All You Courts Hispanic Market With Custom Magazine

Time Inc.'s All You is looking to increase its penetration into the Hispanic women's market with a multipoint holiday campaign. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2013-11-13 00:00:00 UTC ]

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Willy the Wizard claimant loses court appeal

Written By: Lisa Campbell Publication Date: Fri, 15/07/2011 - 08:55 A claim that J K Rowling's fourth Harry Potter book plagiarised a work by author Adrian Jacobs may be thrown out of court by the end of today. Paul Allen, trustee of the estate of Adrian Jacobs who died in 1997, has accused... Continue reading at The Bookseller

[ The Bookseller | 2011-07-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publisher bloomsbury


Utne Reader Launches Social Media Curated Magazine

Utne Reader, a magazine that highlights the best of independent and alternative presses, has launched Alt Wire, a socially curated digital magazine. Continue reading at Folio Magazine

[ Folio Magazine | 2011-07-07 00:00:00 UTC ]
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London Magazine asks for bookshop votes

Written By: Katie Allen Publication Date: Tue, 05/07/2011 - 09:25 The London Magazine has launched a competition for readers to nominate their favourite bookshop, highlighting indies including Daunts. As part of the publication's The Great Little Shop Awards, this month the magazine is asking... Continue reading at The Bookseller

[ The Bookseller | 2011-07-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #london magazine #vote online


M&A Soars for Digital and Marketing Services While B-to-B Media Deals Plummet

Mergers and acquisitions in the media, information, marketing services and tech sectors in the first half of 2011 may not be matching the breakneck pace of the first half of 2010 (which rebounded 61 percent over a dismal first half 2009) but were still up 3 percent in the number of deals (to... Continue reading at Folio Magazine

[ Folio Magazine | 2011-06-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #marketing services #breakneck pace


Google Faces Claim for €295M Damages in French Court

A French publishing company has filed suit against Google, alleging anti-competitive practices and claiming €295 million (US$420 million) in damages. Continue reading at PC World

[ PC World | 2011-06-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #filed suit #$420 million


If a college graduate, older than 30, wealthy and Hispanic, you probably own an e-reader

By Joe Wilcox, Betanews Nearly a quarter of US adults with household income of $75,000 have ebook readers. By ethnicity, Hispanic Americans lead other races. Continue reading at Betanews

[ Betanews | 2011-06-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #household income #ebook readers


Beyond 'Event' Book Marketing

How do you promote a book effectively at a time when ebooks may stay in print indefinitely, but not have a physical presence in a store? Internet book marketer FSB Associates has just launched Amplify, a marketing strategy that brings together a list of related titles and creates a Web community... Continue reading at Publishers Weekly

[ Publishers Weekly | 2011-06-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book marketing #physical presence #marketing strategy #related titles


American Media, Inc. Buys OK! Magazine

After a month of speculation and reports of bids from Time Inc., American Media, Inc. announces it has purchased the U.S. edition of OK! Magazine from Northern & Shell. Continue reading at Folio Magazine

[ Folio Magazine | 2011-06-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #american media #northern shell


High Court halts Gloucestershire library closures

Written By: Benedicte Page Publication Date: Mon, 20/06/2011 - 09:40 Library closures in Gloucestershire have been halted after lawyers acting for a local resident obtained a High Court injunction prohibiting them. Gloucestershire Council plans to withdraw funding from 10 of its 38 libraries,... Continue reading at The Bookseller

[ The Bookseller | 2011-06-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #lawyers acting #withdraw funding #opening hours


Seven Ways to Monetize Marketing Services Online

“Beyond the banner” is a term that publishers have kicked around for years in terms of digital marketing opportunities. As the number of different channels grows, so does the opportunity to really go beyond the banner but it often requires a significant commitment. Continue reading at Folio Magazine

[ Folio Magazine | 2011-06-16 00:00:00 UTC ]
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For a Regional Magazine, Print is Still the Main Source of Income

When you read the literature of journalism these days you might think that you must hurry to carve out your place in the digital world. That may be so for newspapers, but it is not so for magazines, particularly not for regional magazines. Continue reading at Folio Magazine

[ Folio Magazine | 2011-06-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #regional magazines #regional magazine #digital world


Prevention Magazine Grows a Digital Network

Prevention magazine's new digital advertising network of niche health sites, dubbed the Healthy Living Group, is now in full swing since its May launch, with about 12 million monthly unique visiting the 35 sites in the network. The digital network is also now ranked 11th in the health category,... Continue reading at Folio Magazine

[ Folio Magazine | 2011-06-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital network #prevention magazine #full swing


Children's illustrators concerned over UK market

Written By: Caroline Horn Publication Date: Fri, 10/06/2011 - 08:14 An up-and-coming children's illustrator has warned that new British talent is being forced to go abroad in search of work as the UK picture book market becomes increasingly conservative. Frann Preston-Gannon, who was recently... Continue reading at The Bookseller

[ The Bookseller | 2011-06-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #uk market #british talent #recently awarded #fairy tales


Larry Hackett Re-Elected President of the American Society of Magazine Editors

Larry Hackett, managing editor of People magazine, has been re-elected president of the American Society of Magazine Editors today at its annual meeting. Continue reading at Folio Magazine

[ Folio Magazine | 2011-06-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #american society #magazine editors #managing editor #people magazine #annual meeting


Open Road Expands Marketing Team

Open Road Integrated Media is expanding its marketing team, adding new members and promoting those within the department. Rachel Chou, chief marketing officer at Open Road, annouced the changes, crediting the growth to the rapidly expanding market for ebooks. Lauren Naefe has been hired as... Continue reading at Publishers Weekly

[ Publishers Weekly | 2011-06-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #marketing team #open road


B&N launches new Nook and eyes international market

Written By: Philip Jones Publication Date: Tue, 24/05/2011 - 15:40 Barnes & Noble c.e.o. William Lynch has said he is looking at international opportunities for its Nook ebook reader, as it announced a new touchscreen device today. read more Continue reading at The Bookseller

[ The Bookseller | 2011-05-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bn launches #william lynch #international opportunities


"Unlawful" library closures head for court

Written By: Benedicte Page Publication Date: Fri, 20/05/2011 - 08:40 Shoddy consultations perfunctorily performed and disregard for equalities legislation or the requirements of the 1964 Public Libraries and Museums Act: such are the charges being made against councils planning library... Continue reading at The Bookseller

[ The Bookseller | 2011-05-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #museums act


Food News Media Launches Mobile Magazine, Restaurant Management

Durham, North Carolina-based Food News Media, a b-to-b publisher serving the food and restaurant industry, has introduced Restaurant Management, a mobile magazine targeting full-service restaurateurs and executives. Continue reading at Folio Magazine

[ Folio Magazine | 2011-05-19 00:00:00 UTC ]
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Getting the Word Out: Audio Book Marketing 2011

The Audio Publishers Association is set to kick off its 14th annual June Is Audiobook Month campaign, designed to celebrate the industry and bring greater awareness of audiobooks. As formats and consumer habits have changed over the past 10 years—sometimes dramatically—audio publishers have kept... Continue reading at Publishers Weekly

[ Publishers Weekly | 2011-05-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #consumer habits


Media Decoder: Is the iPad Just a New Way to Give Away Magazines?

American publishers have always given away their work in hopes of building up huge audiences that they can sell advertising against. Are they making a mistake in replicating that model on the iPad and other tablets? Continue reading at The New York Times

[ The New York Times | 2011-05-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media decoder #american publishers #sell advertising