As brands block coronavirus, streaming app Newsy opens an ad slot free from bad news

Digital publisher develops commercial break that avoids pandemic stories, as industry struggles with skittish advertisers. Continue reading at 'Advertising Age'

[ Advertising Age | 2020-04-17 17:36:26 UTC ]
News tagged with: #bad news #digital publisher

Other Publishing stories related to: ' As brands block coronavirus, streaming app Newsy opens an ad slot free from bad news '


With New Plan, APP Works to Win Back Customers

After announcing in early February that it had discontinued sourcing paper from threatened Indonesian rainforests, a representative of Singapore-based Asia Pulp & Paper (APP) was at the International Toy Fair Show in New York last week to explain the policy to toy companies and children’s... Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-02-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #early february #toy companies #book publishers


WAN-IFRA Launches World News Publishing Focus

A new bi-monthly magazine, World News Publishing Focus, has just been launched by the World Association of Newspapers and News Publishers (WAN-IFRA) to provide members and other readers with a professional international publication focused on the ind ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-02-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #world association


Penguin Children's reveals brand plans for 2013

Children's laureate Julia Donaldson's follow-up to Edward Lear's classic, The Owl and... Continue reading at The Bookseller

[ The Bookseller | 2013-02-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #penguin children


Incoming News Corp. CEO Says The Daily Was 'A Great Success, Revenue Aside'

It burned through at least $40 million and never came close to turning a profit, but that doesn’t mean The Daily was a failure, according to Robert Thomson, the soon-to-be CEO of News Corp.’s publishing spin-off. “It wa ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-02-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #great success #$40 million #robert thomson #publishing spin-


Coronet acquires 'Bad Education' tie-in

Coronet has acquired the TV tie-in book to comedy series "Bad Education". Editorial... Continue reading at The Bookseller

[ The Bookseller | 2013-02-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #coronet acquires #tv tie- #bad education #comedy series


Hay to open own bookshop

The Telegraph Hay Festival is to open its own bookshop at the event this spring, having... Continue reading at The Bookseller

[ The Bookseller | 2013-02-06 00:00:00 UTC ]
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Downer's Calliope Gifts sees strong opening

Former Borders’ boss Philip Downer said his new shop Calliope Gifts had “exceeded... Continue reading at The Bookseller

[ The Bookseller | 2013-02-05 00:00:00 UTC ]
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j2’s Ziff Davis Buys News Corp’s IGN

j2 Global continues to build out its digital media portfolio with the acquisition of popular gamer lifestyle brand IGN Entertainment, a News Corp property. Terms of the deal were not disclosed. Continue reading at Folio Magazine

[ Folio Magazine | 2013-02-05 00:00:00 UTC ]
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RosettaBooks to open in London

E-book publisher RosettaBooks is to open an office in London, its first outside of the US. The... Continue reading at The Bookseller

[ The Bookseller | 2013-02-04 00:00:00 UTC ]
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Should Publishers Open Bookstore Cafes? They Are in Korea

In what's become a trend, Korean publishers are opening popular bookstore cafes. Should more Western publishers follow suit or is bookselling no longer part of their DNA? Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-02-01 00:00:00 UTC ]
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Academics revolt over open access

Eleven leading academic associations have written an open letter condemning the government's... Continue reading at The Bookseller

[ The Bookseller | 2013-01-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #open access


Penguin produces app of Anne Frank's Diary

Penguin has released a digital version of Anne Frank's famous diary, with Penguin imprint... Continue reading at The Bookseller

[ The Bookseller | 2013-01-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #penguin imprint #anne frank #digital version


Beyond Native: Bringing Video Ads In-House

The Verge has started offering advertisers like Ford pre-roll video ads. But in this case, Ford doesn't need its agency, as The Verge produced these Web video spots, using its own technology and editorial staff. Indeed, the tech-centric publication is looking to take native advertising to... Continue reading at AdWeek

[ AdWeek | 2013-01-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #online publishers #proving ground #tech staffers


Robot News Curator NewsCred Launches Human Editorial Team

NewsCred, a tech-intensive news aggregator, is an up-and-coming player in the media industry thanks to licensing agreements with elite publishers like the Economist and Bloomberg. The company relies on these partnership deals and its own algorithms t ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-01-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media industry #partnership deals


Interview - HuffPo CEO Jimmy Maymann: 'We Don't See Traditional Online Ads as the Future'

In the face of stagnant growth in traditional advertising, digital publishers are looking to sponsored content as an alternative route, something Buzzfeed has been doing well, and The Atlantic has been doing less well recently. It's an approach ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-01-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #traditional advertising #digital publishers #sponsored content #alternative route


Love Haruki Murakami? There’s An App For That

In the UK, Vintage Books and Aimer Media have launched a Haruki Murakami inspired diary app for Apple devices. The "Murakami Diary" offers 6 new exclusive short stories for £1.99. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-01-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #vintage books #aimer media #apple devices


The News Tribune Redesigns With Print Audience In Mind

While most newspaper publishers are shifting their design attention to websites and digital applications, The News Tribune in Tacoma, Wash., is doing the opposite.   The daily publication launched its new design last November. Executive editor ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-01-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #newspaper publishers


WHS to open UK 'Zoodle' children's bookshops

W H Smith will open two dedicated children's bookshops, branded as Zoodle, in Manchester... Continue reading at The Bookseller

[ The Bookseller | 2013-01-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #dedicated children


Smiths News acquires Dutch library supplier Erasmus

Smiths News has moved to further increase Bertrams' library sales to Northern Europe and... Continue reading at The Bookseller

[ The Bookseller | 2013-01-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #smiths news #library sales #northern europe


Advance Buys Digital Ad Agency Pop

Newspaper and magazine publishing company Advance Publications Inc. has acquired Seattle-based digital advertising agency Pop, the companies announced this week. Pop will operate as an independent division of Advance Publications. Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-01-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #companies announced #advance publications