MPA Maps Out Voluntary Metric Guidelines for Tablet Editions

MPA, along with a bevy of C-level consumer magazine executives, released a set of voluntary guidelines to help standardize advertising within tablet editions. Publisher reps from Bonnier, Conde Nast, Forbes, Hearst Magazines, Martha Stewart Living Omnimedia, Meredith and Time Inc. are included in the MPA Tablet Metrics Task Force. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2012-04-03 00:00:00 UTC ]
News tagged with: #tablet editions #conde nast #hearst magazines

Other Publishing stories related to: 'MPA Maps Out Voluntary Metric Guidelines for Tablet Editions'

MPA Maps Out Voluntary Metric Guidelines for Tablet Editions

MPA, along with a bevy of C-level consumer magazine executives, released a set of voluntary guidelines to help standardize advertising within tablet editions. Publisher reps from Bonnier, Conde Nast, Forbes, Hearst Magazines, Martha Stewart Living Omnimedia, Meredith and Time Inc. are included... Continue reading at Folio Magazine

[ Folio Magazine | 2012-04-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tablet editions #conde nast #hearst magazines

Hearst Hails the Age of the Tablet, Says Readers are Willing to Pay More for Tablet Editions

London, England – The World e-Reading Congress drew a number of influential speakers in London today, including Duncan Edwards, CEO of Hearst Magazines International, who highlighted the striking rise of tablet publishing. Hearst is ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-05-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tablet editions

Amazon's upgraded Fire 7 and Fire 7 Kids Edition tablets get twice the storage for the same price

One of the best cheap tablets you can buy is getting better. On Thursday morning, Amazon revealed upgraded models of its super-popular Fire 7 and Fire 7 Kids Edition tablets, starting at $50 and $100 respectively.Prices haven’t gone up with these refreshes, but Amazon doubled the amount of... Continue reading at PC World

[ PC World | 2019-05-16 14:33:00 UTC ]
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Industry Notes: London’s Exact Editions Digitizes ‘The Tablet’; Singapore’s MXRi Signs With OUP

The 180-year-old weekly 'The Tablet' now has its archive online. And Gerald Cai of MXRi and SnapLearn has a development project with Oxford University Press. The post Industry Notes: London’s Exact Editions Digitizes ‘The Tablet’; Singapore’s MXRi Signs With OUP appeared first on Publishing... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-03-06 00:00:00 UTC ]
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Why publishers’ engagement metrics are all over the map

Publishers are increasingly relying on engagement measurements to show their ability to reach audiences on Facebook. But it’s getting harder to tell what engagement really means. Analytics firms all have slightly different ways of measuring engagement (do you count native content or just links?... Continue reading at Digiday

[ Digiday | 2016-06-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers aren #engagement metrics #increasingly relying #reach audiences #horizon media

Amazon releases 'Reader's Edition' tablet

Amazon US has launched a new tablet "for readers" in time for Christmas called the Fire HD 8 Reader’s Edition. Continue reading at The Bookseller

[ The Bookseller | 2015-12-08 00:00:00 UTC ]
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Study: Magazine Tablet Edition Ads Get Same Recall as Those in Print

Ads in tablet editions work pretty much as well as those in print magazines, at least when it comes to recall, according to a study released today by GfK.The research company's MRI Starch Advertising Research unit found ads in tablet versions of magazines had an average 52% level of recall, the... Continue reading at Advertising Age

[ Advertising Age | 2014-07-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print magazines #print editions #research company #tablet editions

Hearst to launch 99p Esquire Weekly tablet edition

Hearst is preparing to launch a digital weekly edition of monthly men's magazine Esquire this week, in an attempt to appeal to younger readers and stem double-digit circulation falls. Continue reading at Media Week

[ Media Week | 2013-09-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #monthly men #younger readers

Tablet editions 'reinvigorating' print magazine brands, PPA claims

Tablet editions of magazines are complementing rather than cannibalising print editions, according to research conducted by magazine trade body PPA. Continue reading at Media Week

