Women’s Budget-Conscious Magazine All You Is Stepping Outside of Walmart

Bargains aren’t just for Walmart shoppers anymore.    Starting in April, Time Inc.’s All You, the magazine for budget-conscious women, will be sold at stores outside the retail giant—the title’s sole newsstand distributor since launching 10 years ago. The exclusive deal with the world’s largest retailer let All You reach its target audience at scale with limited marketing costs, while circulation soared to more than 1 million in five years. But as the soft economy has made budget shoppers out of everyone, the title seemed to be missing out on potential sales and audience by limiting its distribution. Surprisingly, All You’s readers have a median household income of $68,000—$11,000 higher than Condé Nast’s luxury ad-driven Vogue at just $57,000. Technology has led to opportunity for the magazine, as two-thirds of smartphone owners have used their mobile devices to research products or compare prices, according to Leo J. Shapiro & Associates. “The economy has spurred the smart-shopping movement, but technology has accelerated it,” said All You publisher Suzanne Quint. “So more people are more interested in smart shopping because it’s easy to shop smart today.” The 1.5-million circ All You has raised its rate base by 50,000 copies in anticipation of the nationwide rollout to stores including Kroger, Barnes & Noble and Target. The expansion comes as All You, along with the rest of the magazine business, has suffered declines in single-copy sales. From 2008... Continue reading at 'AdWeek'

[ AdWeek | 2014-02-24 00:00:00 UTC ]
News tagged with: #rate base #barnes noble #single-copy sales

Other Publishing stories related to: 'Women’s Budget-Conscious Magazine All You Is Stepping Outside of Walmart'


Book club helps inmates at this Ontario women's prison connect and communicate

Book Club for Inmates, a program run in federal penitentiaries, is having a big impact on inmates at Grand Valley Institution for Women in Kitchener, Ont., helping them develop great discussions and open up about their own lives. Continue reading at CBC

[ CBC | 2023-01-03 11:00:00 UTC ]
More news stories like this | News stories tagged with: #big impact #book club


10 Science Fiction Books by Black Women Writers

This past summer, an auntie of mine dusted off an old cardboard box of books from a cluttered storage unit, and handed me a slim blue and gold paperback with soft, slightly frayed corners and a creased spine by Octavia E. Butler. I had never read science fiction that featured a Black girl being... Continue reading at Electric Literature

[ Electric Literature | 2022-12-28 12:00:00 UTC ]
More news stories like this | News stories tagged with: #past summer #black girl #electric literature #science fiction


Big Names in Little Magazines: On Thomas Pynchon’s Very First Literary Journal Appearance

“Thomas Pynchon is a young writer, just twenty, who has previously published fiction in Epoch. He is a Cornell graduate and now lives in Seattle.” Writers know that the time between when a piece is accepted by a literary magazine and when it is actually published can be rather protracted—my... Continue reading at Literrary Hub

[ Literrary Hub | 2022-12-21 09:53:25 UTC ]
More news stories like this | News stories tagged with: #big names #thomas pynchon #young writer #literary magazine


Amazon to End Print Textbook Rentals, Overhaul Magazine and Newspaper Subscriptions

Amazon is discontinuing its print textbook rental program, and will phase out print and digital magazine and newspaper subscriptions as well, though some magazines and newspapers will remain available through Kindle Unlimited. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-12-14 05:00:00 UTC ]
More news stories like this | News stories tagged with: #digital magazine #kindle unlimited #kindle


Penguin Random House CEO Markus Dohle Steps Down

The chief executive of the largest publisher in the U.S., Penguin Random House, has stepped down. Markus Dohle oversaw the attempted acquisition of Simon & Schuster. Continue reading at The New York Times

[ The New York Times | 2022-12-09 14:47:10 UTC ]
More news stories like this | News stories tagged with: #largest publisher #simon schuster #random house


Penguin Random House CEO Markus Dohle is stepping down

The CEO of Penguin Random House, the world’s largest trade publisher, is stepping down Continue reading at ABC News

[ ABC News | 2022-12-09 13:58:45 UTC ]
More news stories like this | News stories tagged with: #penguin random house


Markus Dohle Steps Down as Penguin Random House CEO

Penguin Random House CEO Markus Dohle has relinquished his position at the head of the publisher, “at his own request and on the best of mutual terms,” just weeks after a federal judge blocked the publisher’s attempt to acquire rival Big Five publisher Simon & Schuster. PRH president and... Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-12-09 05:00:00 UTC ]
More news stories like this | News stories tagged with: #interim basis #penguin random house


'AudioFile' Magazine's Best Audiobooks of 2022

The bimonthly magazine, which covers and reviews audiobooks, has named its Best Audiobooks of 2022. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-12-01 05:00:00 UTC ]
More news stories like this | News stories tagged with: #reviews audiobooks #bimonthly magazine


