ABC, GfK MRI Step Up Audience Measurement Efforts

The magazine industry now has more avenues when it comes to quantifying its total reach—both the Audit Bureau of Circulations, and media research company GfK MRI, have introduced new tools for publishers that can help provide a clearer picture of who readers are, and how many of them exist.  Continue reading at 'Folio Magazine'

[ Folio Magazine | 2012-05-22 00:00:00 UTC ]
News tagged with: #magazine industry

Other Publishing stories related to: 'ABC, GfK MRI Step Up Audience Measurement Efforts'


Nylon EIC Gabrielle Korn Steps Down | People on the Move

[caption id="attachment_127941" align="alignright" width="150"] Gabrielle Korn[/caption] Nylon editor-in-chief Gabrielle Korn is stepping down from her role following last month’s sale of the magazine to Bustle Digital Group.  In her August editor's letter, Korn said, “I’ve weighed my options... Continue reading at Folio Magazine

[ Folio Magazine | 2019-08-01 19:59:47 UTC ]
More news stories like this | News stories tagged with: #freelance writer #teen vogue #cbs news #public integrity #philadelphia inquirer #hearst


Publishers May Be the Ones Paying for Web Browsers’ Privacy Measures

Being an online publisher has never been more difficult. Web browser providers have pared down on ad-targeting capabilities in recent years, adding to publishers' struggles to monetize traffic and attempts to reduce reliance on third parties. Now Google is taking user privacy a step further,... Continue reading at AdWeek

[ AdWeek | 2019-07-29 21:22:56 UTC ]
More news stories like this | News stories tagged with: #web browsers #online publisher


An Olympian Effort: Travel Books 2019–2020

Ahead of the 2020 Summer Games in Tokyo, publishers are setting their sights on Japan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-07-26 04:00:00 UTC ]
More news stories like this |


A measure of progress

Philip Jones discusses the impact on the industry of Amazon’s new weekly charts. Continue reading at The Bookseller

[ The Bookseller | 2019-07-25 19:10:07 UTC ]
More news stories like this |


Valentine promoted at Orion as Benton steps up to deputy m.d.

Orion has promoted Anna Valentine to executive publisher of Trapeze, Seven Dials and Orion Spring, while Sarah Benton also steps up as the group’s deputy managing director. Continue reading at The Bookseller

[ The Bookseller | 2019-07-03 18:47:10 UTC ]
More news stories like this | News stories tagged with: #orion spring #executive publisher #sarah benton


Moitra steps down as Collins Learning India m.d.

Collins Learning India m.d. Chaitali Moitra has left the company and will not be directly replaced. Continue reading at The Bookseller

[ The Bookseller | 2019-07-03 17:11:45 UTC ]
More news stories like this |


Garnons-Williams, Killingbeck and Kelly step up at 4th Estate and William Collins

A round of promotions has been revealed across 4th Estate and William Collins with Helen Garnons-Williams promoted to associate publisher across the two HarperCollins imprints and Tom Killingbeck appointed to William Colllins' editorial director, while Anna Kelly will become editorial director... Continue reading at The Bookseller

[ The Bookseller | 2019-07-02 10:55:24 UTC ]
More news stories like this | News stories tagged with: #4th estate #william collins #harpercollins #associate publisher


Nielsen Is Partnering With Riot Games to Measure Esports Sponsorships

Nielsen will soon lend even more legitimacy to esports advertising by measuring sponsorship deals through Riot Games. Riot Games, the gaming publisher and esports event organizer, said it will begin working with Nielsen to measure the value of brand deals for Riot's League of Legends leagues and... Continue reading at AdWeek

[ AdWeek | 2019-06-27 20:44:59 UTC ]
More news stories like this | News stories tagged with: #announced today #nielsen


The single best Dem debate measurement. Plus, the magazine industry has 'Issues'

Welcome to the latest edition of Ad Age Publisher’s Brief, our roundup of news from the world of content producers across digital and print. Got a tip? Send it our way. Joining us late? Here’s the previous edition. Debate team: Just about every publisher seems to have a hot (or lukewarm) take... Continue reading at Advertising Age

[ Advertising Age | 2019-06-27 19:01:33 UTC ]
More news stories like this | News stories tagged with: #lead sponsor #play button #hearst


Facebook Is Taking Steps to Safeguard Canada’s Oct. 21 Federal Election

Facebook is bringing its political advertising tools and rules to Canada in advance of that country's federal election Oct. 21. Anyone who wants to run ads about social issues, elections or politics in Canada must first confirm their identity and location and disclose who is paying for the ads,... Continue reading at AdWeek

