By Tim Conneally, Betanews Yahoo on Thursday announced that it will soon debut a new magazine-style method of digital content delivery especially aimed at touchscreen mobile devices like tablets and smartphones called Livestand."Publishers and advertisers must expand their content to [phones and tablets] to stay in front of consumers," said Blake Irving, Executive Vice President and Chief Product officer at Yahoo. "We see an opportunity to provide publishers and advertisers with a pipeline for fresh and active content and to help them reach and engage their most valuable audiences."Irving says Livestand will debut in the first half of 2011, and it will make Yahoo's sports, news, and finanical content available, as well as Flickr, omg!, and the Yahoo! Contributor Network as iPad and Android tablet apps.While service and software providers are opting for HTML5 and rich web applications instead of releasing standalone mobile apps, it appears that media companies are sticking with apps. Yahoo is following companies such as Flipboard, Catalogs.com, and News Corp, who have released "magazines" for tablets."With Livestand, we're using ad formats that evoke the emotion of TV advertising with a highly-visual magazine-like experience. And they're combined with the effectiveness of an Internet ad that's data-rich, actionable, even location aware," Irving said on Thursday.For the last six years, Yahoo has unveiled dozens of different ways for users to access Yahoo content on mobile... Continue reading at 'Betanews'
[ Betanews | 2011-02-11 00:00:00 UTC ]
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The International Academy of Digital Arts & Sciences announced its 16th annual Webby Award winners this week, honoring “the best of the web” among internet sites, interactive advertising & media, online film & video and mobile & apps. Continue reading at Folio Magazine
[ Folio Magazine | 2012-05-02 00:00:00 UTC ]
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Rupert Murdoch is "not fit" to have "stewardship of a major international company", while his son James showed "wilful ignorance" over phone hacking, according to a Select Committee report published today. Continue reading at Media Week
[ Media Week | 2012-05-01 00:00:00 UTC ]
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Microsoft and Barnes & Noble are announcing a new partnership to develop and sell educational ebooks on the Nook e-reader. Microsoft is investing $300 million in the subsidiary, while B&N will own the remaining 82 percent of it. (The new operation is being provisionally called "Newco,"... Continue reading at Fast Company
[ Fast Company | 2012-04-30 00:00:00 UTC ]
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On Wednesday morning (Apr. 18), ABC News’ senior White House correspondent Jake Tapper fell victim to one of the lesser-known perils of online publishing. Filing a story on a recent Romney campaign attack on President Obama (the Romney team dug up a quote from Obama’s memoir where the President... Continue reading at AdWeek
[ AdWeek | 2012-04-19 00:00:00 UTC ]
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Faber has reported a 9.6% year-on-year increase in turnover for the 12 months to 31st March 2011... Continue reading at The Bookseller
[ The Bookseller | 2012-04-13 00:00:00 UTC ]
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Bloomberg Businessweek is testing a question: How well can magazine content work on the iPhone? Magazine companies have jumped feet first into the iPad marketplace, attracted to the idea that a lean-back medium like magazines would work well in a lea ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-04-12 00:00:00 UTC ]
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Pulitzer Prize winner A Visit from the Goon Squad by Jennifer Egan (Alfred A Knopf) is among the... Continue reading at The Bookseller
[ The Bookseller | 2012-04-12 00:00:00 UTC ]
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Hearst Magazines UK has launched a quarterly magazine called Good Ideas, aimed at 35- to 50-year-old women. Continue reading at Media Week
[ Media Week | 2012-04-11 00:00:00 UTC ]
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YouTube co-founders Chad Hurley and Steve Chen have a new project up their sleeves under their parent company, AVOS. Within the last 24 hours, the duo launched a landing page for their latest project, Zeen. AVOS is responsible for acquiring Delicious ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-04-09 00:00:00 UTC ]
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Yahoo files papers outlining ways of scattering adverts through digital books based on what is being read. Continue reading at BBC World
[ BBC World | 2012-04-09 00:00:00 UTC ]
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With Conde Nast, Hearst and Meredith launching their own digital newsstand in the form of Next Issue Media, it’s clear that magazine publishers are counting on tablets for future growth. Forecasts predicting rapid tablet adoption abound. e ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-04-09 00:00:00 UTC ]
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More tablet experimentation from publishers, this time via reading apps Pulse and Zite. Zite, which already offered readers excerpts from Bonnier's Popular Science magazine, will now be doing that with 20 other Bonnier titles. And Pulse will be bring content from 8 publishers, including Venture... Continue reading at AllThingsD
[ AllThingsD | 2012-04-04 00:00:00 UTC ]
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and Matthew Flamm - The magazine industry saw slightly fewer launches in the first quarter of 2012, compared to a year ago, but—on the positive side—there were many fewer closures, according to a survey released Monday by MediaFinder, the online database of U.S. and Canadian publications. Not... Continue reading at Crains New York
[ Crains New York | 2012-04-03 00:00:00 UTC ]
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MPA, along with a bevy of C-level consumer magazine executives, released a set of voluntary guidelines to help standardize advertising within tablet editions. Publisher reps from Bonnier, Conde Nast, Forbes, Hearst Magazines, Martha Stewart Living Omnimedia, Meredith and Time Inc. are included... Continue reading at Folio Magazine
[ Folio Magazine | 2012-04-03 00:00:00 UTC ]
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The government has announced it is to accept all the 28 recommendations made in Mary Portas... Continue reading at The Bookseller
[ The Bookseller | 2012-03-30 00:00:00 UTC ]
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Elle, the fashion and beauty brand published by Hearst Magazines UK, has doubled its magazine subscriptions after its first live digital streaming of a cover shoot via Twitter. Continue reading at Media Week
[ Media Week | 2012-03-30 00:00:00 UTC ]
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Amazon has started pushing out an over-the-air update that'll bring a slew of new features to its budget Kindle Fire tablet. Topping the list of upgrades is new sharing functionality that makes it possible for readers to send passages and notes from within the comfort of a book via social... Continue reading at Engadget
[ Engadget | 2012-03-29 00:00:00 UTC ]
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Imagine a newspaper that is printed on broadsheet from Tuesday through Sunday but switched to tabloid for the Monday edition. Then imagine a paper that was published seven days a week for 126 years but then had to scrap Mondays due to hard times & ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-03-29 00:00:00 UTC ]
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Despite its many bells and whistles, Apple’s new iPad 3 has been the subject of complaints since the device’s March 16th release date. Most recently, Mashable noted that magazines have a poor appearance on the iPad 3’s high-resolution screen. The reason is relatively simple. The magazines are... Continue reading at AdWeek
[ AdWeek | 2012-03-26 00:00:00 UTC ]
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As president of Hearst Magazines, David Carey devotes most of his reading time to Hearst's 20 titles. He also finds time for personal favorites from other publishers, including Hemmings Motor News (Mr. Carey is a classic-cars buff) and The New Yorker, where he served as publisher. “It's more fun... Continue reading at Crains New York
[ Crains New York | 2012-03-25 00:00:00 UTC ]
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