It's clear that the business of magazines is under pressure, but they continue to exert an outsized influence on culture, food, politics and more. Despite the business challenges, they're still sexy. Articles become movies and editors become celebrities. A short blurb turns a product into a sensation. Making a magazine's best-of list fills restaurants' reservations. And if a magazines gets a big story wrong, the ripples can quickly become a tidal wave.Meanwhile, many of the world's biggest brands want to see their ads in print, where advertising actually enhances the overall experience. That's unlike TV or digital media, where in many cases consumers are doing everything they can -- even paying extra money -- to avoid advertisements.In 2002, Ad Age introduced its Magazine A-List to honor this singular form of media. Since then the magazine world has changed dramatically as advertisers, still their primary source of revenue, began shifting budgets to digital media. Magazines are now moving quickly to adapt. And they're poised to emerge from the economic shadow as more than just ink on paper products -- sometimes much more. Magazines are brands, and the successful ones will figure out what that means in a post-print world. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2015-01-12 00:00:00 UTC ]
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Our digital magazine for March focuses on ebook businesses and initiatives around the world, from sales to format, enhanced content to devices. Download your copy here. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-03-11 00:00:00 UTC ]
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Carolyn Kellogg reports in the Los Angeles Times about how ResultSource Inc. was able, through clever machinations, to generate a #1 New York Times bestseller. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-03-11 00:00:00 UTC ]
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Tiffany Tomlin has been named executive director of the newly aligned Penguin Random House Speakers Bureau. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-11 00:00:00 UTC ]
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Planet Comicon in Kansas City, MO; Indiana Comic Con in Indianapolis, IN; Ales Kot & Tradd Moore in Winter Park, FL; J.H. Williams III in San Francisco, CA; London Super Comic Con in London, U.K. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-10 00:00:00 UTC ]
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#kansas city
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Tor seeks ‘Truth’ from Dennard, gets ‘Unnoticed’ by Brockway and more in this week's notable book deals. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-10 00:00:00 UTC ]
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#book deals
The London Review of Books has become the most successful – and controversial – literary publication in Europe. Just what is Mary-Kay Wilmers, its 75-year-old editor, getting so right?The offices of the London Review of Books are situated on the top two floors of a Georgian townhouse in the... Continue reading at The Guardian
[ The Guardian | 2014-03-09 00:00:00 UTC ]
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Mark Driscoll reportedly paid the firm ResultSource Inc. hundreds of thousands of dollars to secure a place on the NYT bestseller list for his book. It's only the latest story of companies who will work to ensure a book makes it onto a bestseller list. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2014-03-08 00:00:00 UTC ]
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#latest story
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This week, Philip Marlowe returns, how Paris became Paris, and the book that powerful people don't want you to read. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-07 00:00:00 UTC ]
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At Little, Brown, Heather Fain has been promoted to v-p, deputy publisher, marketing director. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-07 00:00:00 UTC ]
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Kay to give the play-by-play of Rivera’s ‘Closer’ and more in this month's audio book news. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-07 00:00:00 UTC ]
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SXSW Interactive (March 7-11), the annual tech festival, opens today in Austin, Tex. and expect to see a wide range of publishers and publishing-related events. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-07 00:00:00 UTC ]
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Jenni Pulos, author of "Grin and Bear It: How to be Happy No Matter What Reality Throws Your Way" (St. Martin's, 9781250028198), will appear on the "Today Show" on Monday, March 10. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-07 00:00:00 UTC ]
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Pat Williams, author of "The Mission is Remission: Hope For Battling Cancer" (HCI, 9780757317828), will appear on "CBS This Morning" on Friday, March 7. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-06 00:00:00 UTC ]
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Sophie Cottrell has been promoted to to senior v-p, corporate communications at Hachette Book Group. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-06 00:00:00 UTC ]
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#corporate communications
For the first time, Frankfurt's fellowship program will be geared exclusively toward industry professionals working in children’s and YA books. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-06 00:00:00 UTC ]
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#ya books
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Silvio Berlusconi's publishing house has launched a glossy magazine dedicated to Pope Francis, with photographs and a pull-out centrefold. Here are a few ideas for the next issue …Pope Francis is no ordinary celebrity, but until recently he was lacking one of global fame's most common... Continue reading at The Guardian
[ The Guardian | 2014-03-05 00:00:00 UTC ]
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News websites and online publishers saw advertising soar 18 per cent in Britain last year, fuelling hopes that digital growth has reached a long-awaited tipping point where it will offset print decline. Figures from the Association of Online Publi ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2014-03-05 00:00:00 UTC ]
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#news websites
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Linda Matthews announced she is stepping down as director of Chicago Review Press. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-05 00:00:00 UTC ]
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Jaron Lanier, author of "Who Own the Future" (Simon & Schuster, 9781451654974), will appear on the "Colbert Report" on Tuesday, March 4. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-04 00:00:00 UTC ]
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A decision two years ago to stop selling its books on Amazon led to a turnaround in Educational Development Corp.'s home business division in the fiscal year ended February 28, 2014. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-04 00:00:00 UTC ]
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#stop selling