Astra House Shuts Its Literary Magazine

After publishing two issues, 'Astra Magazine' will shut down by the end of the year. The closure, the president of parent company Astra House Publishing said, will allow the company to focus on its book publishing business. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-11-29 05:00:00 UTC ]
More news stories like this | News stories tagged with: #literary magazine #astra magazine #book publishing


The Intimate Influences Behind New Queer Lit Magazine, ‘BitterSweet Review’

The new literary magazine is distributed in Europe via Antenne Books in print and online. Founding editor Benoît Loiseau shares how independent literature forms forge new inroads into publishing for minority authors and readers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-11-15 05:00:00 UTC ]
More news stories like this | News stories tagged with: #intimate influences #bittersweet review #antenne books #minority authors #literary magazine


The Intimate Influences Behind New Queer Lit Magazine, ‘BitterSweet Review’

The new literary magazine is distributed in Europe via Antenne Books in print and online. Founding editor Benoît Loiseau shares how independent literature forms forge new inroads into publishing for minority authors and readers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-11-10 05:00:00 UTC ]
More news stories like this | News stories tagged with: #intimate influences #bittersweet review #antenne books #minority authors #literary magazine


Considering Women and Religion

Several new books challenge historical narratives, patriarchal assumptions, and religious practices that have undermined women’s roles, place, and power in faith communities. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-11-04 05:00:00 UTC ]
More news stories like this | News stories tagged with: #faith communities


House Members Go to Bat for Library Construction Funds in FY2023 Budget

The House has yet to sign on to the Senate's $20 million proposal to fund library construction and renovation, which, if passed, would be the first federal funding for updating library facilities in some 26 years. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-10-28 04:00:00 UTC ]
More news stories like this | News stories tagged with: #federal funding


‘When Women Kill’ Wins the 2022 British Academy Book Prize

Commended for revealing 'attitudes to female homicides,' Alia Trabucco Zerán's work of research wins the British Academy's £25,000 award. The post ‘When Women Kill’ Wins the 2022 British Academy Book Prize appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-10-27 02:56:02 UTC ]
More news stories like this | News stories tagged with: #british academy #book prize


Hitting the Books: The women who made ENIAC more than a weapon

After Mary Sears and her team had revolutionized the field of oceanography, but before Katherine G. Johnson, Dorothy Vaughan and Mary Jackson helped put John Glenn into orbit, a cadre of women programmers working for the US government faced an impossible task: train ENIAC, the world's first ... Continue reading at Engadget

[ Engadget | 2022-10-16 14:30:01 UTC ]
More news stories like this | News stories tagged with: #clear path


How Women Writers Speculated Fictional Futures Free From Patriarchal Control

It is a truth universally acknowledged that there are as many definitions of “feminism” and “science fiction” as there are people who identify as feminists and science fiction enthusiasts—in fact, that is part of what makes both of these communities attractive to many people. However, by 1981,... Continue reading at Literrary Hub

[ Literrary Hub | 2022-10-11 08:53:20 UTC ]
More news stories like this | News stories tagged with: #science fiction


Monoprice 24-inch CrystalPro review: A budget monitor with accurate color

At a glanceExpert's Rating ProsMinimalist slim-bezel designGood color accuracyVery low pricingConsNo height adjustment on standOnly offers HDMI and VGAConfusing menu systemOur VerdictThe Monoprice 24-inch CrystalPro delivers attractive color on a budget, but it’s not flawless. However, despite... Continue reading at PC World

[ PC World | 2022-10-06 10:45:00 UTC ]
More news stories like this | News stories tagged with: #motion clarity #adaptive sync


Panel Mania: The Keeper: Soccer, Me, and the Law That Changed Women's Lives by Kelcey Ervick

Kelcey Ervick’s ‘The Keeper’ is a graphic memoir about her love of soccer as well as a lively celebration of girl athletes and the role of sports and Title IX legislation in transforming the lives of American girls and women for the better. An eight-page excerpt. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-10-05 04:00:00 UTC ]
More news stories like this | News stories tagged with: #kelcey ervick #eight-page excerpt #graphic memoir


Sephora, SheaMoisture, Stitch Fix, Ritz-Carlton back Hearst Magazines’ ‘Celebrate Black’ event

The second annual edition of the conference, slated for Oct. 18-20, will add in-person elements to its largely streaming format. Continue reading at Advertising Age

[ Advertising Age | 2022-09-27 15:00:48 UTC ]
More news stories like this | News stories tagged with: #hearst


Why Is Boys Love Manga So Popular Among Women?

Boys' Love is a subgenera of manga that is particularly popular among women, but why is that? One writer explores. Continue reading at Book Riot

[ Book Riot | 2022-09-14 10:35:00 UTC ]
More news stories like this | News stories tagged with: #writer explores #manga