Hearst Magazines Digital Media and Us Weekly on why success in branded content depends on more than great creative. The post As Branded Content Moves to the Forefront, Trust and Accountability Remain Key appeared first on Folio:. Continue reading at 'Folio Magazine'
[ Folio Magazine | 2018-03-02 00:00:00 UTC ]
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The term content licensing is an ambiguous one, especially among publishers. Some consider reprints and e-prints to be a full-fledged content licensing operation; while others leasing out logos and awards for third-party use count it as their content licensing service. Continue reading at Folio Magazine
[ Folio Magazine | 2011-12-08 00:00:00 UTC ]
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#content licensing
W H Smith has backed rival retailer Asda's move to join WHS in selling Kobo e-readers. The... Continue reading at The Bookseller
[ The Bookseller | 2011-12-07 00:00:00 UTC ]
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Sphere has appointed a new commissioning editor for crime and thriller fiction. Jade Chandler,... Continue reading at The Bookseller
[ The Bookseller | 2011-12-07 00:00:00 UTC ]
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#jade chandler
The number of children who do not own a book is increasing, the National Literacy Trust has said... Continue reading at The Bookseller
[ The Bookseller | 2011-12-05 00:00:00 UTC ]
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Novelist Nicholas Royle has moved to Jonathan Cape and Vintage for his seventh novel, titled,... Continue reading at The Bookseller
[ The Bookseller | 2011-12-05 00:00:00 UTC ]
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#jonathan cape
Online-only news sites received moreand more positiveonline buzz than their print-affiliated counterparts in 2011, according to a data-mining tool developed by digital marketing agency Zeta Interactive. Continue reading at Folio Magazine
[ Folio Magazine | 2011-12-02 00:00:00 UTC ]
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HarperCollins Children's Books has made Brigid Nelson its divisional sales director, with... Continue reading at The Bookseller
[ The Bookseller | 2011-11-25 00:00:00 UTC ]
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#harpercollins children
Written By: Lisa Campbell Publication Date: Tue, 15/11/2011 - 09:40 Dawson Books has begun consulting with employees after announcing major head office departments will move to Bertrams site in Norwich. Dawson recently merged with the Norwich-based book wholesaler after Bertrams parent... Continue reading at The Bookseller
[ The Bookseller | 2011-11-15 00:00:00 UTC ]
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#begun consulting
The Custom Content Council received a record 638 entries for its annual award ceremony this year, and 160 guests gathered in New York City last night to celebrate the winners. Gold, silver and bronze awards were given in design, editorial and strategic initiatives in print and digital custom media. Continue reading at Folio Magazine
[ Folio Magazine | 2011-11-09 00:00:00 UTC ]
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Written By: Charlotte Williams Publication Date: Wed, 09/11/2011 - 12:34 Michael Joseph has appointed Sam Humphreys to the role of publisher, in a move that will see Humphreys depart the post of publisher at Serpent's Tail just months after taking it up in March. Humphreys will report to MJ... Continue reading at The Bookseller
[ The Bookseller | 2011-11-09 00:00:00 UTC ]
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Written By: Bookseller Staff Publication Date: Wed, 09/11/2011 - 09:15 Australias publishers have moved to compromise in the battle to protect their industry from parallel importing. According to a report from Inside Retail, the Book Industry Strategy Group (BISG) has made a recommendation to... Continue reading at The Bookseller
[ The Bookseller | 2011-11-09 00:00:00 UTC ]
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Written By: Charlotte Williams Publication Date: Wed, 09/11/2011 - 12:34 Michael Joseph has appointed Sam Humphreys to the role of publisher, in a move that will see Humphreys depart the post of publisher at Serpent's Tail just months after taking it up in March. Humphreys will report to MJ... Continue reading at The Bookseller
[ The Bookseller | 2011-11-09 00:00:00 UTC ]
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#louise moore
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Attic Brand Media, the customer and consumer magazine publisher behind Kick and National Geographic Kids, has fallen into administration after 22 years, according to sources. Continue reading at Media Week
[ Media Week | 2011-11-09 00:00:00 UTC ]
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Wrights Media announced an agreement with Penton Media; this agreement gives Wrights Media the opportunity to provide exclusive reprint and content licensing services to Penton Media. Continue reading at Folio Magazine
[ Folio Magazine | 2011-11-08 00:00:00 UTC ]
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Written By: Benedicte Page Publication Date: Mon, 07/11/2011 - 14:00 Crime thriller writer Neil White has moved to Sphere from Avon with a new series set to make use of the author's expertise as a criminal prosecutor. Sphere associate publisher Daniel Mallory bought UK and Commonwealth rights... Continue reading at The Bookseller
[ The Bookseller | 2011-11-07 00:00:00 UTC ]
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#series set
#sonia land
Written By: Caroline Horn Publication Date: Mon, 07/11/2011 - 08:30 Independent bookseller Ron Johns is moving into childrens fiction publishing, following a number of successes as a publisher of picture books and coffee-table books under the Mabecron Books imprint. Johns, who owns bookshops... Continue reading at The Bookseller
[ The Bookseller | 2011-11-04 00:00:00 UTC ]
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#picture books
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#owns bookshops
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#publishing titles
Written By: Caroline Horn Publication Date: Fri, 04/11/2011 - 15:21 Independent bookseller Ron Johns is moving into childrens fiction publishing, following a number of successes as a publisher of picture books and coffee-table books under the Mabecron Books imprint. Johns, who owns bookshops... Continue reading at The Bookseller
[ The Bookseller | 2011-11-04 00:00:00 UTC ]
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#picture books
#coffee-table books
#owns bookshops
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#local authors
#publishing titles
Written By: Charlotte Williams Publication Date: Fri, 04/11/2011 - 10:30 Hot Key Books has bought a trilogy by a debut novelist for a "strong advance", with the three books focusing on a young boy whose life changes when his virtual-reality prowess is discovered. Managing director Sarah... Continue reading at The Bookseller
[ The Bookseller | 2011-11-04 00:00:00 UTC ]
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New York - We asked them for five, and they gave us ten. At the 2011 FOLIO: Show today, Golf Digest associate editor Ashley Mayo and Summit Business Media group editorial director James Green shared some of the best content tools to manage workflow. Heres what made the cut for social media,... Continue reading at Folio Magazine
[ Folio Magazine | 2011-11-03 00:00:00 UTC ]
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Written By: Graeme Neill Publication Date: Thu, 03/11/2011 - 16:14 Amazon and W H Smith are HarperCollins' strongest players in bookselling, its c.e.o. has claimed. Victoria Barnsley was speaking after the publisher's parent NewsCorp reported its third quarter results, for the three months to... Continue reading at The Bookseller
[ The Bookseller | 2011-11-03 00:00:00 UTC ]
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#quarter results
#30th september