Women’s Budget-Conscious Magazine All You Is Stepping Outside of Walmart

Bargains aren’t just for Walmart shoppers anymore.    Starting in April, Time Inc.’s All You, the magazine for budget-conscious women, will be sold at stores outside the retail giant—the title’s sole newsstand distributor since launching 10 years ago. The exclusive deal with the world’s largest retailer let All You reach its target audience at scale with limited marketing costs, while circulation soared to more than 1 million in five years. But as the soft economy has made budget shoppers out of everyone, the title seemed to be missing out on potential sales and audience by limiting its distribution. Surprisingly, All You’s readers have a median household income of $68,000—$11,000 higher than Condé Nast’s luxury ad-driven Vogue at just $57,000. Technology has led to opportunity for the magazine, as two-thirds of smartphone owners have used their mobile devices to research products or compare prices, according to Leo J. Shapiro & Associates. “The economy has spurred the smart-shopping movement, but technology has accelerated it,” said All You publisher Suzanne Quint. “So more people are more interested in smart shopping because it’s easy to shop smart today.” The 1.5-million circ All You has raised its rate base by 50,000 copies in anticipation of the nationwide rollout to stores including Kroger, Barnes & Noble and Target. The expansion comes as All You, along with the rest of the magazine business, has suffered declines in single-copy sales. From 2008... Continue reading at 'AdWeek'

[ AdWeek | 2014-02-24 00:00:00 UTC ]
News tagged with: #rate base #barnes noble #single-copy sales

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Rupert Murdoch stepping down as chair of Fox and News Corp

Lachlan Murdoch, Murdoch’s eldest son, now seems to be his successor after seven-decade run as controversial media mogulRupert Murdoch stepping down – live updatesRupert Murdoch is stepping down as chair of Fox and News Corp – ending a seven-decade run as one of the world’s most transformative... Continue reading at The Guardian

[ The Guardian | 2023-09-21 13:45:06 UTC ]
More news stories like this | News stories tagged with: #lachlan murdoch #eldest son #news corp


The Paris Review Wins 2023 Whiting Literary Magazine Prize

“We are thrilled to announce that The Paris Review has won a 2023 Whiting Literary Magazine Prize.” Continue reading at The Paris Review

[ The Paris Review | 2023-09-13 14:10:36 UTC ]
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Here are the winners of the 2023 Whiting Literary Magazine Prizes.

Today, the Whiting Foundation announced the winners of its sixth annual Literary Magazine Prizes, honoring “seven print and digital magazines that are among the most distinctive and lively publications at the forefront of American culture.” This cycle, each winner will be granted $20,000 in... Continue reading at Literrary Hub

[ Literrary Hub | 2023-09-12 12:00:56 UTC ]
More news stories like this | News stories tagged with: #digital magazines #american culture #literary magazine


2023 Whiting Literary Magazine Prize Winners Announced

'Guernica,' 'Mizna,' 'Orion,' the 'Paris Review,' the 'Los Angeles Review of Books,' 'n+1,' and 'Oxford American' are the winners of this year's Whiting Literary Magazine Prizes. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-09-12 04:00:00 UTC ]
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Richard Ekstract, Magazine Publisher With Link to Warhol, Dies at 92

He was promoting a new trade journal, Tape Recording, when he lent a video recorder to Andy Warhol, who used it to make a classic work with Edie Sedgwick. Continue reading at The New York Times

[ The New York Times | 2023-08-30 19:10:43 UTC ]
More news stories like this | News stories tagged with: #andy warhol #classic work #edie sedgwick #magazine publisher


Inside the women-led printmaking collective that influenced generations of designers

In the 1950s, a group of women known as the Folly Cove Designers made prints that still capture the imagination today. A simple Yankee swap in 1938 between neighbors in the quaint neighborhood of Folly Cove, in Gloucester, Massachusetts—design lessons in exchange for music instruction—became... Continue reading at Fast Company

[ Fast Company | 2023-08-29 04:00:00 UTC ]
More news stories like this | News stories tagged with: #influenced generations #american history #renowned children #book author #mike mulligan #children’s book


Libby is making it easier to access magazines for free with a supported library card

A library card is one of the most useful things you can have in your wallet. Libby offers free access to ebooks and audiobooks if you have a supported library card (some 90 percent of public libraries in North America now use OverDrive's app). Not only that, you can also use Libby to read a host... Continue reading at Engadget

[ Engadget | 2023-08-28 17:00:30 UTC ]
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Six books to read this Women In Translation month – recommended by our experts

