other. “I keep buying these pants every season, because they fit so well,” another says. “They are perfect for hiding problem areas on your tummy.” I’ve joined these women for a trunk show run by Cabi, a social shopping brand that operates in the U.S., the U.K., and Canada. It was founded in 2001 by Kimberly Inskeep, a finance executive looking for a flexible career after her kids were born, and Carol Anderson, a fashion designer in need of a new way to market her products. Together with ten of their friends, they launched Carol Anderson by Invitation (hence, Cabi), a line of clothing that they would sell in their homes in a party-like setting. In the brand’s parlance, they were creating “alternative stores.” Over the last 15 years, the company has steadily grown, and its team of 3,500 salespeople around the world generate more than $250 million in revenue a year. The concept of selling directly to your friends has been around since the 1950s Tupperware party. But direct selling... Continue reading at 'Fast Company'

[ Fast Company | 2017-05-04 00:00:00 UTC ]
News tagged with: #bottom line

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Meninism, #MeToo and murder: Clique, teen TV's most political show, returns

Jess Brittain’s university thriller returns to TV next week – with toxic masculinity and ‘snowflakes’ forming part of the dramaWe’re not in Beverly Hills any more, Toto: teen drama in 2018 is a darker, more politically-charged genre than ever. Take Riverdale, whose creator Roberto Aguirre-Sacasa... Continue reading at The Guardian

[ The Guardian | 2018-11-06 00:00:00 UTC ]
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Canada’s Kids Can Press Finds Rights Interest in Timely Titles at Frankfurt

Toronto-based Kids Can Press reports strong international interest at Frankfurter Buchmesse for the publisher's issue-driven list of upcoming titles. The post Canada’s Kids Can Press Finds Rights Interest in Timely Titles at Frankfurt appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-11-06 00:00:00 UTC ]
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London Library finds Bram Stoker's source books

The London Library says it has located a number of the actual books used by Bram Stoker in researching his novel Dracula. Continue reading at The Bookseller

[ The Bookseller | 2018-10-30 00:00:00 UTC ]
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Publishers on the Rebound: Alternative Channels Show Life After Facebook

The launch of Facebook’s News Feed in 2006 opened an entirely new door for news outlets and lifestyle publishers who jumped at the chance to distribute content, grow audience reach and increase engagement through this new outlet. And, the best part: it was completely free. It was a perfect... Continue reading at Folio Magazine

[ Folio Magazine | 2018-10-29 00:00:00 UTC ]
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Simon Mayo and Jo Whiley to leave Radio 2 Drivetime show

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[ The Guardian | 2018-10-22 00:00:00 UTC ]
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Strong economic case for taking VAT off digital publications, report finds

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[ The Bookseller | 2018-10-21 00:00:00 UTC ]
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Writer and physicist Alan Lightman finds room for science and spirituality

An interview with the MIT Astrophysicist and novelist at this year's Boston Book Festival, including excerpts and a link to the full interview.  Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2018-10-19 00:00:00 UTC ]
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Frankfurter Buchmesse 2018 Records a Mild Increase in Attendance

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[ Publishing Perspectives | 2018-10-15 00:00:00 UTC ]
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Download: Friday’s Frankfurt Book Fair 2018 Show Daily

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[ Publishing Perspectives | 2018-10-12 00:00:00 UTC ]
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Asian-Pop Makes Big Showing at New York Comic Con 2018

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[ Publishers Weekly | 2018-10-11 00:00:00 UTC ]
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Download: Thursday’s Frankfurt Book Fair 2018 Show Daily

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[ Publishing Perspectives | 2018-10-11 00:00:00 UTC ]
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Publishers Talk Vulnerabilities and Opportunities on Final Day of Folio: Show

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[ Folio Magazine | 2018-10-11 00:00:00 UTC ]
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Download: Wednesday’s Frankfurt Book Fair 2018 Show Daily

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[ Publishing Perspectives | 2018-10-10 00:00:00 UTC ]
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Meredith is developing 10 original shows for Instagram’s IGTV

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[ Digiday | 2018-10-09 00:00:00 UTC ]
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California's candidates for governor to meet for lone one-on-one debate as voters find few face-offs in top races

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[ Los Angeles Times | 2018-10-07 00:00:00 UTC ]
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These 16 shows desperately want to be the next Game of Thrones

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[ Fast Company | 2018-10-04 00:00:00 UTC ]
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PNBA Has a Solid, if Somewhat Subdued, Show

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[ Publishers Weekly | 2018-10-02 00:00:00 UTC ]
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[ Publishers Weekly | 2018-09-28 00:00:00 UTC ]
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'Billy Bunter' deal sees Oxford publisher amass huge comic collection

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[ BBC News | 2018-09-28 00:00:00 UTC ]
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BookNet Survey Finds Facebook is Favorite in Canada

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[ Publishers Weekly | 2018-09-26 00:00:00 UTC ]
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