Two months ago, I argued here on BetaNews that despite the ever-increasing chorus of negativity surrounding Apple, its best days are ahead. One of my reasons for my belief is the young consumer, where the Cupertino company is building a considerable amount of brand equity. Today's education-centric announcements only strengthen that argument. While there wasn't much pomp or circumstance, the significance is not the immediate announcements but what they mean for the future. With the help of textbook publishers, high schools and universities, Apple's brand will be front and center among high school and college-aged students: these are impressionable consumers… [Continue Reading] Continue reading at 'Betanews'
[ Betanews | 2012-01-20 00:00:00 UTC ]
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The bestselling Apple Books in fiction and literature, mysteries and thrillers, health, mind & body, and more for the week ended January 20, 2019. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-01-25 00:00:00 UTC ]
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Delia Owens's 'Where the Crawdads Sing' keeps seeing dividends thanks to a bump from Reese Witherspoon, whose film adaptation of the novel was announced last month. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-01-23 00:00:00 UTC ]
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The bestselling Apple Books in fiction and literature, mysteries and thrillers, health, mind & body, and more for the week ended January 13, 2019. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-01-18 00:00:00 UTC ]
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Sportradar AG, a data provider backed by the NFL and Michael Jordan, is launching a new sports-gambling marketing company, seeking to capitalize on the rapidly growing billion-dollar industry.Called Ad:s, the company will help sports books reach new customers through TV, radio, internet and... Continue reading at Advertising Age
[ Advertising Age | 2019-01-17 00:00:00 UTC ]
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Last year's surprise fiction hit, Delia Owens's 'Where the Crawdads Sing,' has taken the #1 position in Apple iBooks store, followed by the bestselling book of 2018, 'Becoming' by Michelle Obama, at #2. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-01-16 00:00:00 UTC ]
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The bestselling Apple Books in fiction and literature, mysteries and thrillers, health, mind & body, and more for the week ended December 30, 2018. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-01-04 00:00:00 UTC ]
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Just behind 'Becoming' is Josh Malerman's 'Bird Box,' which saw a significant sales bump thanks to the recent Netflix adaptation. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-01-02 00:00:00 UTC ]
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The bestselling Apple Books in fiction and literature, mysteries and thrillers, health, mind & body, and more for the week ended December 23, 2018. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-12-28 00:00:00 UTC ]
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Michelle Obama's runaway bestseller of a debut memoir, 'Becoming,' stays on top of the Apple Books store in the second to last week of 2018. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-12-26 00:00:00 UTC ]
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In recent years, technology companies have been under increasing pressure to be more transparent about the requests for data they receive from global governments. Firms such as Microsoft, Google and Facebook publish regular transparency reports, and Apple is no different. Now the company has... Continue reading at Betanews
[ Betanews | 2018-12-23 00:00:00 UTC ]
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The bestselling Apple Books in fiction and literature, mysteries and thrillers, health, mind & body, and more for the week ended December 16, 2018. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-12-21 00:00:00 UTC ]
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Michelle Obama's 'Becoming' is on track to close out 2018 on top of the Apple Books store, and this week is another in the books with her debut memoir in the #1 slot. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-12-20 00:00:00 UTC ]
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In the wake of Patrick Maloney's upcoming retirement as executive v-p, operations, BNED and president, BNC, Barry Brover, Thomas D. Donohue, and Lisa Malat have been promoted and have taken on new duties. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-12-19 00:00:00 UTC ]
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Declines in adult fiction and juvenile fiction and nonfiction offset a 7.6% increase in adult nonfiction sales, resulting in a 0.8% drop in unit sales of print books for the week ended Dec. 8, 2018, compared to the similar week last year at outlets the report to NPD BookScan. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-12-14 00:00:00 UTC ]
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A bomb threat forced the evacuation Tuesday afternoon of a building on Facebook’s campus in Menlo Park, Calif., authorities said. Bomb detection dogs searched the building at 200 Jefferson Drive and found no suspicious packages or devices, the Menlo Park Police Department said. The incident began... Continue reading at Los Angeles Times
[ Los Angeles Times | 2018-12-12 00:00:00 UTC ]
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Former First Lady Michelle Obama's debut book, 'Becoming,' has become the year's bestseller to date and doesn't look likely to be leaving the #1 slot in the Apple Books store anytime soon. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-12-11 00:00:00 UTC ]
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Chronicle Books is launching a new series of books in partnership with the LEGO Group starting in 2020. The books, aimed at adult fans of the toys, will include gift books, puzzles and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-12-11 00:00:00 UTC ]
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The bestselling Apple Books in fiction and literature, mysteries and thrillers, biography and memoir, and more for the week ended December 2, 2018. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-12-07 00:00:00 UTC ]
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Cath Senker has won this year’s £2,000 Educational Writers’ Award for her book about refugees and mass migration. Continue reading at The Bookseller
[ The Bookseller | 2018-12-06 00:00:00 UTC ]
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Another week on sale means another feather in the sales cap for Michelle Obama, whose 'Becoming' became, within two weeks, the bestselling book of 2018. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-12-05 00:00:00 UTC ]
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