Ad Age just produced its 75th annual Agency Report, so we dug through the archives to see how the agency business has (and has not) changed. The result is an agency timeline capturing highlights from 1945, when we published the first Agency Report, to 2019. The timeline shows the rocket growth of TV from 1948, when just 0.4 percent of U.S. households had a set, to 1954, when TVs were in 55 percent of U.S. homes and TV ad revenue moved ahead of magazines and radio. We track the rise of digital from 1987, when pioneering interactive agency Modem Media opened up shop, to 2017, when digital work for the first time accounted for more than half of revenue for U.S. agencies. We also explore the deals and dealmakers, from Marion Harper Jr.’s creation of Interpublic in 1960 to Martin Sorrell’s takeover of Ogilvy in 1989. David Ogilvy called WPP’s Sorrell an "odious little shit," but the two eventually reached detente. Check out the agency timeline at AdAge.com/agencyreport75th. Continue reading at 'Advertising Age'
[ Advertising Age | 2019-04-29 00:00:00 UTC ]
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The new director of London Book Fair, Gareth Rapley talks about the trade show ahead in mid-April and its place in the industry. The post London Book Fair’s New Director Gareth Rapley: ‘A Rich History’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2023-03-20 17:09:51 UTC ]
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The history of Project Gutenberg is connected to both the beginnings of the printing press as well as that of ebooks. Continue reading at Book Riot
[ Book Riot | 2023-03-15 10:35:00 UTC ]
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What was once billed as software that helped publishers make money selling ads, is also now software that can help marketers make money buying ads. Continue reading at Digiday
[ Digiday | 2023-02-16 05:01:00 UTC ]
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Reviews editor David Adams recommends 10 excellent works of Black history recently starred by PW. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-02-16 05:00:00 UTC ]
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There is more to Black history than trauma, and these picture book biographies celebrate Black joy, ingenuity, talent, and magnificence — like Mae Among the Stars by Roda Ahmed and Stasia Burrington. Continue reading at Book Riot
[ Book Riot | 2023-02-15 11:36:00 UTC ]
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A Chicago-based independent publisher has responded to the recent attack on Black History by offering free books. Continue reading at Book Riot
[ Book Riot | 2023-02-08 16:46:55 UTC ]
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Yale University historian Ned Blackhawk, author of 'The Rediscovery of America,' selects 10 must-read works of Native American history. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-01-18 05:00:00 UTC ]
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Most senior media agency professionals want their clients to invest in emerging media and explore new digital channels this year. With global advertising spend forecast to slow this year from record levels of spend and the rising cost of digital media spend, marketers will be scrutinizing where... Continue reading at AdWeek
[ AdWeek | 2023-01-11 13:54:14 UTC ]
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With the acquisition of the literary agency Fletcher & Company, UTA added hundreds of authors to its client roster. The deal comes amid consolidation in the entertainment industry. Continue reading at The New York Times
[ The New York Times | 2023-01-04 17:18:03 UTC ]
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Awards and screen adaptations drive fiction, while humorous history stokes nonfiction, on China's October bestseller lists from OpenBook. The post China Bestsellers: History, Awards, Humor appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2022-12-13 17:47:51 UTC ]
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Entertainment trade publisher Variety, part of Penske Media Corporation, has notched a year of record revenue and reach, partly thanks to capitalizing on heightened consumer interest in the rapidly transforming film and television industry. The publisher posted the highest-ever revenue of its... Continue reading at AdWeek
[ AdWeek | 2022-12-05 12:11:04 UTC ]
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Harvard's Tiya Miles wins the Cundill History Prize's top honor for 'All That She Carried,' a 2021 National Book Award winner. The post Tiya Miles Wins Canada’s $75,000 Cundill History Prize appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2022-12-02 03:01:11 UTC ]
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The paleontologist and evolutionary biologist Henry Gee wins the 2022 Royal Society Science Book Prize sponsored by Insight Investment. The post England: ‘A (Very) Short History’ Wins the £25,000 Royal Society Science Book Prize appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2022-11-29 20:32:49 UTC ]
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Academic religion publishers are prioritizing the search for more accurate retellings of history as well as clearer views of the Bible in new books, many of which will appear at the Annual Meetings hosted by the American Academy of Religion and Society for Biblical Literature in Denver, Colo. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-11-04 05:00:00 UTC ]
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In celebration of LGBTQ+ History month in October, nonprofit organization Parents, Families, & Friends of LGBT National has brought together a slew of celebrities to voice characters in a video adaptation of picture book 'The Mother of a Movement: Jeanne Manford—Ally, Activist, and... Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-10-13 04:00:00 UTC ]
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Emergence Magazine is an online publication with annual print edition exploring the threads connecting ecology, culture, and spirituality. As we experience the desecration of our lands and waters, the extinguishing of species, and a loss of sacred connection to the Earth, we look to emerging... Continue reading at Literrary Hub
[ Literrary Hub | 2022-10-11 08:52:45 UTC ]
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The internet did not cause the insurrection. But it enabled it. The technology of any age in human history shapes the culture of that time. With the advent of agriculture and farming tools, humans developed stationary civilizations and abandoned thousands of years of itinerancy. The printing... Continue reading at Literrary Hub
[ Literrary Hub | 2022-10-07 08:59:43 UTC ]
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The Cundill History Prize 2022 shortlist includes a current-year Pulitzer Prize winner among its eight titles from six publishers. The post Canada’s $75,000 Cundill History Prize: 2022 Shortlist appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2022-09-23 12:24:47 UTC ]
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The Cundill History Prize 2022 shortlist includes a current-year Pulitzer Prize winner among its eight titles from six publishers. The post Canada’s $83,000 Cundill History Prize: 2022 Shortlist appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2022-09-23 12:24:47 UTC ]
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From 1600s British literature to Sarah J. Maas books on TikTok, fore-edge painting is an enduring art form that adds even more magic to books. Continue reading at Book Riot
[ Book Riot | 2022-09-15 10:34:00 UTC ]
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