Women’s Budget-Conscious Magazine All You Is Stepping Outside of Walmart

Bargains aren’t just for Walmart shoppers anymore.    Starting in April, Time Inc.’s All You, the magazine for budget-conscious women, will be sold at stores outside the retail giant—the title’s sole newsstand distributor since launching 10 years ago. The exclusive deal with the world’s largest retailer let All You reach its target audience at scale with limited marketing costs, while circulation soared to more than 1 million in five years. But as the soft economy has made budget shoppers out of everyone, the title seemed to be missing out on potential sales and audience by limiting its distribution. Surprisingly, All You’s readers have a median household income of $68,000—$11,000 higher than Condé Nast’s luxury ad-driven Vogue at just $57,000. Technology has led to opportunity for the magazine, as two-thirds of smartphone owners have used their mobile devices to research products or compare prices, according to Leo J. Shapiro & Associates. “The economy has spurred the smart-shopping movement, but technology has accelerated it,” said All You publisher Suzanne Quint. “So more people are more interested in smart shopping because it’s easy to shop smart today.” The 1.5-million circ All You has raised its rate base by 50,000 copies in anticipation of the nationwide rollout to stores including Kroger, Barnes & Noble and Target. The expansion comes as All You, along with the rest of the magazine business, has suffered declines in single-copy sales. From 2008... Continue reading at 'AdWeek'

[ AdWeek | 2014-02-24 00:00:00 UTC ]

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With Stores Closed, Barnes & Noble Does Some Redecorating

Retail locations shuttered during lockdowns, so the company spruced up hundreds of its stores as the first step in a bigger plan. Continue reading at The New York Times

[ The New York Times | 2020-07-09 19:32:11 UTC ]
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B&N Makes HQ Layoffs

Even as its stores reopen, Barnes & Noble has laid off a number of employees at its headquarters, including some book buyers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-06-25 04:00:00 UTC ]
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This Website Makes It Easier to Buy Anti-Racist Books From Black-owned Bookstores

In the weeks since the May 25 killing of George Floyd in Minneapolis, books about anti-racism have consistently topped bestseller lists. Many of these books have been purchased from the likes of Amazon and Barnes & Noble. To try and funnel some of these sales to Black-owned bookstores... Continue reading at AdWeek

[ AdWeek | 2020-06-19 21:16:38 UTC ]
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B&N Slowly Reopening Stores to Customers

By the end of the week, Barnes & Noble will have 51 bookstores open for in-store shopping. In addition, 500 stores are now offering curbside pickup. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-05-13 04:00:00 UTC ]
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Elliott Advisors Buys Wordery, U.K. Online Retailer

Elliott Advisors, owner of Waterstones and Barnes & Noble, has bought Wordery, the online bookselling division of U.K. wholesaler Bertrams. Aurelius, which owns Bertrams, said it was "reviewing its strategic options" for the wholesaler. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-05-04 04:00:00 UTC ]
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Barnes & Noble Scales Back

Barnes & Noble has now temporarily closed more than 500 stores and furloughed "a large number" of employees across all departments at its company headquarters. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-04-02 04:00:00 UTC ]
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Barnes & Noble closes 65% of stores

Barnes & Noble has temporarily shut approximately 65% of its stores following the coronavirus outbreak in the US. Continue reading at The Bookseller

[ The Bookseller | 2020-03-26 09:54:48 UTC ]
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B&N's Daunt: 'Books Are Essential'

While total sales have fallen slightly since the outbreak of the new coronavirus at Barnes & Noble, company CEO James Daunt is confident the bookstore chain can continue to be a profitable venture with one provision—that it is allowed to keep its stores open. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-03-19 04:00:00 UTC ]
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B&N, BAM Remain Open

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[ Publishers Weekly | 2020-03-16 04:00:00 UTC ]
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What if the main character of your favorite classic book were black? A publisher makes it so

Penguin Random House teams with TBWA and Barnes & Noble to launch #DiversityEditions for Black History Month. During the Pequod‘s last voyage in Herman Melville’s classic Moby Dick, Captain Ahab is 58 years old. Physically, he has a prosthetic leg made of whale bone, and a pale white mark or... Continue reading at Fast Company

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Big Reveal: Here’s the first cover of Drew and Jonathan Scott’s new magazine

Ad Age’s At the Newsstand spotlights notable ad-supported print media available soon near you. Meredith Corporation this morning did a big reveal: It released the cover of ... Reveal, the inaugural issue of its glossy collaboration with Drew and Jonathan Scott of HGTV “Property Brothers”... Continue reading at Advertising Age

[ Advertising Age | 2020-01-08 18:04:35 UTC ]
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Quinton Leaves B&N for Scholastic

Sasha Quinton, who moved to Barnes & Noble in March as v-p and general merchandise manager, will take over as president of Scholastic's book fair business on January 1. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-12-20 05:00:00 UTC ]
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Face Up: Industry Pros Pick Their Favorite Magazine Covers of 2019

While 2019 winds down, many of us are reflecting on the year that was. We talk about our favorite movies, TV shows, records, etc. But here at Folio:, one of our favorite things to look back at are the year's best magazine covers. As an annual tradition, we reach out to some of the top designers... Continue reading at Folio Magazine

[ Folio Magazine | 2019-12-19 19:17:56 UTC ]
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Daunt on the double in The Bookseller's most influential list

Waterstones and Barnes & Noble c.e.o. James Daunt has become the first trade figure to be named person of the year for the second time in The Bookseller's annual listing of the most powerful and influential people in the British book trade. Continue reading at The Bookseller

[ The Bookseller | 2019-12-13 05:14:10 UTC ]
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'The Boy, the Mole, the Fox and the Horse' Named B&N Book of the Year

Barnes & Noble booksellers around the country have voted to name Charlie Mackesy’s illustrated fable 'The Boy, the Mole, the Fox and the Horse' Barnes & Noble’s 2019 Book of the Year. Continue reading at Publishers Weekly

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Did you know about this deleted subplot in You’ve Got Mail about a creepy author?

Thanksgiving is this week, which can only mean one thing: we’ve entered high You’ve Got Mail season. I’ve seen the movie at least a dozen times, so when today I endeavored to find an exact quote—for a blog post about Barnes & Noble, the IRL Fox Books-turned-lone-reed—I was not expecting my... Continue reading at Literrary Hub

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James Daunt at FutureBook Live: Barnes & Noble’s ‘Crucifyingly Boring’ Stores

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[ Publishing Perspectives | 2019-11-25 05:05:12 UTC ]
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Daunt tells booksellers 'don't be boring' to survive Amazon era

Bookshops need to avoid being “boring” and apply a “bookseller's mind” to data if they want to survive in an era dominated by Amazon, Waterstones m.d. and Barnes & Noble c.e.o. James Daunt has said. Continue reading at The Bookseller

[ The Bookseller | 2019-11-24 17:39:21 UTC ]
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B&N Launches Book of the Year Award

As one of the first initiatives under the leadership of new CEO James Daunt, Barnes & Noble has announced the shortlist for a new Book of the Year award. The nominees and winner are chosen by B&N booksellers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-11-12 05:00:00 UTC ]
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US trade urges Daunt to be independent in spirit to revive ailing Barnes & Noble

After Elliott Advisors’ takeover of Barnes & Noble in August, the firm sought the man who turned Waterstones around to right its US acquisition. But what exactly is in James Daunt’s in-tray in New York? Continue reading at The Bookseller

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