Mysteries from China, short stories from the Balkans, a French-Morrocan autobiography and more. Continue reading at The Conversation

[ The Conversation | 2023-08-17 13:31:43 UTC ]
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These are the Most Assigned Novels by Women in U.S. Colleges

In an analysis of 300,000 English Literature syllabi, these are the novels by women authors that were the most commonly assigned. Continue reading at Book Riot

[ Book Riot | 2023-07-25 13:22:28 UTC ]
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Publishers Turn to Livestreaming to Once Again Tap Video Budgets

As linear television viewership continues to decline, advertisers' appetite for reaching live audiences has only grown in proportion. To capitalize on this opportunity and tap into lucrative video budgets, publishers including Cond? Nast, Penske Media Corp. (PMC) and Overtime have all recently... Continue reading at AdWeek

[ AdWeek | 2023-07-12 00:00:00 UTC ]
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Adams, council reach $107B budget deal after tense talks

The deal reverses proposed cuts to libraries despite financial strains on the city Continue reading at Crains New York

[ Crains New York | 2023-06-29 16:45:41 UTC ]
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Sarah Crichton Steps Down as Editor-in-Chief of Henry Holt

Sarah Crichton will "step back from her duties as editor-in-chief" at Henry Holt & Co., assuming the role of editor-at-large on July 5, Holt president and publisher Amy Einhorn has announced in a letter to staff. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-06-22 04:00:00 UTC ]
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Black Women Are Being Erased in Book Publishing

Obsessively scratching her scalp, while simultaneously chiding herself not to, Kendra Rae Phillips sits on a MetroNorth train anxious and jittery. She’s worried about being found, after being found out. Every lingering eye incites more sweat, and more scratching. Relief only comes when her train... Continue reading at Electric Literature

[ Electric Literature | 2023-06-19 11:07:00 UTC ]
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Barbara Kingsolver Wins the UK’s Women’s Prize for Fiction

The American author Barbara Kingsolver has become the only writer to win the United Kingdom's Women's Prize for Fiction twice. The post Barbara Kingsolver Wins the UK’s Women’s Prize for Fiction appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-06-14 18:31:40 UTC ]
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WATCH: Dua Lipa visits a women’s prison reading group.

Working with the Booker Prize Foundation, Dua Lipa recently visited HMP Downview, a women’s prison in Surrey, to get a firsthand glimpse of Books Unlocked, a program set up by the BPF and the National Literacy to foster a culture of reading for incarcerated people. Lipa, who recently launched a... Continue reading at Literrary Hub

[ Literrary Hub | 2023-06-02 14:54:54 UTC ]
More news stories like this | News stories tagged with: #books unlocked #incarcerated people #recently launched #book club


'AudioFile' Magazine Announces 2023 Golden Voice Award Winners

'AudioFile' has named the three winners of its annual Golden Voice awards, which honors voice actors who have made significant contributions to audiobook publishing. The recipients are Kevin R. Free, Marin Ireland, and Nicholas Boulton. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-05-31 04:00:00 UTC ]
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Kiser Barnes brings Walmart to the metaverse

Barnes was a key member of launching Walmart Land and The Walmart Universe of Play, which attracted 4.9 million visitors. Continue reading at Advertising Age

[ Advertising Age | 2023-05-08 10:00:00 UTC ]
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Jack Jensen to Step Down as McEvoy Group President

Jack Jensen, who built Chronicle Books into one of the country's largest and most distinctive independent publishers, will transition from president of Chronicle parent company the McEvoy Group to chair of the McEvoy Group advisory board later this month. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-05-04 04:00:00 UTC ]
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Dead Ink wins Republic of Consciousness prize with Missouri Williams’s ‘astonishing’ debut

The award, championing small presses with fewer than five staff, was won by The Doloriad – an audaciously original novel set in a post-apocalyptic dystopiaDead Ink Books has won the Republic of Consciousness prize for small presses for Missouri Williams’s “astonishing” debut novel The Doloriad.... Continue reading at The Guardian

[ The Guardian | 2023-04-26 08:35:38 UTC ]
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Three debut novels compete among Women’s prize for fiction shortlist

First-time novelists are joined by two former winners on the diverse list, as the six ‘ambitious and hard-hitting’ contenders are revealed• ‘We were blown away’: how we chose the Women’s prize shortlistThree debut novels will compete against books by two former winners for this year’s Women’s... Continue reading at The Guardian

[ The Guardian | 2023-04-26 06:30:01 UTC ]
More news stories like this | News stories tagged with: #fiction shortlist #first-time novelists #diverse list #jacqueline crooks #louise kennedy #novelists