When we started working on the annual Ad Age Magazines of the Year package in the fall, there were six large magazine publishers: American Media Inc., Cond Nast, Hearst, Meredith, Rodale and Time Inc.Soononce Hearst finalizes its acquisition of Rodale, and Meredith swallows Time Inc.there will be four.You've probably heard publishing types say something like, "It's been a challenging year." That's for public consumption. Private translation: "It's been absolutely brutal." Beyond the headline-making consolidation, the biggest players have all cut (sometimes slashed) budgets, and various independentse.g., Wenner Media, which offloaded Us Weekly and Men's Journal to AMI and, as of this writing, is still looking for a buyer for Rolling Stonebegan a slow fade to black. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2017-12-04 00:00:00 UTC ]
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The Web publishing world has been slightly panicked over the growth of mobile consumption—mostly because for individual sites, the just money isn't there. Mobile banners are seen as a lousy brand vehicle, which is why so many are rushing to native ads. BuzzFeed founder and CEO Jonah Peretti... Continue reading at AdWeek
[ AdWeek | 2014-01-22 00:00:00 UTC ]
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Facebook is testing mobile ads that appear on apps other than its own, the company said. In a post today, Facebook says the test is for a mobile ad network it is creating. It marks an important step for the social network, showing its sponsored content outside its own properties is key to... Continue reading at AdWeek
[ AdWeek | 2014-01-22 00:00:00 UTC ]
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Figures show the vast majority of authors, both traditionally and self-published, are struggling to make a living from their workThe publishing industry has never been so sharply divided. In the week when the erotica writer Sylvia Day signed a staggering eight-figure two-book deal with St... Continue reading at The Guardian
[ The Guardian | 2014-01-17 00:00:00 UTC ]
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There are new ways of doing journalism as the digital revolution moves on. But what are these innovations? How do they work? How are they changing journalism, and with what effects?City University London is hosting a panel discussion on 28 January to explore these developments and the challenges... Continue reading at The Guardian
[ The Guardian | 2014-01-15 00:00:00 UTC ]
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In a signal of its deepening commitment to native advertising, Hearst Magazines launched a new native ad campaign yesterday for Lancôme on MarieClaire.com.The post Inside Hearst’s Native Ad Strategy appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2014-01-15 00:00:00 UTC ]
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A new senior role is rapidly emerging at the top of digital publishers’ sales organizations: the programmatic czar. Publishers initially approached programmatic advertising warily, concerned it would do little more than drive down their ad prices and further commoditize their inventory. That... Continue reading at Digiday
[ Digiday | 2014-01-14 00:00:00 UTC ]
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Tasters of the reviews competing for the annual prize that recognises 'the angriest, funniest, most trenchant book review of the past 12 months'News: Hatchet Job of the Year award draws and quarters shortlistCraig Brown on Distant Intimacy: A Friendship in the Age of the Internet by Frederic... Continue reading at The Guardian
[ The Guardian | 2014-01-14 00:00:00 UTC ]
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Company plans enhanced discovery and search tools to explore the 5m magazines already createdPersonalised digital magazine app Flipboard is aiming to pass 150 million users in 2014, thanks to enhanced discovery and search tools that will allow users to better explore the 5m individual online... Continue reading at The Guardian
[ The Guardian | 2014-01-13 00:00:00 UTC ]
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The Telegraph Media Group made more than £60m last year, The Guardian can reveal. It is the third successive year that the company has managed to increase its operating profit.TMG is expected to report what amounts to a record figure formally in the spring when it files its accounts for the full... Continue reading at The Guardian
[ The Guardian | 2014-01-10 00:00:00 UTC ]
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The demand for print advertising continued to fall in 2013, but the pace of those losses has slowed, according to a year-end report from the MPA-The Association for Magazine Media. Total ad pages for the 207 consumer magazines tracked fell 4.1 percent year-over-ye Continue reading at Folio Magazine
[ Folio Magazine | 2014-01-10 00:00:00 UTC ]
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Fall 2013 will be remembered as the season that the Common Core State Standards began to take effect—and it was a rocky rollout indeed. As the calendar marks a new year, we pause now to reflect upon what has been a bumpy first few months. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-01-10 00:00:00 UTC ]
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CEO Marissa Mayer wants her company to copy the publishing industry for its "elegant" designs, "distinctive voice," and of course, our CPMs.In an overtly flashy keynote address to the packed CES crowd yesterday, Yahoo CEO Marissa Mayer presented the company's vertical move into online magazines.... Continue reading at Fast Company
[ Fast Company | 2014-01-09 00:00:00 UTC ]
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Novelist Kate Atkinson and poet Michael Symmons Roberts become double winners at the Costa Book Awards. Continue reading at BBC News
[ BBC News | 2014-01-07 00:00:00 UTC ]
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Advertising Age, the trade publication introduced in 1930, announced Monday that it would publish its print edition every other week rather than weekly. The magazine, the largest publication in the ad trade field, will publish 25 issues in 2014, ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2014-01-07 00:00:00 UTC ]
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Last year was a great year for PW online. We added new podcasts and newsletters, made a ton of friends on Twitter and Facebook, and have had the busiest year ever at publishersweekly.com. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-01-03 00:00:00 UTC ]
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Authors Anthony Horowitz and K M Peyton have been recognised in the New Year's Honours list... Continue reading at The Bookseller
[ The Bookseller | 2013-12-31 00:00:00 UTC ]
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Magazines saw combined ad units for print and tablet products grow 6 percent in 2013, according to a joint study by Kantar Media and the MPA—The Association for Magazine Media. Measuring 69 publications that have both print and tablet products, the report found tablet unit sales up 16 percent... Continue reading at Folio Magazine
[ Folio Magazine | 2013-12-30 00:00:00 UTC ]
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New data from NPD suggests that Chromebooks accounted for 21 percent of all commercial notebook sales. Continue reading at AllThingsD
[ AllThingsD | 2013-12-29 22:12:57 UTC ]
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Last summer in a used bookstore, I happened on an enormous, bound volume of Life magazine, from July–September 1945. I opened to the very first story in the first issue, July 2, 1945. The headline read: Continue reading at Slate
[ Slate | 2013-12-27 00:00:00 UTC ]
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Gaiman's The Ocean at the End of the Lane beats fellow National Book Award winners in a public vote to find 2013's book of the year. Continue reading at BBC News
[ BBC News | 2013-12-27 00:00:00 UTC ]
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