As the debate over ad viewability rages on, AppNexus is the latest to introduce a tool for advertisers that only want to buy ads that people have some chance to see.Traditionally, advertisers buy digital media based on how many impressions they want, before the ads are actually served, and pay even for impressions involving ads that rendered further down a webpage than consumers ever scrolled. The ad-tech giant is now giving advertisers the option to shop only for ads that are considered viewable, and to pay only after the ads have met the criteria.The criteria for "viewable" in this case is up to the buyer, so long as publishers are able to meet their preferences. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2015-11-03 00:00:00 UTC ]
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Edinburgh University Press (EUP) has bought the publishing assets of Scottish law specialists Avizandum Publishing Ltd for an undisclosed sum. Continue reading at The Bookseller
[ The Bookseller | 2019-08-12 13:58:07 UTC ]
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Nosy Crow has bought two middle-grade standalone novels by author and puzzle creator Alastair Chisholm. Continue reading at The Bookseller
[ The Bookseller | 2019-08-12 00:43:04 UTC ]
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The Dome Press has bought world English rights to The Last Crossing, the first standalone novel from Brian McGilloway. Continue reading at The Bookseller
[ The Bookseller | 2019-08-09 14:37:23 UTC ]
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HarperCollins division HQ is to publish Rising Hope, an illustrated cookbook from Luminary Bakery, founded by Alice Williams. Continue reading at The Bookseller
[ The Bookseller | 2019-08-09 03:04:25 UTC ]
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An Atlantic crossing for Joseph O'Connor's 'Shadowplay' from Europa Editions, and a boomerang career move for publishing director Clare Hey in London. The post Industry Notes: Europa Buys ‘Shadowplay’ US rights; S&S UK Hires Back Clare Hey appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2019-08-09 01:30:08 UTC ]
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HQ has triumphed in a four-way auction for an "inspiring and deeply moving" novel by Josie Lloyd, inspired by her own experience, about a woman reclaiming her life after a breast cancer diagnosis. Continue reading at The Bookseller
[ The Bookseller | 2019-08-07 16:11:51 UTC ]
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Penguin Random House Grupo Editorial in Spain is reinforcing its presence in Catalan through the acquisition of the independent publisher La Campana. Continue reading at The Bookseller
[ The Bookseller | 2019-08-05 16:55:41 UTC ]
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In an era of smartphone addiction, a single-purpose device like an e-reader may help you unplug and focus on content that will bring you joy. Continue reading at The New York Times
[ The New York Times | 2019-08-01 09:03:32 UTC ]
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Hoping 'it helps Penguin Random House Grupo Editorial increase its presence in the Catalan-language market,' the company buys the 34-year-old La Campana. The post Spain’s Penguin Random House Grupo Editorial Buys Catalan La Campana Llibres appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2019-07-31 01:20:33 UTC ]
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Penguin Press will publish a "colour bible" from Rome-based designer Riccardo Falcinelli following successful publication in Italy. Continue reading at The Bookseller
[ The Bookseller | 2019-07-29 13:33:53 UTC ]
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Stripes Publishing, an imprint of the Little Tiger Group, has acquired a work of speculative fiction, set after the outbreak of a deadly tick-borne disease, by debut author Nicola Penfold. Continue reading at The Bookseller
[ The Bookseller | 2019-07-25 00:17:13 UTC ]
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Among the early announcements at Comic-Con, Comixology marked its 10th anniversary with a new slate of original titles, and Sunday Press Books has been acquired by IDW. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-07-19 04:00:00 UTC ]
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Yellow Kite has bought a bestselling German book on the power of natural medicine from Dr Andreas Michalsen. Continue reading at The Bookseller
[ The Bookseller | 2019-07-16 07:37:19 UTC ]
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As we descend into the hazy thick of summer, this week’s book events remind us that one day in a life has the power to change everything. Indeed, it’s all that ever changes anything. In the memoir corner, we have a traumatic encounter at the train station, a knock on the door of a rundown... Continue reading at Los Angeles Times
[ Los Angeles Times | 2019-07-12 14:20:00 UTC ]
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Shoppers can save up to $80 on select Kindles. With Amazon’s Prime Day 2019 kicking off on Monday, the company has revealed some of the deals to be had on its range of hardware devices. The deals include everything from $70 off Echo Shows to $80 off on Kindle Oasis to $100 off on Fire TV... Continue reading at Fast Company
[ Fast Company | 2019-07-12 05:47:39 UTC ]
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Barnes & Noble has issued shareholders with a formal tender offer after rebuffing a further bid from US book distributor Readerlink, made after an initial deadline following the agreement with Ellliott Advisors had passed. Continue reading at The Bookseller
[ The Bookseller | 2019-07-09 12:42:15 UTC ]
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Simon & Schuster (S&S) Children’s UK has acquired the UK and Commonwealth rights to nine books in the Keeper of the Lost Cities series by Shannon Messenger. Continue reading at The Bookseller
[ The Bookseller | 2019-07-03 06:53:15 UTC ]
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This week, Senior Editor Kris Naudus takes a look at a book that will please both sci-fi nerds and design geeks. 'Typeset in the Future' explores the typography and design in science fiction movies such as 2001: A Space Odyssey, Star Trek, and more. Continue reading at Engadget
[ Engadget | 2019-07-01 17:45:00 UTC ]
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#space odyssey
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Fiona Kennedy, publisher at Head of Zeus’ Zephyr imprint, has acquired a historical adventure YA by debut author Kat Dunn. Continue reading at The Bookseller
[ The Bookseller | 2019-06-30 19:51:30 UTC ]
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#ya debut
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Nylon, the alternative fashion and lifestyle magazine founded in 1999, was scooped up by Bustle Digital Group for an undisclosed sum on Thursday. Effective immediately, Nylon’s editorial and design teams will join BDG, including editor-in-chief Gabrielle Korn, who will remain on in her... Continue reading at Folio Magazine
[ Folio Magazine | 2019-06-27 16:31:12 UTC ]
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#site redesign