Mark it on your calendar: Come early 2018, autoplay video with sound will be killed off by browsers like Google Chrome and Microsoft Edge. Although the news is likely to be celebrated by consumers, many publishers will mourn the ad format's death.Autoplay-with-sound's execution comes at the hands of Google, Facebook, the Washington Post, GroupM and Procter & Gamble among many other large industry players. They're all part of what's known as the Coalition for Better Ads, which surveyed some 25,000 people in the U.S. and abroad to find out exactly what ad types are the most annoying.Its findings were hardly surprising: people disliked autoplay video with sound, ads that quickly flash and change colors, and ads that consume an entire screen before you get to your content (think Forbes). Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2017-12-14 00:00:00 UTC ]
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Thomas Piketty's Capital in the Twenty-First Century has triumphed at the Financial Times and McKinsey Business Book of the Year Awards. Piketty's book, a nearly 700-page exploration of economic processes that concentrate wealth and build inequalities, was chosen as the winner of the £30,000... Continue reading at The Bookseller
[ The Bookseller | 2014-11-12 00:00:00 UTC ]
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The prize, which comes with a £30,000 purse, was presented to Thomas Piketty’s editor, Harvard's Ian Malcolm, at a ceremony in London on November 11. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-11-11 00:00:00 UTC ]
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London’s Slightly Foxed has been named Vintage Independent Bookshop of the Year for 2014, winning £1,000. The shop, in Gloucester Road SW7, impressed judges with its “brilliantly conceived events”, including a vintage wine and Vintage literature evening, and a phantom book group, where people... Continue reading at The Bookseller
[ The Bookseller | 2014-11-07 00:00:00 UTC ]
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Dividing the digital publishing industry into legacy and new media falsely undermines newspapers capacity for innovation Continue reading... Continue reading at The Guardian
[ The Guardian | 2014-11-07 00:00:00 UTC ]
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Jodi Picoult's latest book explores a mother-daughter relationship and was inspired by the author's youngest daughter leaving home Continue reading at BBC World
[ BBC World | 2014-11-04 00:00:00 UTC ]
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Brazilian publishers, agents and associations reflect on how Brazil's Guest of Honor Program at the Frankfurt Book Fair impacts their business today. The post Brazil: A Year After the Guest of Honor in Frankfurt appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-11-04 00:00:00 UTC ]
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Igloo Books will achieve turnover of £50m in less than five years after its acquisition by Bonnier Publishing, according to Bonnier c.e.o. Richard Johnson. Bonnier announced its acquisition of Igloo, which currently has annual turnover of £35m, on Friday (31st October). Continue reading at The Bookseller
[ The Bookseller | 2014-11-04 00:00:00 UTC ]
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Watch videos from Books in Browsers 2014, where speakers presented cutting-edge ideas and projects in digital book publishing, as well as ideas on the future of ebooks, authors and reading. The post Books in Browsers 2014 Video Playlist appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-10-31 00:00:00 UTC ]
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Hodder & Stoughton has acquired The Catalyst, the first novel in a fantasy crossover series from 15-year-old debut author Helena Coggan. The book, which Coggan started writing when she was just 13, is about teenager Rose Elmsworth, who lives in a world divided into the Gifted (who have... Continue reading at The Bookseller
[ The Bookseller | 2014-10-30 00:00:00 UTC ]
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Earlier this month, Warner Bros. announced its roadmap for DC Comics movies through 2020, and today, Marvel Studios revealed its plans as well. Basically, if you're into superhero/comic book movies, you're set for the next seven years. Need a quick... Continue reading at Engadget
[ Engadget | 2014-10-29 00:00:00 UTC ]
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Publishers who do not have a strategy related to YouTube are missing an opportunity, publicists and marketeers were told at a YouTube conference held yesterday (27th October) in association with The Bookseller. The event, held at the YouTube offices in St Giles High Street, and aimed at giving... Continue reading at The Bookseller
[ The Bookseller | 2014-10-29 00:00:00 UTC ]
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Razer is stretching again. The company best known for designing and manufacturing cutting-edge gaming notebooks and peripherals will soon offer a soundbar-and-subwoofer combo. The $199 Razer Leviathan boasts an impressive collection of features, including the ability to decode Dolby Digital and... Continue reading at PC World
[ PC World | 2014-10-28 00:00:00 UTC ]
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The explainer video has become a pervasive format across digital publishers, from BuzzFeed to Business Insider. It’s not a new invention, but it’s proving more and more attractive to publishers as they aim to grow their Web video operations. Here’s why. The post Why publishers are flocking to... Continue reading at Digiday
[ Digiday | 2014-10-27 00:00:00 UTC ]
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Watch the live stream video from Books in Browsers 2014, a summit for developers and designers working in the book publishing industry. The post Books in Browsers V: Live Stream Video appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-10-23 00:00:00 UTC ]
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Icon Books has signed a book from the anonymous Guardian columnist behind 'The Vintage Years'. The author of the column, who was known in the newspaper only as 'The Invisible Woman', was revealed last year as Helen Walmsley-Johnson, a former PA for the Guardian's editor Alan Rusbridger, who... Continue reading at The Bookseller
[ The Bookseller | 2014-10-23 00:00:00 UTC ]
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Bloomberg has placed video at the center of its digital efforts, a strategy that is beginning to pay off for the business publisher. The post Inside Bloomberg Media’s digital video business appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2014-10-22 00:00:00 UTC ]
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More brands are publishing video directly to Facebook instead of to YouTube and then using Facebook for distribution. The post Facebook video isn’t killing off YouTube — yet appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2014-10-21 00:00:00 UTC ]
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BuzzFeed knows that if ain't broke, don't fix it. The publisher returned with a new Dear Kitten video with Friskies this week, though threw the cat’s mortal enemy—the dog—into the mix. And all the feline and canine love on the Internet has propelled the clip to 5.8 million views since it was... Continue reading at AdWeek
[ AdWeek | 2014-10-15 00:00:00 UTC ]
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When it comes to U.S. mobile ad budgets for telecommunications companies, 77 percent of the spending is in video and rich media, according to Vdopia's latest cross-client study. The Silicon Valley-based mobile ad network has a reach of approximately 330 million consumers and counts AT&T,... Continue reading at AdWeek
[ AdWeek | 2014-10-09 00:00:00 UTC ]
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History is something Curtis Brown Ltd. has been reveling in of late, as the agency turns 100 this year. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-10-03 00:00:00 UTC ]
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