The Food and Drug Administration is rolling out an ambitious anti-smoking campaign designed to dissuade young people from picking up the habit by appealing to their vanity.DraftFCB is handling creative for the campaign, a two-year, $115 million campaign with the tagline "The Real Cost." Initiative is overseeing the media buy.Ads are slated to appear in 200 markets starting Feb. 11, with TV, print and radio spots on networks like MTV and magazines such as Teen Vogue. Out-of-home ads will appear in places such as bus shelters where teens often pass through. Digital components will include a presence on Twitter, Facebook, YouTube, Instagram and Tumblr. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2014-02-06 00:00:00 UTC ]
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Without even the slightest sentimentality about it, Laird Hunt's new book, 'Float Up, Sing Down,' provides an elegy for a lost generation. Continue reading at Los Angeles Times
[ Los Angeles Times | 2024-02-07 17:33:54 UTC ]
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The Southern California Independent Bookstore Bestsellers list for Sunday, Feb. 11, 2024, including hardcover and paperback fiction and nonfiction. Continue reading at Los Angeles Times
[ Los Angeles Times | 2024-02-07 14:00:38 UTC ]
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‘Gothikana’ by BookTok favorite RuNyx is the #6 book in the country. Plus Jamie Oliver heads to the Mediterranean for his latest cookbook, and newly minted Newbery Medalist Dave Eggers gets a boost. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-02-02 05:00:00 UTC ]
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##6 book
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Among the week's headlines: PLA 2024 is next on the library conference calendar; Alabama takes aim at ALA; and Georgia proposes a book rating law. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-02-02 05:00:00 UTC ]
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Pedro Almodóvar’s debut story collection goes to HarperVia, Christina Clancy re-ups with St. Martin’s, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-02-02 05:00:00 UTC ]
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The Southern California Independent Bookstore Bestsellers list for Sunday, Feb. 4, 2024, including hardcover and paperback fiction and nonfiction. Continue reading at Los Angeles Times
[ Los Angeles Times | 2024-01-31 14:00:44 UTC ]
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An Oregon weekly newspaper that had to lay off its entire staff after its funds were embezzled will relaunch its print edition next month Continue reading at ABC News
[ ABC News | 2024-01-28 01:58:28 UTC ]
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Alex Michaelides has the #6 book in the country with ‘The Fury.’ Plus Jamie Lee Curtis extols the rewards of patience in her latest pictuer book, and Heather Fawcett charts with ‘Emily Wilde’s Map of the Otherlands.’ Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-01-26 05:00:00 UTC ]
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Among the week's headlines: LibLearnX 2024 is in the books; Oklahoma appoints a conservative media provocateur to a key post; and new bills emerge to defend libraries and the freedom to read. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-01-26 05:00:00 UTC ]
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PRH buys the latest from Israeli global bestseller Yuval Noah Harari, Karen Tei Yamashita sells a book about Japanese American identity to Graywolf, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-01-26 05:00:00 UTC ]
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The following is excerpted from Cold Crematorium:Reporting from the Land of Auschwitz, József Debreczeni’s firsthand account of his deportation to Auschwitz, from Hungary, in May 1944. * The long train, comprised of low boxcars with German insignia, was grinding to a halt. “We’re stopping,” the... Continue reading at Literrary Hub
[ Literrary Hub | 2024-01-25 09:53:48 UTC ]
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Southern California Independent Bookstore Bestsellers list for Sunday, January 28, 2024. Continue reading at Los Angeles Times
[ Los Angeles Times | 2024-01-24 11:00:48 UTC ]
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Apple just dropped a trailer for its forthcoming sci-fi mystery series Constellation. The series follows an astronaut, played by Noomi Rapace, after an emergency return to Earth. However, the homecoming is fraught with mysterious occurrences and plain-old sci-fi weirdness, leaving audiences... Continue reading at Engadget
[ Engadget | 2024-01-22 16:42:45 UTC ]
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With the debut of Brynne Weaver’s ‘Butcher & Blackbird,’ Entangled’s Red Tower imprint is five for five with landing its new releases on our bestseller list. Plus the spy thriller ‘Argylle’ by Elly Conway debuts at #13 on our hardcover fiction list ahead of a film release and amid... Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-01-19 05:00:00 UTC ]
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Random House signs a book on Open AI by Ashlee Vance and a novel by Taffy Brodesser-Akner, M.L. Lee sells two novels to Simon & Schuster, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-01-19 05:00:00 UTC ]
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Among the week’s headlines: ALA’s LibLearnX 2024 gets underway; students and librarians at an Idaho high school push back against book bans; and an Alabama legislator wants to make it easy for politicians to fire library board members. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-01-19 05:00:00 UTC ]
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Southern California Independent Bookstore Bestsellers list for Sunday, January 21 Continue reading at Los Angeles Times
[ Los Angeles Times | 2024-01-17 11:00:45 UTC ]
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The #1 book in the country, 2018’s ‘Atomic Habits’ by James Clear, is joined by new books for resolution makers, including ‘Younger for Life’ and ‘The New Kitchen.’ Plus the January Reese’s Book Club pick, ‘First Lie Wins’ by Ashley Elston, debuts on our hardcover fiction list. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-01-12 05:00:00 UTC ]
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Del Ray lands a Keanu Reeves novel, written with China Miéville; Blackstone buys a six-book literary role-playing game; and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-01-12 05:00:00 UTC ]
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