The Food and Drug Administration is rolling out an ambitious anti-smoking campaign designed to dissuade young people from picking up the habit by appealing to their vanity.DraftFCB is handling creative for the campaign, a two-year, $115 million campaign with the tagline "The Real Cost." Initiative is overseeing the media buy.Ads are slated to appear in 200 markets starting Feb. 11, with TV, print and radio spots on networks like MTV and magazines such as Teen Vogue. Out-of-home ads will appear in places such as bus shelters where teens often pass through. Digital components will include a presence on Twitter, Facebook, YouTube, Instagram and Tumblr. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2014-02-06 00:00:00 UTC ]
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Bestselling author Jennifer Weiner signs a five book deal with William Morrow, Amistad takes a book about a true American power couple, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-03-01 05:00:00 UTC ]
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Among the week's headlines: Georgia moves a step closer to banning the ALA; a library e-book bill is back in Connecticut; and librarian TikTok star Mychal Threets, who went viral for sharing 'library joy,' has left his job. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-03-01 05:00:00 UTC ]
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Hafsah Faizal whirls onto our children’s fiction list at #8 with the YA vampire fantasy ‘A Tempest of Tea.’ Plus Jennifer L. Armentrout takes readers deeper into the world of her Blood and Ash series, and ‘The Woman in the Window’ author A.J. Finn’s story continues. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-03-01 05:00:00 UTC ]
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The Southern California Independent Bookstore Bestsellers list for Sunday, March 3, 2024, including hardcover and paperback fiction and nonfiction. Continue reading at Los Angeles Times
[ Los Angeles Times | 2024-02-28 14:00:07 UTC ]
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Although a major book ban bill is close to passage in Utah, another bill meant to end book bans by the state has hit the legislature. Here's what is in both bills–and what you can do. Continue reading at Book Riot
[ Book Riot | 2024-02-27 16:05:13 UTC ]
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Investing books by Tony Robbins and Charlie T. Munger stake their claims on our list. Plus T. Kingfisher invites readers to the table, and Susan Elizabeth Phillips scores. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-02-23 05:00:00 UTC ]
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The Southern California Independent Bookstore Bestsellers list for Sunday, Feb. 25, 2024, including hardcover and paperback fiction and nonfiction. Continue reading at Los Angeles Times
[ Los Angeles Times | 2024-02-21 14:00:24 UTC ]
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Viking signs The Midnight Library author Matt Haig's latest novel; Scribner signs two by National Book Award finalist Sarah Smarsh, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-02-16 05:00:00 UTC ]
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Maryland lawmakers seek to protect libraries, Florida governor Ron DeSantis appears to acknowledge that book banning efforts have gone too far, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-02-16 05:00:00 UTC ]
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Newsroom director decries The Australian’s ‘constant’ swipes at individual ABC employees. Plus: a mushroom misstepFollow our Australia news live blog for latest updatesGet our morning and afternoon news emails, free app or daily news podcastWhen the ABC Indigenous affairs editor, Bridget... Continue reading at The Guardian
[ The Guardian | 2024-02-16 02:50:06 UTC ]
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The Southern California Independent Bookstore Bestsellers list for Sunday, Feb. 18, 2024, including hardcover and paperback fiction and nonfiction. Continue reading at Los Angeles Times
[ Los Angeles Times | 2024-02-14 14:00:16 UTC ]
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Among the week's headlines: The American Library Association announces five new "Core Values" for librarianship; a candidate for Missouri secretary of state campaigns by burning library books with a flamethrower; and OCLC is suing a shadow archive site. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-02-09 05:00:00 UTC ]
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Tiny Reparations signs two by National Book Award nominee LaToya Watkins, Tia Williams reups with Grand Central, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-02-09 05:00:00 UTC ]
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‘House of Flame and Shadow’ by Sarah J. Maas is the #1 book in the country, one of numerous Maas titles on our list this week. Plus love is in the air—and on our nonfiction list—and February book club picks hit the shelves. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-02-09 05:00:00 UTC ]
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Without even the slightest sentimentality about it, Laird Hunt's new book, 'Float Up, Sing Down,' provides an elegy for a lost generation. Continue reading at Los Angeles Times
[ Los Angeles Times | 2024-02-07 17:33:54 UTC ]
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The Southern California Independent Bookstore Bestsellers list for Sunday, Feb. 11, 2024, including hardcover and paperback fiction and nonfiction. Continue reading at Los Angeles Times
[ Los Angeles Times | 2024-02-07 14:00:38 UTC ]
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‘Gothikana’ by BookTok favorite RuNyx is the #6 book in the country. Plus Jamie Oliver heads to the Mediterranean for his latest cookbook, and newly minted Newbery Medalist Dave Eggers gets a boost. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-02-02 05:00:00 UTC ]
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Among the week's headlines: PLA 2024 is next on the library conference calendar; Alabama takes aim at ALA; and Georgia proposes a book rating law. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-02-02 05:00:00 UTC ]
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