After a Long Wait, FDA's Latest Anti-Smoking Campaign Arrives Next Week

The Food and Drug Administration is rolling out an ambitious anti-smoking campaign designed to dissuade young people from picking up the habit by appealing to their vanity.DraftFCB is handling creative for the campaign, a two-year, $115 million campaign with the tagline "The Real Cost." Initiative is overseeing the media buy.Ads are slated to appear in 200 markets starting Feb. 11, with TV, print and radio spots on networks like MTV and magazines such as Teen Vogue. Out-of-home ads will appear in places such as bus shelters where teens often pass through. Digital components will include a presence on Twitter, Facebook, YouTube, Instagram and Tumblr. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2014-02-06 00:00:00 UTC ]
News tagged with: #long wait #real cost #teen vogue #bus shelters

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Book Deals: Week of November 20, 2023

Ballantine signs Norah O’Donnell to write a “female-focused retelling of American history,” Jamaica Kincaid sells a book about her garden in Vermont to Timber Press, and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-11-17 05:00:00 UTC ]
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Rebecca Yarros Rescued Print Book Sales Last Week

Led by huge numbers for two Rebecca Yarros titles, unit sales of print books rose 3.9% last week over the comparable week in 2022 at outlets that report to Circana BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-11-16 05:00:00 UTC ]
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The week's bestselling books, Nov. 19

Southern California Independent Bookstore Bestsellers list for Sunday, November 19 Continue reading at Los Angeles Times

[ Los Angeles Times | 2023-11-15 14:00:45 UTC ]
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Special Edition: Behind the scenes at the Long Read

To celebrate the launch of the new Guardian Long Read magazine this week, join the Long Read editor David Wolf in discussion with regular contributors Sophie Elmhirst and Samanth Subramanian• The Guardian Long Read magazine is available to order now• The best stories take time. The Guardian Long... Continue reading at The Guardian

[ The Guardian | 2023-11-15 05:00:09 UTC ]
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Netflix teases the live-action YuYu Hakusho series before it arrives in December

The live-action adaptation of the classic shonen manga and anime YuYu Hakusho is hitting Netflix on December 14, and the streaming service has given fans some idea of what they can expect in a short teaser video. Live-action adaptations of anime shows are a hit or miss.... Continue reading at Engadget

[ Engadget | 2023-11-11 14:00:55 UTC ]
More news stories like this | News stories tagged with: #streaming service #death note #audiences alike #long-time fan #yoshihiro togashi #stage production #favorite characters #manga

This Week's Bestsellers: November 13, 2023

Erin French has the #7 book in the country with 'Big Heart Little Stove,' which follows her cookbook 'The Lost Kitchen' and memoir 'Finding Freedom.' Plus the Fonz writes about 'Being Henry,' and a new hockey romance skates onto our list. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-11-10 05:00:00 UTC ]
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The Week in Libraries: November 10, 2023

Among the week's headlines: a good election night for libraries meant a bad one for book banners; a national teachers group met with Scholastic leaders over the company's abandoned program to segregate diverse books; and librarians fired for defending the freedom to read headed to the U.S. Equal... Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-11-10 05:00:00 UTC ]
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Book Deals: Week of November 13, 2023

Lee and Andrew Child sell four new Jack Reacher thrillers to Delacorte, Dey Street buys a guide to throwing “the greatest dinner party of all time” from Benny Blanco, and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-11-10 05:00:00 UTC ]
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Print Book Sales Fell 8% Last Week

Following a one-week, Britney Spears–led sales increase, unit sales of print books fell 8% last week compared to the week ended November 5, 2022. Sales fell in all major categories except young adult fiction. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-11-09 05:00:00 UTC ]
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Two Wins for Public Libraries This Week at The Polls

Patmos Public Library is finally being funded after two previous losses and Pella Public Library retains its independence. Continue reading at Book Riot

[ Book Riot | 2023-11-08 15:08:37 UTC ]
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IN PHOTOS | This week's most compelling Canadian images

From a poignant reunion at Pearson airport in Toronto to pairs figure skating action in Chongqing, China, here are some of the best Canadian images of the past week. Continue reading at CBC

[ CBC | 2023-11-08 14:04:35 UTC ]
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The week's bestselling books, Nov. 12

Southern California Independent Bookstore Bestsellers list for Sunday, November 12 Continue reading at Los Angeles Times

[ Los Angeles Times | 2023-11-08 14:00:12 UTC ]
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Why New York’s political world is gathering in Puerto Rico this week

Eric Adams’ troubles and a potential primary challenge will be front-of-mind at this year’s Somos conference. Continue reading at Crains New York

[ Crains New York | 2023-11-06 20:42:43 UTC ]
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Book Deals: Week of November 6, 2022

Jen Psaki sells two to Scribner, Viking buys a “reckoning with the Korean War” by Grace M. Cho, and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-11-03 04:00:00 UTC ]
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This Week's Bestsellers: November 6, 2023

Britney Spears tops the bestseller list, two third novels in series see sales breakthroughs, a book on Mitt Romney does notably well, and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-11-03 04:00:00 UTC ]
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The Week in Libraries: November 3, 2023

Among the week's headlines: the Alabama Public Library Service suggests moving on from the ALA's Library Bill of Rights; an Arkansas librarian recently fired for defending the freedom to read has no regrets (and a lawyer); lawmakers in Massachusetts consider a new library e-book bill; and Barack... Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-11-03 04:00:00 UTC ]
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Britney Spears’s Memoir Sells 1.1 Million in First Week

Britney Spears's memoir sold 1.1 million copies in its first week. Here are some other recent celebrity memoir sales numbers. Continue reading at Book Riot

[ Book Riot | 2023-11-02 14:55:52 UTC ]
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David Mitchell, Weekly Editor Who Exposed a Corrupt Cult, Dies at 79

His tiny California newspaper won a Pulitzer Prize for its exposé of Synanon, a renowned drug rehabilitation program that had turned into a violent operation. Continue reading at The New York Times

[ The New York Times | 2023-11-01 21:32:07 UTC ]
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