A measure of progress

Philip Jones discusses the impact on the industry of Amazon’s new weekly charts. Continue reading at 'The Bookseller'

[ The Bookseller | 2019-07-25 19:10:07 UTC ]

Other news stories related to: "A measure of progress"


Low infection rate shows safety measures work, Libraries Connected says

A survey of library services shows 1.4% of staff have tested positive for Covid-19 since reopening in July, suggesting safety measures have worked, according to Libraries Connected. Continue reading at The Bookseller

[ The Bookseller | 2020-12-07 11:43:42 UTC ]
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‘I need it verified’: Vizio will add Nielsen measurement to lure linear TV ad dollars to its connected TV platform

In the first half of 2021, the smart TV maker will start selling CTV ads guaranteed against Nielsen’s Digital Ad Ratings. The post ‘I need it verified’: Vizio will add Nielsen measurement to lure linear TV ad dollars to its connected TV platform appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2020-11-17 05:01:32 UTC ]
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Nielsen Is Adding Addressable Ads to National TV Measurement in Major Shift

For several years, networks and marketers alike have been trying to scale addressable advertising on linear TV, making only minimal progress. Now, Nielsen is about to supercharge those efforts in one of the company's biggest moves in a decade. Nielsen is adding addressable ad measurement to its... Continue reading at AdWeek

[ AdWeek | 2020-11-10 14:00:00 UTC ]
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Measurement startup looks to fill gaps left by Nielsen and Comscore

HyphaMetrics, which enters the marketplace with $2 million investment, says it can measure down to the individual level and across linear, streaming and gaming devices. Continue reading at Advertising Age

[ Advertising Age | 2020-11-02 10:30:00 UTC ]
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Measuring the authoritarian mind-set of Trump’s followers

Psychological surveys help John W. Dean and Bob Altemeyer explain his supporters. Continue reading at The Washington Post

[ The Washington Post | 2020-10-02 12:00:00 UTC ]
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Nielsen Introduces Database Designed to Measure Ad Campaign Effectiveness

Key Insight: Demand for more accountability and transparency has been loud for years, and cuts to ad budgets during the pandemic have made it louder. Today, global measurement and data analytics firm Nielsen is rolling out a new tool called Nielsen Compass, which matches audience levels across... Continue reading at AdWeek

[ AdWeek | 2020-09-17 12:00:07 UTC ]
More news stories like this | All news stories tagged with: #nielsen #sales data #global measurement #ad budgets


HBG Releases Diversity and Inclusion Progress Report

A new diversity and inclusion progress report from Hachette Book Group details internal and external commitments, including goals to increase the number of people of color employed by the company as well as make “measurable improvements” to company culture and community service. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-09-15 04:00:00 UTC ]
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Chelsea Green acquires book questioning pandemic measures

Chelsea Green Publishing will publish Corona, False Alarm? by Dr Sucharit Bhakdi and Dr Karina Reiss, which has been a bestseller in Germany. Continue reading at The Bookseller

[ The Bookseller | 2020-09-04 14:37:44 UTC ]
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Nielsen Is Overhauling Its Digital Measurement Methodology

Nielsen said today it will overhaul its digital measurement methodology and begin a phased rollout to clients in early 2021. Amid new privacy rules--enforcement of the California Consumer Privacy Act began July 1, and Google will stop supporting third-party cookies in its Chrome browser by... Continue reading at AdWeek

[ AdWeek | 2020-07-21 13:00:53 UTC ]
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No More Playing Defense: A Progressive Christian Steps Up

Author and activist Guthrie Graves-Fitzsimmons looks to set a new agenda in his first book, 'Just Faith: Reclaiming Progressive Christianity.' Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-07-21 04:00:00 UTC ]
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After Network Backlash, Nielsen Reverses Course on Delaying National OOH Measurement

After Nielsen weathered severe backlash from networks following Thursday's surprise announcement to delay its national out-of-home measurement rollout--scheduled for this fall--until at least early 2021, the company has reversed course. This afternoon, Nielsen told networks it will go ahead with... Continue reading at AdWeek

[ AdWeek | 2020-07-10 20:36:48 UTC ]
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Nielsen’s Surprise National OOH Measurement Delay Throws Another Wrench Into Upfront Talks

During the ongoing round of upfront talks, media companies were seemingly operating from a defensive position amid economic uncertainty due to Covid-19 and linear ratings continuing to decline--but thought they had an ace up their sleeve. Nielsen had planned to integrate its out-of-home viewing... Continue reading at AdWeek

[ AdWeek | 2020-07-10 15:04:30 UTC ]
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Throwing a Red Flag on Progressive Christianity

Alisa Childers says believers 'can’t change the core tenets of Christianity and still say we’re Christians.' Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-06-24 04:00:00 UTC ]
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Pandemic Progress Report

We checked in with a number of publishers and educational companies to see how their distance learning efforts are going, and what summer and a new school year might look like. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-06-05 04:00:00 UTC ]
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Ingram ramps up Covid-19 hygiene measures to stay open

Ingram says it has ramped up its cleaning routines to remain open for business during the Covid-19 pandemic, and has seen a rise in use of its print-on-demand programme. Continue reading at The Bookseller

[ The Bookseller | 2020-04-01 17:19:09 UTC ]
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Quarto 'pleased' to post 2019 profit, but pandemic forces cost-cutting measures

Quarto has posted a trading update for its 2019 results, saying it expects revenues to slip 9% to $135.8m (2018: $149.3m) but will be returning a profit of $2.9m.  Continue reading at The Bookseller

[ The Bookseller | 2020-03-25 02:44:11 UTC ]
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Blake’s Progress: Mysteries & Thrillers 2020

After decades in the shadows, a literary detective returns to the scene of the crime. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-03-20 04:00:00 UTC ]
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PRH Makes Progress in Green Initiatives

Following the February 17 announcement by Penguin Random House parent company Bertelsmann that the conglomerate will be carbon neutral by 2030, PRH global CEO Markus Dohle sent a letter to employees outlining the publisher’s role in helping Bertelsmann achieve that target. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-02-18 05:00:00 UTC ]
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‘Uncanny Valley’ charts a tech pilgrim’s progress

In her extraordinary new book, “Uncanny Valley,” Anna Wiener recounts what made her, a 25-year-old woman with an “affectedly analog” life in New York City, abandon her job at a literary agency in 2013 to work for tech startups, and what eventually — five years later — made her leave the... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2020-01-03 21:41:30 UTC ]
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cOAlition S accuses Springer Nature of ‘stalling progress’

Research funder consortium cOAlition S has accused publisher Springer Nature of  “a tactic to stall progress”, in a robust response to the publisher’s open letter on transformative journals, sent earlier today. Continue reading at The Bookseller

[ The Bookseller | 2019-12-16 23:05:01 UTC ]
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