As summer dwindles, print revenues enter a long, cool autumn

One sobering new study suggests print revenues will outgross digital for many years to come – even as newsprint sales steadily declineTwo expert reports – one taking the long view, the other dripping blood on the carpet – define the problems newspapers face as summer fades. The long view comes from Ovum in London, making a five-year forecast for digital consumer publishing. How fares the media world of transition and upheaval? What price print world as – among other things – its pit bulls savage the BBC? One crucial fact, while Tony Hall and his broadcasting legions hymn the wonders of “stability”, is that very little of that exists in the kennel where the attack dogs live.It would be easy, very easy, to make plans and investments if the transition to digital publishing proceeded at some steady, comforting pace. Yet, Charlotte Miller from Ovum reports, “the resilience of print, despite the growth of mobile and digital consumption, may still be underestimated. Continue reading... Continue reading at 'The Guardian'

[ The Guardian | 2015-08-23 00:00:00 UTC ]
News tagged with: #media world #tony hall #make plans #digital consumption

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