[ Media Week | 2012-11-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tablet editions #research conducted

At MPA Digital: Swipe, Publishers See Gains From Tablet Efforts

NEW YORK - Today’s MPA Digital: Swipe event brought the consumer magazine industry together to focus on what’s next in tablet editions. Continue reading at Folio Magazine

[ Folio Magazine | 2012-03-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mpa digital #tablet editions

Conde Nast, Other Publishers Look to Standardize Audience Metrics In Digital Editions

Digital editions, the oft-dubbed “Wild West” of the publishing world, may be charted in the near future. Many publishers are investing large amounts of time and resources to navigating user behavior in tablet editions of magazines, and this data is being used in a variety of ways. Continue reading at Folio Magazine

[ Folio Magazine | 2011-07-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #conde nast #digital editions #publishing world #tablet editions

Marcus Rashford guest-edits special edition of Beano comic

Footballer and campaigner says he ‘jumped at chance’ to edit comic, with 20p from each sale donated to free books schemeMarcus Rashford has guest-edited a special edition of the Beano, as well as appearing on the comic’s front cover.The special edition of the comic comes after the publication of... Continue reading at The Guardian

[ The Guardian | 2022-07-27 11:24:59 UTC ]
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Staff Pick: 'The Annotated Alice: 150th Anniversary Deluxe Edition' edited by Martin Gardner

Reviews editor Peter Cannon recommends 'The Annotated Alice,' edited originally by Martin Gardner, edited and expanded by Mark Burstein, a must for every Lewis Carroll fan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-01-15 00:00:00 UTC ]
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Tablet to Tablet: What Hasn’t Changed in Publishing — and Should

Bob Pritchett, CEO of Faithlife, creator of Logos Bible Software, uses the history of the tablet reader to discuss changes in digital publishing today. The post Tablet to Tablet: What Hasn’t Changed in Publishing — and Should appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-07-31 00:00:00 UTC ]
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Daultrey to edit Guinness World Records Gamer's Edition

Guinness World Records (GWR) has appointed journalist Stephen Daultrey as the new editor for its Guinness World Records Gamer’s Edition in an effort to create deeper ties with the gaming industry. Continue reading at The Bookseller

[ The Bookseller | 2015-03-31 00:00:00 UTC ]
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Sports Illustrated to continue print editions under reported 10-year deal with new publisher

Months after mass layoffs threatened its future, Sports Illustrated will resume publishing after its owner reached a new rights deal with digital media company Minute Media. Continue reading at CBC

[ CBC | 2024-03-18 17:12:26 UTC ]
More news stories like this | News stories tagged with: #sports illustrated #rights deal #digital media

Sports Illustrated’s Employees Are Told Print Edition Will Close in May

Its operators made a newsroom announcement, but the outcome is uncertain since the owner has signaled it wants the magazine to endure. Continue reading at The New York Times

[ The New York Times | 2024-03-14 21:44:26 UTC ]
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At London Book Fair: Mapping 192 Audio Sales Channels

Subscription leads business models—some of them 'hybrid subscription— in sales channels that Dosdoce will report on at London Book Fair. The post At London Book Fair: Mapping 192 Audio Sales Channels appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-03-11 09:01:22 UTC ]
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Sheikh Zayed Book Award: The 18th Edition Shortlists

Issuing this year's shortlists in seven categories, the Sheikh Zayed Book Award Scientific Committee concludes its deliberations. The post Sheikh Zayed Book Award: The 18th Edition Shortlists appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-03-07 23:07:00 UTC ]
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Jerusalem International Book Forum Delays Its Next Edition to 2025

The Jerusalem International Book Forum is postponed to May 2025, citing the need for 'a secure, safe, and open atmosphere.' The post Jerusalem International Book Forum Delays Its Next Edition to 2025 appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-03-04 16:40:52 UTC ]
More news stories like this | News stories tagged with: #international book