If it hadn't come two days later, we would have definitely suspected an April Fool's joke when the news hit that Accenture Interactive swallowed up Droga5. In a business where people (thankfully) do a lot of tongue wagging, this tripped off an avalanche of calls and emails proffering pundits to discuss just what this means for advertising. It is a tipping point for the ad world as we know it? Will it cause a ripple effect of other acquisitions? Are creatives dusting off their resumes? Is it one for the advertising history books? All good questions. We report. You decide. Turning over a new leaf They say every copywriter has a book in them. We can assure you that there is at least a first chapter in Susan Credle, FCB Global Chief Creative Officer; Paul Nagy, chief creative officer VMLY&R, Sydney and Tom Christmann, partner and CEO at DiMassimo Goldstein. This trio is among more than a dozen ad world luminaries who are contributing first chapters of their unfinished novels to a project from Miami Ad School and Grey Canada. A printed copy of the book can be purchased for $20 and a digital copy is $10. Proceeds go the Miami Ad School. A pre-order link is here. Westward ho! Fun fact: The state motto of Oregon is "she flies with her own wings" and a new series of Travel Oregon spots seems to prove that true. The fantastical animated commercial, from hometown agency Wieden & Kennedy, Portland, continues the "Only slightly exaggerated" theme begun last spring. It features... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-04-06 00:00:00 UTC ]
The latest YA rom-coms include and affirm a broader range of experiences than ever before. Continue reading at The Washington Post
[ The Washington Post | 2019-07-23 16:05:15 UTC ]
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Literary agent alerts (this one with Gail Fortune of The Talbot Fortune Agency) are golden opportunities for new writers because each one is a literary agent who is likely building his or her client list. The post Agent Alert: Gail Fortune of The Talbot Fortune Agency by Robert Lee Brewer... Continue reading at Writer's Digest
[ Writer's Digest | 2019-07-23 15:00:43 UTC ]
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Caitlin Moran and Peter James are among the authors on Richard Madeley and Judy Finnigan's latest Book Club summer selections. Continue reading at The Bookseller
[ The Bookseller | 2019-07-21 17:20:56 UTC ]
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Literary agent alerts (this one with Bibi Lewis of the Ethan Ellenberg Literary Agency) are golden opportunities for new writers because each one is a literary agent who is likely building his or her client list. The post Agent Alert: Bibi Lewis of the Ethan Ellenberg Literary Agency by Robert... Continue reading at Writer's Digest
[ Writer's Digest | 2019-07-16 10:48:03 UTC ]
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A new data viz surfaces the forgotten literature of public libraries. There’s no feeling more deflating than asking someone what they’re reading, only to have never heard of any of the three books they readily rattle off. But what if that academic smugness could be yours? What if you were the... Continue reading at Fast Company
[ Fast Company | 2019-07-15 10:20:19 UTC ]
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Sophie Jai's debut novel Wild Fires was selected out of 200 entries to win The Borough Press and The Good Literary Agency open submission. Continue reading at The Bookseller
[ The Bookseller | 2019-07-09 18:07:57 UTC ]
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Noted politics-as-sport website Politico has put together a collection of bedside-table reading recommendations from 40 “political heavy hitters,” asking them for serious reads and guilty pleasures. First of all, are there any actual guilty pleasures on this list of books from the likes of Beto... Continue reading at Literrary Hub
[ Literrary Hub | 2019-07-09 15:27:59 UTC ]
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Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device; sign up here. What people are talking about today This summer’s gross-out viral video—which showed a Texas teenager opening a... Continue reading at Advertising Age
[ Advertising Age | 2019-07-09 10:00:00 UTC ]
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Literary agent alerts (this one with Rita Rosenkranz of the Rita Rosenkranz Literary Agency) are golden opportunities for new writers because each one is a literary agent who is likely building his or her client list. The post Agent Alert: Rita Rosenkranz of the Rita Rosenkranz Literary Agency... Continue reading at Writer's Digest
[ Writer's Digest | 2019-07-09 08:00:53 UTC ]
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The Ruppin Agency has launched a nationwide writer development scheme offering a variety of editing and mentoring services and one free place for a writer of limited means. Continue reading at The Bookseller
[ The Bookseller | 2019-07-08 12:40:30 UTC ]
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Bookcase Literary Agency is handling international rights sales for Serial Box–which has an 'Orphan Black' series coming–and Amazon's 'Best So Far' 2019 list is out for summer reading. The post Industry Notes: Serial Box’s Foreign Rights and Amazon’s Summer Reading List appeared first on... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2019-06-20 03:26:28 UTC ]
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Bookcase Literary Agency is handling international rights sales for Serial Box–which has an ‘Orphan Black’ series coming–and Amazon’s ‘Best So Far’ 2019 list is out for summer reading. By Porter Anderson, Editor-in-Chief | @Porter_Anderson Serial Box: New “Orphan Black’ Content Coming iterary... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2019-06-20 03:26:28 UTC ]
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Two years ago, Uber filed a multimillion-dollar lawsuit against its agency partner Fetch, accusing it of running fraudulent ads. Now it looks as if the ride-hailing giant is taking the legal battle further down the supply chain. According to court documents unsealed this week, the recently IPO'd... Continue reading at AdWeek
[ AdWeek | 2019-06-19 20:45:09 UTC ]
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Amanda Ridout has announced a "thrilling" 20-strong, all-female launch list for her new commercial fiction press Boldwood, with plans to publish in e-book, audio and print-on-demand simultaneously on a global scale. Continue reading at The Bookseller
[ The Bookseller | 2019-06-18 02:56:15 UTC ]
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The vultures have begun to circle as cable companies eye assets Bellevue-based T-Mobile US Inc. plans to sell to win regulatory approval for its proposed $26.5 billion merger with Sprint Corp. The U.S. Department of Justice has lined up a short-list of favored bidders that could potentially... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2019-06-14 12:44:51 UTC ]
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Agencies aren't unionized. As unionization among digital media companies continues to grow the question of why collective bargaining is happening agencies remains. The post ‘The advertising industry is a day-to-day unrelenting grind’: Why agencies should unionize appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-06-13 04:01:37 UTC ]
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Media advocacy group Reporters Without Borders is urging French authorities to explain why the country’s intelligence agency summoned eight journalists Continue reading at Editor & Publisher
[ Editor & Publisher | 2019-05-24 19:00:24 UTC ]
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Jay Fielden Esquire editor-in-chief Jay Fielden is out after three-and-a-half years at the helm. The latest in a long line of editors and execs to depart Hearst following the appointment of Troy Young to president of Hearst Magazines, Fielden announced on Instagram that he has decided to... Continue reading at Folio Magazine
[ Folio Magazine | 2019-05-23 18:32:49 UTC ]
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Former Vice executive Ryan Archibald and Ted Chung, a business partner of Snoop Dogg, have joined forces to launch a new global agency specializing in cannabis marketing. The shop, called Gram By Gram, has already inked a significant client–Canopy Growth, a Canadian cannabis firm recently... Continue reading at Advertising Age
[ Advertising Age | 2019-05-21 10:00:00 UTC ]
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Facebook's new preferred and premium tiers offer agencies additional benefits such as one-to-one technical support, creative consultation and training. The post Pitch deck: How Facebook is courting new agency partners appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-05-16 04:01:00 UTC ]
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