AI is being shoved into everything now, from laptops to kitchen appliances to celebrity gossip news. (No, none of that is an exaggeration.) The term is so ubiquitous that it’s fast becoming meaningless, just like “performative” or “green.” So, I’d like to thank Cooler Master for taking the plunge and officially putting a bullet in AI as a marketing adjective with its new thermal paste. Yup, Cooler Master is advertising a thermal paste—the goo compound you squirt between your CPU and a cooler—as somehow infused with artificial intelligence. Or, at least, that’s the implication. It’s called Cryofuze 5, which the company is advertising on its Chinese site as “AI competitive thermal paste” (according to the Google translation). The English manual, which for some reason downloads as a PowerPoint presentation, makes no such claim. Further reading: What’s the right amount of thermal paste for your CPU? As Tom’s Hardware points out, the more immediately relevant factor for PC builders might be that the new formula comes in six different colors (red, yellow, green, blue, black, and white). Why would you need to color-coordinate something that’s never supposed to see the light of day once installed? I couldn’t say, but then again I’m the boring guy who turns off all the RGB LEDs on his motherboard. Cooler Master’s promo materials also say that the paste has “exceptional thermal conductivity” with operating temperatures between -50 and 240 degrees Celsius.... Continue reading at 'PC World'
[ PC World | 2024-05-22 14:28:16 UTC ]
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Sonny Mehta has paid tribute to former colleague Simon Master [pictured], who died suddenly last week, with Mehta telling The Bookseller he felt “extremely privileged to have known him”. Master died on Friday (16th January) while on holiday, at the age of 70. He was formerly deputy group... Continue reading at The Bookseller
[ The Bookseller | 2015-01-23 00:00:00 UTC ]
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Former Random House group deputy chairman Simon Master died suddenly on Friday (January 16th). Master, who was 70, died while on holiday. Master was deputy group chairman for Random House from 1989 to 2004 and previously worked at Pan, where he was editorial director, publishing director and... Continue reading at The Bookseller
[ The Bookseller | 2015-01-21 00:00:00 UTC ]
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A cartoonist, musician, designer and filmmaker, Richard McGuire talks with PW about the making of his acclaimed new graphic novel 'Here,' just published by Pantheon. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-01-07 00:00:00 UTC ]
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Hachette Book Group (HBG) and Amazon have reached a new agreement on ebook and print sales in the US following a very public battle for public opinion. Continue reading at The Bookseller
[ The Bookseller | 2014-11-14 00:00:00 UTC ]
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Amazon and Hachette Book Group USA have reached a new, multi-year agreement for ebook and print sales in the U.S. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-11-13 00:00:00 UTC ]
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Amazon and Hachette have resolved a contentious contract battle that caught readers and authors in the crossfire for months. Neither company is talking specifics, but the New York Times reports that Hachette will get the ability to set its own ebook prices. At the same time, Amazon will offer... Continue reading at PC World
[ PC World | 2014-11-13 00:00:00 UTC ]
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Dolores Umbridge is a sadistic teacher whom Harry encounters. Rowling posted a piece on the website Pottermore with new information about the character's past and revealed how she was inspired to give the cruel teacher a love of bows and kittens. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2014-11-01 00:00:00 UTC ]
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Facebook is no stranger to controversy, nor is the social network unfamiliar with upsetting its users. It seems as though Zuckerberg's baby has been hitting the headlines for all the wrong reasons lately, and it's not all that long since users vented their fury after it was revealed that their... Continue reading at Betanews
[ Betanews | 2014-10-03 00:00:00 UTC ]
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The Masters of Photography series was first published in 1976 by Aperture, the nonprofit photography resource center and publisher based in New York, but it’s been out of print since the early 1990s. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-09-26 00:00:00 UTC ]
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If you find yourself in a bookstore, Peter Mendelsund can be hard to avoid. The post What Makes for a Brilliant Book Cover? A Master Explains appeared first on WIRED. Continue reading at Wired
[ Wired | 2014-09-23 00:00:00 UTC ]
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Forget laptop stickers: Intel’s pasted a second screen on a prototype laptop it showed at its annual developer conference.The laptop had a regular screen on one side of the display panel and a gray scale e-ink screen on the other. When it was shut, the e-ink screen could serve as an electronic... Continue reading at PC World
[ PC World | 2014-09-10 00:00:00 UTC ]
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Numerous top authors are enlisting fellow writers to formulate a "long-term" strategy to combat Amazon's dominance of the market, writes The Bookseller. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-07-23 00:00:00 UTC ]
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Independently published authors have responded with caution to Amazon’s launch of its new... Continue reading at The Bookseller
[ The Bookseller | 2014-07-22 00:00:00 UTC ]
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Authors United, the group of writers who signed a letter calling on Amazon to resolve its dispute... Continue reading at The Bookseller
[ The Bookseller | 2014-07-21 00:00:00 UTC ]
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Eric Ligman, Microsoft Senior Sales Excellence Manager, has released a whole new batch of free ebooks, covering topics such as Windows 8 and 8.1, Windows 7, Office 2013 and Office 365, Azure, Lync 2013, and SQL Server. There are ebooks and resource guides for all things Microsoft. For the past... Continue reading at Betanews
[ Betanews | 2014-07-08 00:00:00 UTC ]
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The Bookseller reports that Amazon is making new demands on UK publishers, including the right to deliver POD titles to customers should a book be out of stock. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-06-25 00:00:00 UTC ]
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Report says publishers under heavy pressure to make damaging concessions including giving online retailer rights to print on demandBritish authors have condemned as "deeply worrying" reports that Amazon is now pressing for improved terms from publishers in the UK, as its showdown with Hachette... Continue reading at The Guardian
[ The Guardian | 2014-06-25 00:00:00 UTC ]
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UK publishers have raised concerns about Amazon’s new contractual arrangements, with the... Continue reading at The Bookseller
[ The Bookseller | 2014-06-23 00:00:00 UTC ]
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Public libraries have an economic impact on their communities that far exceeds their "... Continue reading at The Bookseller
[ The Bookseller | 2014-06-04 00:00:00 UTC ]
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Print these days is a medium of diminishing returns. There are pockets of brands where print revenues are increasing, but physical magazines are largely now kept around as a sometimes-important part of an integrated buy. And many executives have written off any notion of a return to print-based... Continue reading at Folio Magazine
[ Folio Magazine | 2014-03-12 00:00:00 UTC ]
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