YouTubers hit mainstream as digital media become top choice for new talent

They’ve become the voice of the millennials and now films, TV shows, book deals and live tours are followingYou may not have heard of Joe Sugg and Caspar Lee, but these British YouTube stars have more than 11 million subscribers and more than one billion views on Google’s online video service. They are also making a splash in more traditional media.The 2015 film Joe and Caspar Hit the Road was made with the production team from Top Gear, and after topping the sales charts as a DVD and digital download, will now air on Channel 4’s E4 TV network in April. A sequel featuring another road trip to the US is lined up for November. Continue reading... Continue reading at 'The Guardian'

[ The Guardian | 2016-04-09 00:00:00 UTC ]
News tagged with: #billion views #traditional media #production team #top gear #sales charts #digital download

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MPA Study: Social Media Enhances Magazine Consumption, Engagement for Millennials

  In a new study produced by the MPA, the Association of Magazine Media, and research firm GfK MRI, data reveals that Millennial magazine media readers aged 18 to 34 believe that technology has improved their experience of accessing various media—including magazines. Continue reading at Folio Magazine

[ Folio Magazine | 2012-08-27 00:00:00 UTC ]
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Why Increased Competition for Marketing Spend is Bad News for Print Media

The newspaper business’s reliance on the industrial machine of printing and distributing is often understated. It’s a delicate ecosystem that can have a real effect on publisher margins – as the fluctuation in newsprint ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-08-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #increased competition #marketing spend #bad news #print media


News Corp parts ways with chief digital officer Jonathan Miller

News Corporation is parting company with chief digital officer Jonathan Miller at the end of September, ahead of the separation of its publishing and entertainment business. Continue reading at Media Week

[ Media Week | 2012-08-24 00:00:00 UTC ]
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First UK Nook Christmas could see digital 'step change'

Analysts have predicted that this Christmas could herald a "real step change" for... Continue reading at The Bookseller

[ The Bookseller | 2012-08-24 00:00:00 UTC ]
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Hot Key hires Orringer, extends digital

Hot Key Books has hired Amy Orringer as digital coordinator as the children's publisher... Continue reading at The Bookseller

[ The Bookseller | 2012-08-22 00:00:00 UTC ]
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Nook to hit UK in October

A Nook digital reading offer will be live in the UK by mid-October through an online storefront,... Continue reading at The Bookseller

[ The Bookseller | 2012-08-20 00:00:00 UTC ]
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Condé Nast's Latest Digital Move

Magazine publishers have been criticized for being slow to meet advertisers’ demands for performance metrics, but Condé Nast is taking a step in that direction with an investment in Flite, a cloud-based platform that lets brands measure and adjust their ads in real time. Condé Nast has been a... Continue reading at AdWeek

[ AdWeek | 2012-08-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital offerings #greater emphasis #print advertising #digital revenue #digital advertising


Hairy Bikers topple Fifty Shades from Amazon top spot

Orion title The Hairy Dieters: How to Love Food and Lose Weight has toppled Fifty Shades of Grey... Continue reading at The Bookseller

[ The Bookseller | 2012-08-20 00:00:00 UTC ]
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Big Hits Keep Selling Well

Swedish crime writer Camilla Läckberg has seen international success since releasing her 2003 debut, Ice Princess (published in 2010 by Pegasus), and to date her books have been translated into 33 languages. In France, her 2008 novel The Drowning was the top title. Earlier this year, Pegasus... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-08-17 00:00:00 UTC ]
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Publishers and Apple hit back at DOJ

Publishers and Apple fighting the US' Department of Justice over agency pricing have hit back... Continue reading at The Bookseller

[ The Bookseller | 2012-08-16 00:00:00 UTC ]
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Search kicks off for trade’s up and coming talent

The Bookseller has begun its second annual search for its Rising Stars, a listing of the industry... Continue reading at The Bookseller

[ The Bookseller | 2012-08-16 00:00:00 UTC ]
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The Daily Beast’s Digital Challenge

In 2008, The Daily Beast launched as an ambitious online effort by magazine legend Tina Brown. That effort took a detour two years ago, when it merged with old-line print publication Newsweek. The result is a publication that has crafted a model tha ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-08-15 00:00:00 UTC ]
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Fifty Shades toppled from Kindle top slot by 20p title

The Fifty Shades of Grey trilogy has been knocked from the top of the Amazon Kindle store by an e... Continue reading at The Bookseller

[ The Bookseller | 2012-08-13 00:00:00 UTC ]
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OUP to launch digital picture books

Oxford University Press children’s books is entering the digital picture book market as the... Continue reading at The Bookseller

[ The Bookseller | 2012-08-10 00:00:00 UTC ]
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Twenty pence ebook cracks Kindle top three

An ebook being offered on the Kindle store for 20p has broken the top-three monopoly of the... Continue reading at The Bookseller

[ The Bookseller | 2012-08-06 00:00:00 UTC ]
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Digital market 'not yet there' for illustrated

Illustrated publishers say the digital market is yet to take off for their businesses, with... Continue reading at The Bookseller

[ The Bookseller | 2012-08-03 00:00:00 UTC ]
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Agency lawsuit hits S&S profits

  Simon & Schuster's sales rose 3% year-on-year to $189m in the second quarter... Continue reading at The Bookseller

[ The Bookseller | 2012-08-03 00:00:00 UTC ]
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Poor turnout hits ebook festival

A ebook literary festival expecting up to 20,000 visitors ends early after only 100 show up. Continue reading at BBC World

[ BBC World | 2012-08-02 00:00:00 UTC ]
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News Corp restructures digital magazine

News Corp's digital tablet magazine The Daily is letting go of 50 employees, around 29 per cent of its total, as it streamlines production to focus on its most popular features. Continue reading at Stuff

[ Stuff | 2012-08-01 00:00:00 UTC ]
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London's high street 'dead' as Games hit trade

Retailers have spoken of “dead” high streets in London as shoppers avoid the West End... Continue reading at The Bookseller

[ The Bookseller | 2012-07-31 00:00:00 UTC ]
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