Tufts University economist Sean Cash doesn’t normally dabble in the valuations of giant tech companies. As the Friedman School of Nutrition Science and Policy professor puts it, “My bread and butter is bread and butter.” But a few years ago, Cash got interested in answering the question of how much users of Facebook, Inc.— rather than owners, or shareholders — value the company. With a paper published today in the scientific journal PLOS ONE, Cash (along with colleagues at Kenyon College,… Continue reading at 'Silicon Valley Business Journal'
[ Silicon Valley Business Journal | 2018-12-20 00:00:00 UTC ]
News tagged with:
#delete facebook
Facebook just executed what might best be described as a digital advertising coup against rival Google and its DoubleClick empire.The social media power said Wednesday that it's bringing advertiser demand from its Audience Network to mobile web publishers that use header bidding.Mobile... Continue reading at Advertising Age
[ Advertising Age | 2017-03-22 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#header bidding
#rival google
#audience network
A 15-year-old Chicago girl was apparently sexually assaulted by five or six men or boys on Facebook Live, and none of the roughly 40 people who watched the live video reported the attack to police, authorities said Tuesday. Police only learned of the attack when the girl's mother approached... Continue reading at Los Angeles Times
[ Los Angeles Times | 2017-03-22 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#facebook live
One year after opening up livestreaming to the masses, publishers are stepping up their efforts to make money from their Facebook clips. Today, Hearst-owned Elle is running its first branded Facebook Live video for jewelry brand David Yurman. At 2 p.m. Eastern time, the publisher will stream a... Continue reading at AdWeek
[ AdWeek | 2017-03-17 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#make money
#20-minute video
Wm. Paul Young’s ‘The Shack’ continues to see strong sales following its big screen adaption, claiming the #1 spot on the iBooks bestseller list for the second week in a row. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-03-16 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#ibooks bestsellers
#stays #1
#paul young
#strong sales
##1 spot
Folio: Looks at Social Media Success. The post Inked Magazine Drives Breast Cancer Awareness in Viral Facebook Live | Behind the Screens appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2017-03-14 00:00:00 UTC ]
More news stories like this |
Bill Gates was "super-touched" by a moving tale shortlisted for the Wellcome Book Prize. Continue reading at BBC News
[ BBC News | 2017-03-14 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#bill gates
A Facebook office in Berlin. A report published on Tuesday found that Facebook and Twitter had failed to meet a German target for removing hate speech from their platforms. Continue reading at The New York Times
[ The New York Times | 2017-03-14 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#face fines
#report published
As part of its Journalism Project, Facebook has revealed that it will allow publishers to place more ads in Instant Articles. That will allow sites like the Washington Post and New York Times to eke a bit more money out of posts published directly on... Continue reading at Engadget
[ Engadget | 2017-03-10 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#journalism project
Publishers that include advertising within their Facebook Instant Articles will soon have more flexibility when it comes to placement. Product manager Harshit Agarwal announced in a Facebook Media blog post that starting next week, ads can be placed up to every 250 words within Instant Articles.... Continue reading at AdWeek
[ AdWeek | 2017-03-10 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#include advertising
Craig Groeschel’s how-to on decision making, ‘Divine Direction,’ debuted at #1 on our Religion Nonfiction Bestsellers list. Plus, Wanda Brunstetter returns with her new Amish Cooking series. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-03-08 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#decision making
Crowdsourced news site Blasting News has built big numbers by paying 1,000 Facebook closed-group owners to distribute content within their groups. The post How one viral publisher uses Facebook groups to grow big numbers appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-03-08 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#facebook groups
#viral publisher
#distribute content
“When you ask five questions, Facebook has the answer to none of them,” said one publishing exec. “The initiative appears to be set up by amateurs." The post German publishers are skipping Facebook’s fake-news initiative appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-03-06 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#german publishers
Waterstones m.d. James Daunt has told The Bookseller he has received “endless” emails from members of the public urging the chain to open unbranded shops in their towns and cities, after the existence of such stores was recently highlighted in the press. Continue reading at The Bookseller
[ The Bookseller | 2017-03-02 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#unbranded stores
#james daunt
#toldthe booksellerhe
Facebook’s 2017 plans include buying original shows and rolling out a mid-roll ad product for media partners. But some news publishers feel like these initiatives won’t help them. The post Facebook’s latest video shift irks news publishers appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-03-02 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#post facebook
#media partners
The sports publisher is still holding on to a sneaky traffic-boosting tactic. The post ESPN drops false play buttons on Facebook, maintains them on Twitter appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-03-02 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#twitter appeared
Publishers may have been left questioning the viability of Facebook Live in recent months, but it’s a completely different story on the marketing side of the spectrum. The post Marketers are still into Facebook Live appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-03-01 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#post marketers
#facebook live
#recent months
#marketing side
In the U.K., the number of Facebook Live videos publishers are creating has plateaued, according to SocialBakers data, and reach is also falling. The post UK publishers see Facebook Live viewership stagnate appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-02-28 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#uk publishers
The publisher is using artificial intelligence to turn Facebook Messenger into an interactive book recommendation engine. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-02-27 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#facebook messenger
#artificial intelligence
Advertisers and publishers could get help from Bitcoin technology.The idea of using blockchain to handle digital ad transactions is starting to seep into the conversation among advertisers, digital publishers and ad tech vendors. Blockchain is the technology behind Bitcoin; it supports the... Continue reading at Advertising Age
[ Advertising Age | 2017-02-27 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#blockchain technology
#digital publishers
#digital currency
#established players
On Friday, Feb. 17, Facebook invited more than 20 media partners to its New York office to discuss the company’s plans for video monetization and distribution. The post Inside Facebook’s recent product pitch to publishers appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-02-24 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#publishers appeared
#inside facebook
#york office