As brands scramble to reimagine their events in the wake of cancellations resulting from the COVID-19 outbreak, there is a resurgence of interest surrounding the virtual event space—one that looks a whole lot different than it did 10 years ago. Live broadcasts and on-demand content are ubiquitous in the industry today. But despite the advances in technology, from live streaming and social-casting to next-gen webinar tools and video conferencing, the concept of taking an entire event community fully digital (and, potentially, on a tight deadline) is new territory. Enter: The age of the “distributed” event. So, how do you pivot on a dime toward the event of the future? We tapped Brent Turner, SVP of strategy at Opus Agency, and Miriam Agrell, COO at Tencue, for tips and insights. 1. How much lead time do you have? To develop your digital event plan, you first have to take into account how much time you have, Turner says. For marketers whose shows are two weeks out, for example, the conversation should be tactical and focus on engaging partners to broadcast keynotes and sessions, both as a backup and to accommodate attendees who are unable to travel. For marketers whose shows are six weeks out or more, it’s time to think strategically about how to distribute content and develop rewarding networking and creative experiences in case of a cancellation. How will you evolve your marketing plans to meet your business goals? 2. The goals dictate the platform. Next, establish your... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2020-03-18 17:30:22 UTC ]
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For poets, springtime is especially sacred. With big book releases, National Poetry Month, and the conclusion of the slam season, there is so much for readers and writers to look forward to. Then came the coronavirus pandemic. We’ve seen readings canceled, book tours halted and budgets slashed.... Continue reading at Electric Literature
[ Electric Literature | 2020-05-08 11:00:00 UTC ]
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The winners of the Bologna Prize for the Best Children's Publishers of the Year have been revealed as an online edition of the 57th Bologna Children's Book Fair (BCBF) launches, with Italian publisher Camelozampa named the winner in the Europe category. Continue reading at The Bookseller
[ The Bookseller | 2020-05-05 09:16:49 UTC ]
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Under-represented writers' platform Untitled is launching an online journal of pieces on the pandemic after its first salon of 2020 was cancelled due to the lockdown. Continue reading at The Bookseller
[ The Bookseller | 2020-04-21 17:23:31 UTC ]
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After initially postponing this year's BookExpo and BookCon from their original May 27-31 dates to July 22-26, Reedpop has canceled both events. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-04-14 04:00:00 UTC ]
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Jennie Allen’s treatise against negative thoughts in ‘Get Out of Your Head’ takes #1 in Religion Nonfiction; Colleen Coble’s new romance lands at #4 in Religion Fiction. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-04-08 04:00:00 UTC ]
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Citing the impact of the pandemic, O’Reilly Media president Laura Baldwin announced that the publisher and technology education platform is canceling all future in-person symposiums and closing that portion of its business. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-03-27 04:00:00 UTC ]
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With book tours, festivals, conferences, and other literary events being canceled around the world due to COVID-19 concerns, the tech-friendly west coast literary community has begun creating digital events to keep authors and readers connected during the coming weeks of social distancing and... Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-03-16 04:00:00 UTC ]
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Penguin Random House UK is expecting all London-based staff to work from home from Tuesday (17th March) and cancelling all events, including bookshop events, Penguin Live, launch parties and "any meetings". Continue reading at The Bookseller
[ The Bookseller | 2020-03-16 02:54:57 UTC ]
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The impact of the coronavirus outbreak continues to be felt across the trade, with further cancellations of literary events and larger numbers in the book trade now working from home to fight the spread. Continue reading at The Bookseller
[ The Bookseller | 2020-03-15 14:06:36 UTC ]
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Having rescheduled initially to May, the world's most influential children's book trade show now has had to cancel. This and other news is in today's COVID-19 updates. Your event news is welcome. The post Bologna Cancels: Plus More Quick Coronavirus Publishing Event Updates – March 11 appeared... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-03-11 13:38:47 UTC ]
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Publishers and agents react to the cancellation of one of publishing’s most significant events and seek new ways to host meetings scheduled for the fair Continue reading at The Bookseller
[ The Bookseller | 2020-03-05 08:52:23 UTC ]
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Wimbledon BookFest has been forced to cancel its World Book Day event featuring authors Sita Brachmachari, Konnie Huq and Karyn Parsons, because of a local coronavirus case. Continue reading at The Bookseller
[ The Bookseller | 2020-03-04 10:24:07 UTC ]
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We’re keeping track of the book fairs and other events that have been canceled or rescheduled as coronavirus spreads around the globe. Check back here for updates. Taipei International Book Exhibition (Taipei, Taiwan, Feb. 4-9): Rescheduled for May 7-12 Leipzig Book Fair (Leipzig, Germany, March... Continue reading at Literrary Hub
[ Literrary Hub | 2020-03-03 18:16:03 UTC ]
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Online book festival My Virtual Literary Festival (MyVLF) will launch a series of new festivals based on different genres later this year. Continue reading at The Bookseller
[ The Bookseller | 2020-01-03 11:05:41 UTC ]
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If you find the holidays more foreboding than cheerful, find someone to relate to in these 4 free holiday short stories available to read online. Continue reading at Book Riot
[ Book Riot | 2019-12-16 11:35:47 UTC ]
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To put things in perspective, my career in B2B media began in online events. I was brought on to manage client sponsored webinars for Penton (now Informa), and then transitioned to become the company's first virtual trade show manager. Ah, the good ole days… Virtual events have historically been... Continue reading at Folio Magazine
[ Folio Magazine | 2018-10-02 00:00:00 UTC ]
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We need a serious look at the scandal of poverty in the UK. Instead we get the children of the rich playing make-believe• Darren McGarvey won this year’s Orwell book prize for Poverty Safari“Where did you learn to speak so eloquently, Darren?” is a question I am asked with alarming frequency.... Continue reading at The Guardian
[ The Guardian | 2018-08-17 00:00:00 UTC ]
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Bloomsbury beat out more than 550 books, journals and digital products across 51 subject categories to take home this year's R.R. Hawkins Award. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-02-08 00:00:00 UTC ]
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Businesses in the US now have a new way to sign up with one of Google's booking partners and to add a booking button to their search listing. Anyone in the US with a Google My Business account can benefit from the addition of a booking button that enables people to book a reservation with a... Continue reading at Betanews
[ Betanews | 2017-10-23 00:00:00 UTC ]
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Jennifer Rothschild’s latest book on how to talk to and about yourself debuted at #4 on our Religion Nonfiction Bestsellers list. Plus, Karen Kingsbury came in at #1 Religion Fiction with the newest installment to the Baxter Family series. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-07-07 00:00:00 UTC ]
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