Once upon a time, many publishers wanted to establish authority on every topic, and cover everything they possibly could. Today, a growing number of them still want to cover everything, but now they're trying to build standalone brands around each interest or topic. Case in point: The Scope, a health-focused editorial brand created by The Huffington Post, which a small team is trying to grow on platforms including Facebook and Twitter. Using content created by existing HuffPo staff and other content partners, the Scope will see what resonates with an audience on platforms before expanding into newsletters, other platforms, events and so on. The post With The Scope, Huffington Post joins the vertical craze appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2017-01-27 00:00:00 UTC ]
News tagged with:
#huffington post
#growing number
#content partners
The easing of lockdowns and strong increases in digital sales led to double-digit sales gains for four trade publishers that reported financial results for the quarter ended September 30 over the same period in 2019. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-11-13 05:00:00 UTC ]
More news stories like this | News stories tagged with:
#strong increases
#trade publishers
Caro Parodi, formerly of Octopus Books, is joining Europa Editions UK in the newly created role of sales and marketing manager. Continue reading at The Bookseller
[ The Bookseller | 2020-11-12 23:35:04 UTC ]
More news stories like this | News stories tagged with:
#marketing role
#octopus books
#marketing manager
Barack Obama, the Duchess of Cornwall and Kazuo Ishiguro will be among the star speakers at this year's Booker Prize ceremony. Continue reading at The Bookseller
[ The Bookseller | 2020-11-12 16:38:03 UTC ]
More news stories like this | News stories tagged with:
#barack obama
#kazuo ishiguro
From meditation to rest, books publishing between now and early 2021 explore ways to heal divisions, find peace, and love thy neighbor. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-11-11 05:00:00 UTC ]
More news stories like this | News stories tagged with:
#heal divisions
#books publishing
Kamala Harris-related books have seen a sharp increase in popularity post-Biden/Harris presidential win. On Sunday, a whopping four books on Amazon’s Top 10 bestsellers list were either about or penned by the vice president-elect. The books in question: Harris’s memoir The Truths We Hold: An... Continue reading at Literrary Hub
[ Literrary Hub | 2020-11-10 17:37:24 UTC ]
More news stories like this | News stories tagged with:
#kamala harris
#book superheroes
#literary hub
#children’s book
#memoir
Headquartered in Miami, Penguin Random House Español dedicates more than 20 employees to PRH's Spanish-language content. The post Vintage Español Joins PRH Grupo Editorial USA To Create PRH Español appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-11-09 16:41:37 UTC ]
More news stories like this | News stories tagged with:
#spanish-language content
#penguin random house
Katherine Armstrong is to join Simon & Schuster UK as deputy publishing director in the adult fiction department. Continue reading at The Bookseller
[ The Bookseller | 2020-11-05 00:45:39 UTC ]
More news stories like this | News stories tagged with:
#katherine armstrong
Amina Youssef has been appointed commissioning editor at Simon & Schuster Children's fiction division, as the team announces new acquisition responsibilities as part of a larger growth plan. Continue reading at The Bookseller
[ The Bookseller | 2020-11-03 19:00:14 UTC ]
More news stories like this | News stories tagged with:
#fiction team
#fiction division
The Trade Desk today announced that Nielsen has signed on as a collaborator on its Unified ID 2.0, a cookie-less, open-source sign-on solution for the open web. This marks the third such deal within a week, as LiveRamp and Criteo just pledged their respective support for The Trade Desk's... Continue reading at AdWeek
[ AdWeek | 2020-11-02 18:23:42 UTC ]
More news stories like this | News stories tagged with:
#latest company
#trade desk
#open web
#nielsen
Since lockdown ended, sales of biographies and autobiographies have spiked, rising 16% in volume and 20% in value against the same period last year. Continue reading at The Bookseller
[ The Bookseller | 2020-11-02 06:35:06 UTC ]
More news stories like this | News stories tagged with:
#post-covid market
#lockdown ended
Schibsted is one of the newest members of the Coalition for App Fairness, a group that includes the likes of Epic Games and Spotify. The post Why Nordic publishing giant Schibsted joined the coalition lobbying for Apple App Store ‘fairness’ appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2020-10-29 04:01:18 UTC ]
More news stories like this | News stories tagged with:
#epic games
#publishing giant
Kishani Widyaratna, currently commissioning editor at Picador, is joining HarperCollins as editorial director for Fourth Estate. Continue reading at The Bookseller
[ The Bookseller | 2020-10-27 20:51:30 UTC ]
More news stories like this | News stories tagged with:
#kishani widyaratna
#join harpercollins
#fourth estate
#harpercollins
A 55% increase in digital sales plus higher online revenue led to a 10% increase in sales while pre-tax profits more than doubled at Bloomsbury in the six-month period ended August 31, 2020. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-10-27 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#digital sales
#55% increase
#10% increase
#pre-tax profits
#bloomsbury
Since lockdown ended and bookshops reopened across the country in June and July, Adult Fiction—which had dropped 5.4% in volume and 1% in value in 2019, against an Eleanor Oliphant-ine 2018—has shown a significant rise. Continue reading at The Bookseller
[ The Bookseller | 2020-10-26 11:50:29 UTC ]
More news stories like this | News stories tagged with:
#lockdown ended
#bookshops reopened
Kit Harington, Joanna Lumley and David Walliams are among the all-star cast for a new Penguin Random House audio edition of J M Barrie's classic Peter Pan. Continue reading at The Bookseller
[ The Bookseller | 2020-10-23 01:15:27 UTC ]
More news stories like this | News stories tagged with:
#joanna lumley
#david walliams
#all-star cast
#penguin random house
Katie Jennings has been appointed senior commissioning editor for Oneworld children's imprint Rock the Boat. Continue reading at The Bookseller
[ The Bookseller | 2020-10-21 08:52:00 UTC ]
More news stories like this | News stories tagged with:
#oneworld children
'PW' talks with newly appointed executives, IDW publisher Nachie Marsham and IDW v-p of sales Blake Kobashigawa, about adapting to a comics and graphic novel marketplace that has been reshaped by the pandemic. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-10-21 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#graphic novel
It smelled like Clinton’s emails redux. Last Wednesday, the Murdoch-owned New York Post published a bizarre story, sliming Joe Biden and his son Hunter, that it said was based on files (including, yes, emails) from a laptop that a man who may or may not have been Hunter left in a Delaware... Continue reading at Columbia Journalism Review
[ Columbia Journalism Review | 2020-10-19 12:20:19 UTC ]
More news stories like this | News stories tagged with:
#masha gessen
#vladimir putin
#jean carroll
#harry potter
Quercus’ SFF imprint, Jo Fletcher Books, has acquired a new duology from Andrew Caldecott: "an ambitious and entirely original take on post-apocalyptic fiction". Continue reading at The Bookseller
[ The Bookseller | 2020-10-16 05:32:04 UTC ]
More news stories like this | News stories tagged with:
#post-apocalyptic fiction
#sff imprint
Julie Walters will be featuring as part of an all-star cast for the audiobook of Jasper Rees' authorised biography of Victoria Wood, Let's Do It. Continue reading at The Bookseller
[ The Bookseller | 2020-10-13 08:49:54 UTC ]
More news stories like this | News stories tagged with:
#authorised biography
#all-star cast
#victoria wood
#audiobook