[ AdWeek | 2019-06-10 21:00:28 UTC ]
More news stories like this | News stories tagged with: #run ads #taking steps #social issues


Bloomberg to plunge $500M into clean energy effort

Former New York City Mayor Michael Bloomberg is plunging $500 million into an effort to close all of the nation's remaining coal plants by 2030 and put the United States on track toward a 100% clean... To view the full story, click the title link. Continue reading at Crains New York

[ Crains New York | 2019-06-07 11:10:45 UTC ]
More news stories like this |


ABC news boss Gaven Morris faces staff revolt over spiked Adani story | Weekly Beast

News director named on a warrant by the AFP but at least that redirected staff anger for a day. Plus: News Corp exodusWhen the Australian federal police swept into Ultimo with a search warrant for ABC news on Wednesday it was a mixed blessing for news director Gaven Morris.Morris’s name was on... Continue reading at The Guardian

[ The Guardian | 2019-06-07 01:26:26 UTC ]
More news stories like this | News stories tagged with: #search warrant #abc news #mixed blessing #high drama


Ratings show WJZ lost almost half of key audience for 5 p.m. news in wake of Bubala controversy

WJZ-TV lost almost half of its 5 p.m. news audience in a key demographic during the May sweeps in the wake of a controversial question by anchorwoman Mary Bubala and her subsequent firing, according to figures confirmed by the Nielsen Co. and WJZ. While ratings can be read, analyzed and spun... Continue reading at Baltimore Sun

[ Baltimore Sun | 2019-06-05 09:00:00 UTC ]
More news stories like this | News stories tagged with: #key demographic #subsequent firing


Czech Newspaper Launches Crowdfunded Effort in Book Publishing

The Miami-based Czech news correspondent Jana Ciglerová is the author of the first book to be released in October by the newly established Edice N in Prague. The post Czech Newspaper Launches Crowdfunded Effort in Book Publishing appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-05-31 05:30:45 UTC ]
More news stories like this | News stories tagged with: #book publishing


BookExpo 2019: Finding an Audience for Books in Translation

For the past few decades, the main topic of conversation among those in the literary translation community has been about producing more titles. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-05-29 04:00:00 UTC ]
More news stories like this |


Ads (sadly) not rebooted for ABC’s ‘All in the Family,’ ‘Jeffersons’ nostalgia trip

You’d think ABC’s live re-staging of “All in the Family” and “The Jeffersons” seemed to have offered marketers a rare opportunity to dust off some long-forgotten creative from the leisure-suit era, but as it turns out, most of the brands that advertised in Wednesday night’s retro showcase didn’t... Continue reading at Advertising Age

[ Advertising Age | 2019-05-24 00:12:30 UTC ]
More news stories like this | News stories tagged with: #short years


ESPN boss says it’s ‘all hands on deck’ to find younger audience

ESPN President Jimmy Pitaro says the sports network is “all hands on deck” to attract more women and younger viewers, a crusade that includes a new streaming service launched last year. The Walt Disney Co.-owned cable giant introduced its ESPN+ online service a year ago, and it has drawn over 2... Continue reading at Advertising Age

[ Advertising Age | 2019-05-23 22:01:09 UTC ]
More news stories like this | News stories tagged with: #sports fan #tech companies #major player #pay $5 #bloomberg television #—bloomberg news


'Publishing legend' Edwards steps down from Orion and Gollancz roles

Orion consultant publisher and Gollancz chair Malcolm Edwards is stepping down from his roles after first joining the SFF imprint 43 years ago. Continue reading at The Bookseller

[ The Bookseller | 2019-05-23 05:36:42 UTC ]
More news stories like this |


Clarke steps down from W H Smith as group reports strong sales

Stephen Clarke is stepping down as group chief executive at W H Smith with high street m.d. Carl Cowling to take on the role, as the group reports strong sales in its latest report.  Continue reading at The Bookseller

[ The Bookseller | 2019-05-21 07:15:56 UTC ]
More news stories like this | News stories tagged with: #stephen clarke #high street #latest report


Preakness TV audience down about 10 percent year to year in Baltimore — and twice that nationally

The TV audience in Baltimore for Saturday’s Preakness race was down 10.65 percent compared with that in 2018. Those are household figures from Nielsen that measure the size of the audience during the actual running of the race. They are provided by WBAL-TV, the NBC affiliate that aired NBC’s... Continue reading at Baltimore Sun

[ Baltimore Sun | 2019-05-20 13:50:00 UTC ]
More news stories like this | News stories tagged with: #tv audience #preakness race #household figures #actual running #nbc affiliate #aired nbc