It's clear that the business of magazines is under pressure, but they continue to exert an outsized influence on culture, food, politics and more. Despite the business challenges, they're still sexy. Articles become movies and editors become celebrities. A short blurb turns a product into a sensation. Making a magazine's best-of list fills restaurants' reservations. And if a magazines gets a big story wrong, the ripples can quickly become a tidal wave.Meanwhile, many of the world's biggest brands want to see their ads in print, where advertising actually enhances the overall experience. That's unlike TV or digital media, where in many cases consumers are doing everything they can -- even paying extra money -- to avoid advertisements.In 2002, Ad Age introduced its Magazine A-List to honor this singular form of media. Since then the magazine world has changed dramatically as advertisers, still their primary source of revenue, began shifting budgets to digital media. Magazines are now moving quickly to adapt. And they're poised to emerge from the economic shadow as more than just ink on paper products -- sometimes much more. Magazines are brands, and the successful ones will figure out what that means in a post-print world. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2015-01-12 00:00:00 UTC ]
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Jaron Lanier, author of "Who Own the Future" (Simon & Schuster, 9781451654974), will appear on the "Colbert Report" on Tuesday, March 4. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-04 00:00:00 UTC ]
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This year, there will be seven books, up from six, presented at the Adult Editor Buzz panel. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-03 00:00:00 UTC ]
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Publishers and conference attendees described a relaxed atmosphere at this year's Association of Writers and Writing Programs annual conference, held in Seattle from February 26-March 1. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-03 00:00:00 UTC ]
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Sanj Kharbanda has been promoted to senior v-p, digital markets for Houghton Mifflin Harcourt. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-03 00:00:00 UTC ]
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Will Eisner Reading by Paul Levitz in New York, NY; Moon Knight Release Party in Dublin, Ireland; Selfmade Hero Spring Party in London, U.K.; Smudge Expo in Arlington, VA. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-03 00:00:00 UTC ]
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Founder plans non-hierarchical newsroom and wants to build First Look Media on collaborationWith $250m in funding from eBay founder Pierre Omidyar and some high profile journalist hires, First Look Media has set itself the lofty task of reinventing journalism for the digital age, starting with... Continue reading at The Guardian
[ The Guardian | 2014-03-02 00:00:00 UTC ]
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Audible lowering royalty on self-published audiobooks and more in this week's publishing news briefs. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-01 00:00:00 UTC ]
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The Will and Ann Eisner Foundation unveiled an international slate of events to mark Will Eisner Week 2014, held March 1-7, to celebrate the life, work and influence of Will Eisner, a pioneering golden age comic book artist and one of the most innovative creators in the history of comics. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-01 00:00:00 UTC ]
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This week, a dangerous game in small-town America, a book that will get you obsessed with dinosaurs, and an extreme survival camp. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-02-28 00:00:00 UTC ]
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She will address representatives from the over 400 member organizations of the trade association on March 19 in New York City. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-02-28 00:00:00 UTC ]
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Janet Rasche will be joining Macmillan in the newly created position of v-p, operations planning, effective March 3 Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-02-28 00:00:00 UTC ]
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Children's publishers Usborne Publishing and Nosy Crow won two awards each at tonight's (... Continue reading at The Bookseller
[ The Bookseller | 2014-02-28 00:00:00 UTC ]
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The doom and gloom of the past few years appears to be over, with more publishing houses throwing open their doors to new writersBrigid Delaney Continue reading at The Guardian
[ The Guardian | 2014-02-26 00:00:00 UTC ]
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After 34 years at Simon & Schuster, sales rep Michael Carley will be retiring on April 22. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-02-26 00:00:00 UTC ]
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Jim Martin's book about Jesus gets a starred review; Kerry Weber's first book takes mercy to the streets. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-02-26 00:00:00 UTC ]
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Lisa Bloom, author of "Suspicion Nation: The Inside Story of the Trayvon Martin Injustice and Why We Continue to Repeat It" (Counterpoint, 9781619023277), will appear on the "Today Show" and the "Leonard Lopate Show" on Wednesday, February 26. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-02-25 00:00:00 UTC ]
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Mayim Bialik, author of "Mayim’s Vegan Table" (Da Capo Lifelong, 9780738217048) will appear on the "Wendy Williams Show" on Tuesday, February 25. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-02-24 00:00:00 UTC ]
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Laurens gets seven figures from Mira and more in this week's notable book deals. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-02-24 00:00:00 UTC ]
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Bargains aren’t just for Walmart shoppers anymore. Starting in April, Time Inc.’s All You, the magazine for budget-conscious women, will be sold at stores outside the retail giant—the title’s sole newsstand distributor since launching 10 years ago. The exclusive deal with the world’s... Continue reading at AdWeek
[ AdWeek | 2014-02-24 00:00:00 UTC ]
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"B+F" Tour in Seattle, WA; James Robinson Signing in San Francisco, CA; Gail Simone Signing and Q&A in Portland, OR; Kevin Huizenga Reading and Discussion in Bryn Mawr, PA. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-02-24 00:00:00 UTC ]
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