Yale Publishing Course Aims to Expand Publishing’s International Scope, and Enhance Digital Monetization

Yale’s summer publishing course is entering its third year. The course offers publishing professionals an opportunity to learn industry strategies for expanding a brand’s scope and monetizing digital products. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2012-04-10 00:00:00 UTC ]
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Other Publishing stories related to: 'Yale Publishing Course Aims to Expand Publishing’s International Scope, and Enhance Digital Monetization'


‘They’re in denial’: Confessions of a digital chief at a legacy publisher

While most legacy media organizations have spent years integrating print and digital newsrooms and commercial teams, there are some who believe that there is a severe lack of understanding at the top in how to juggle the different requirements of a high-growth digital media business and a... Continue reading at Digiday

[ Digiday | 2016-12-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital chief #legacy publisher #commercial teams #severe lack


Macmillan Children’s Publishing Expands E-book Lending

Macmillan Children's Publishing Group will now offer all frontlist ebooks for library lending on the same day they go on sale in the retail market. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-12-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #macmillan children #frontlist ebooks #library lending #retail market


Kings Road's head of digital Nick Coveney leaves Bonnier Publishing

Nick Coveney, Kings Road Publishing's head of digital and social media (part of Bonnier Publishing), is stepping down from his role. Continue reading at The Bookseller

[ The Bookseller | 2016-11-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #kings road #nick coveney


Macmillan Expands Scope of Swoon Reads

Launched in 2013 as a crowd-sourced, paperback teen romance line, Feiwel and Friends' Swoon Reads will now publish novels across all YA genres and formats. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-11-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #swoon reads #publish novels


Tyndale Expands Its Children’s and YA Publishing Program

Tyndale House is strengthening its children's and young adult division, Tyndale Kids, by adding staff members and increasing acquisitions. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-11-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tyndale house


German Self-Publishing Platform Tredition Goes International

Bolstered by a twofold offering to both authors and publishers, German self-publishing platform Tredition will expand to the US and UK. The post German Self-Publishing Platform Tredition Goes International appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-11-16 00:00:00 UTC ]
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International Industry Notes: Young Readers in China; Young Publishers in the US

The Shanghai Children's Book Fair opens this week with a global roster of speakers; Penguin Random House rolls out a plan to help employees pay off student loans. The post International Industry Notes: Young Readers in China; Young Publishers in the US appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-11-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #young readers #young publishers #shanghai children


Google expands AMP, as it presents a friendly face to publishers

Google, long feared by publishers, is now cozying up to them -- at least in comparison to Facebook. The search giant acknowledged it needs to do more to help publishers monetize their fast-loading mobile pages, so it's expanding Accelerated Mobile Pages, its open-source effort to speed up the... Continue reading at Digiday

[ Digiday | 2016-11-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers monetize #publishers start #publishers appeared #mobile web #video ads


At Singapore’s StoryDrive Asia: Proud Publishers, Digital Demands

From Stockholm's internationally situated Bonnier with its history to the new Canelo from the UK and 10-year-old Wattpad, innovation is the quest at StoryDrive Asia in Singapore. The post At Singapore’s StoryDrive Asia: Proud Publishers, Digital Demands appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-11-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #storydrive asia


Publishers adopt Facebook Live, but struggle with monetization and discovery

Since Facebook introduced live video in January, publisher adoption is climbing. But questions remain about how to make the best use of the feature and how much to invest in a feature whose ability to monetize is still limited. That's why, for now, many see live as an audience-building exercise.... Continue reading at Digiday

[ Digiday | 2016-11-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook live #questions remain


International Industry Notes: Award Winners at Sharjah; Dutch Publisher Succeeds Charkin at IPA

Awards recognizing UAE-specific work and international Arabic literature are announced as the International Publishers Association names its next president to a two-year term. The post International Industry Notes: Award Winners at Sharjah; Dutch Publisher Succeeds Charkin at IPA appeared first... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-11-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #award winners #two-year term


Digital sales down 19%, but print strong for trade publishers in first half

Trade publishers’ digital revenues have fallen by 19% in the first six months of the year, but print sales are holding strong, new figures from the Publishers Association have revealed. Continue reading at The Bookseller

[ The Bookseller | 2016-11-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital sales #trade publishers #digital revenues #print sales #publishers association


How free city magazine publisher Shortlist Media is expanding into video

When news hit in May that a woman was sent home for wearing flat shoes, Shortlist Media scored a point for equality and filmed blokes going to work in heels. The result was a 23 million views across social media. The publisher's free magazines, Stylist and Shortlist, have a circulation of... Continue reading at Digiday

[ Digiday | 2016-11-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #social video #video appeared


Conde Nast International’s digital chief: ‘You can’t win a race for reach’

"The race for reach is over," Conde Nast International digital chief Wolfgang Blau said at the Digiday Publishing Summit Europe in Nice, France, on Thursday. Instead the focus is back to basics: building a passionate audience around a topic and establishing deep connections to them. For Conde... Continue reading at Digiday

[ Digiday | 2016-10-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital chief #international editions


Back to the future: were newspaper publishers wrong to go digital?

Leading US commentator asks: what if the entire industry made a business blunder by putting news up online for free while ignoring their print product? “What if”, asks Jack Shafer, “almost the entire newspaper industry got it wrong? What if, in the mad dash to put up editorial content on to the... Continue reading at The Guardian

[ The Guardian | 2016-10-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print product #editorial content #publishers made #print editions #vast majority #overwhelming majority #subscription revenue


Digital Publishers Come Together as Group Nine Media, Backed by $100 Million From Discovery

The digital media industry is facing an extremely competitive revenue landscape. In times like this, it's sometimes better to link arms with other, similar, companies, backed by an even bigger, more profitable company.Discovery Communications on Thursday announced a $100 million minority... Continue reading at Advertising Age

[ Advertising Age | 2016-10-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #individual components #attract advertisers


Digital Census: 'self-published writers to grow ebook market share'

Self-published writers and digital only publishers will continue to grow their share of the digital content market while traditional publishers over-price ebooks, according to early results of the FutureBook Census, launched ahead of this year’s FutureBook Conference, taking place on 2nd December. Continue reading at The Bookseller

[ The Bookseller | 2016-10-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital census #self-published writers #early results #launched ahead #futurebook conference #taking place #2nd december


Italian Publishing Presence Expands at Frankfurt Book Fair

A fast-growing presence from the Italian industry at Frankfurt Book Fair means more events and space, along with an emphasis on Lazio and the Piedmont. By Porter Anderson, Editor-in-Chief | @Porter_Anderson 107 Publishers at the Italian Collective Stand loor space covered by the Italian... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-10-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #porter anderson


Game of Thrones enhanced digital edition released

HarperVoyager has released an enhanced edition of the first book in George R R Martin's A Song of Ice and Fire series, which will include an excerpt from the upcoming sixth book, in celebration of the 20th anniversary of the title. Continue reading at The Bookseller

[ The Bookseller | 2016-09-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #enhanced edition #fire series #20th anniversary


Bookouture is Britain's Hottest Digital Publisher

How a digital publishing company founded in 2012 has racked up a series of bestselling digital titles in the U.K. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-09-23 00:00:00 UTC ]
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