Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.Among the new releases, Lowe's serves up another in its series of wry how-to spots with a new installment titled "How to Make a Snowman While Eating a Turkey Leg" (spoiler: it's suprisingly easy!), while Google's Android emphasizes the diversity of its ecosystem ("All kinds of phones for all kinds of folks") in a quirky animated commercial. And Barnes & Noble wants to remind you to give books as Christmas gifts (but you were already planning to, right?).As always, you can find out more about the making of the best commercials on TV at Ad Age's Creativity. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2014-11-14 00:00:00 UTC ]
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He has only been in graphic storytelling for three years, but already the Czech-born writer has produced several influential series for the biggest publishers – and his latest is set to reinvent crime noirAt 28 years old, Ales Kot is at the forefront of a new generation of writers injecting... Continue reading at The Guardian
[ The Guardian | 2015-07-22 00:00:00 UTC ]
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Let's celebrate some of the best cover artwork comics fans have ever seen. The post Revisit Fables’ Beautiful, Groundbreaking Comic Book Covers appeared first on WIRED. Continue reading at Wired
[ Wired | 2015-07-22 00:00:00 UTC ]
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HarperCollins Children’s Books will publish The Person Controller, the second children’s book from author and comedian David Baddiel. Illustrated by Jim Field, the book is about Fred and Ellie - twins who end up inside a video game, and will be published this October. Continue reading at The Bookseller
[ The Bookseller | 2015-07-22 00:00:00 UTC ]
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First the Serial podcast became wildly popular. Then President Barack Obama sat down for an interview with Marc Maron for the comedian's WTF program, and the audio-only format that is podcasting was validated like never before. The developments largely flew in the face of the increasingly... Continue reading at AdWeek
[ AdWeek | 2015-07-22 00:00:00 UTC ]
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The Vermont-based press will be the first press to offer a book-length look at the agenda of native politico and Democratic presidential candidate, Senator Bernie Sanders. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-07-21 00:00:00 UTC ]
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Among the titles generating interest this week are a Greek short story collection about locals fleeing the debt-ridden nation, and a previously unpublished novel by the grandson of Ché Guevara. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-07-21 00:00:00 UTC ]
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Does Germany's love of reading extend to ebooks? The results of the 2015 Allensbach Media Market Analysis reveal just how digital Germany's readers are. The post Do German Readers Prefer Print Books? appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-07-21 00:00:00 UTC ]
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Charging VAT on digital books is “holding back the development of the ebook market in general, and especially in non-English and small-language markets”, the International Publishers Association’s (IPA) José Borghino has said. A global survey of VAT rates, conducted by the IPA and the... Continue reading at The Bookseller
[ The Bookseller | 2015-07-21 00:00:00 UTC ]
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What's your favorite book by Dr. Seuss? To mark the publication of the lost-then-found new Seuss book 'What Pet Should I Get?' PW wants to know about your favorite! Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-07-21 00:00:00 UTC ]
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"Why are we still getting humans to do the work of computers?" Regular FutureBook contributor Emma Barnes of Bibliocloud and Snowbooks sees paperclip-and-pencil jobs in publishing as where industry newcomers get off on the wrong foot. And she follows the meager money upstairs to find little... Continue reading at The Bookseller
[ The Bookseller | 2015-07-21 00:00:00 UTC ]
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A survey from the Federation of European Publishers (FEP) and the International Publishers Association (IPA) has highlighted the international disparities in the taxing of books and ebooks. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-07-21 00:00:00 UTC ]
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Harper Lee’s long-lost novel has sold over 200,000 copies in the UK over the past weekEL James’ reign at the top of the UK book charts for the last month with her erotic bestseller Grey has been ended by a novel written in the 1950s and abandoned in a box for decades: Harper Lee’s Go Set a... Continue reading at The Guardian
[ The Guardian | 2015-07-21 00:00:00 UTC ]
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Seth Meyers on Late Night, a US TV talk show, has embraced interviewing novelists and the result is often a boost in book sales following broadcast. The post A TV Talk Show Appearance That Can Change an Author’s Future appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-07-20 00:00:00 UTC ]
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The International Publishers Association and the Federation of European Publishers has released a report of VAT rates on books and ebooks around the world. The post VAT Rates on Books and Ebooks Around the World appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-07-20 00:00:00 UTC ]
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Frank Cottrell Boyce has discovered some new literary heroes at the most beguiling library in the world, The International Jugendbibliothek. It was set up after the second world war by a Jewish refugee after Nazi book burning and banning. Here Frank tells us all about it – and kicks off a... Continue reading at The Guardian
[ The Guardian | 2015-07-20 00:00:00 UTC ]
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Books about angels are growing increasingly popular with six titles expected for release over the next few months. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-07-20 00:00:00 UTC ]
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Penguin Random House UK Children's has acquired a teen book by Emily Barr in a six-figure deal. Editorial director Ruth Knowles bought world rights to The One Memory of Flora Banks, along with a second stand-alone novel, from Lauren Pearson at Curtis Brown. The book is about Flora, a teenage... Continue reading at The Bookseller
[ The Bookseller | 2015-07-18 00:00:00 UTC ]
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This week: the latest from Juan Gabriel Vasquez, and what it's like to be a speechwriter. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-07-17 00:00:00 UTC ]
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WWII naval disaster story by Lynn Vincent and Sarah Vladic goes to Jonathan Karp at S&S; St. Martin’s Press signs a novel about three Vanderbilt women by Theresa Ann Fowler, and more in this week's notable book deals. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-07-17 00:00:00 UTC ]
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Go Set a Watchman has become a major hit in a year that needed one and raises questions about American society and its publishing and reading culture. The post On Harper Lee, Pre-orders, and Book Product appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-07-17 00:00:00 UTC ]
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