With Retail Outlets Closed, Indie Magazines Band Together on Subscription Bundle

Unlike most mass-market magazine publishers, whose print books generally depend far more on subscriptions and advertising revenue than single-copy sales, the closures of newsstands, bookstores and other retail outlets stemming from shelter-in-place orders have robbed many independent, niche magazine publishers of a vital distribution channel. "A substantial number of our copy sales are from newsstand and other retail outlets," says Gemma Peckham, publisher and editor-in-chief at Executive Media Global, whose titles include ROVA and Oh Reader magazines. "With the closure of many Barnes & Noble outlets, as well as a number of other retail stores through which we distribute, our circulation has certainly dropped off. We are working on taking orders for our mags directly through our websites and we're pushing subscriptions to try to mitigate as much of that loss as possible." To further alleviate this disruption, Executive Media has identified a collaborative solution: a curated, subscription-based bundle of five niche magazines, all from different independent publishers, sold online and mailed to readers every two months. Branded as MagBox, the first box will be shipped in June, containing the latest issue of ROVA as well as Adventure Journal, Drift, Fifty Grande and Sandwich magazines. Ranging from $39.99 for a 12-month commitment up to $44.99 for a "pay as you go" subscription (a steep discount off the combined cover prices of each magazine, which average $15.99),... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2020-04-23 16:55:51 UTC ]
News tagged with: #create opportunities #direct mail #handle distribution #main focus #distribution channel #magazine publishing

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Publishers may hate Amazon, but the retailer may be helping us read more books

Amazon.com's negotiations with publisher Hachette Books Group have sparked a wave of anger toward the e-commerce giant from authors and readers alike. Several authors and analysts have spoken out, saying Amazon is a threat to traditional publishers. Perhaps. But whatever is going on in the... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2014-06-05 00:00:00 UTC ]
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People Magazine Sheds About a Dozen, All You Group Publisher Exits

People magazine lost roughly a dozen staff members to layoffs and buyouts last week, according to people familiar with the matter. The departures come just before Time Inc., owner of People, starts to trade independently of Time Warner on Monday, June 9.People is the largest money maker at Time... Continue reading at Advertising Age

[ Advertising Age | 2014-06-03 00:00:00 UTC ]
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MIP 2014: On Digital Books and the New Subscription Economy

New research on subscription ebook models from BISG shows publishers are still reticent, while consumers who embrace the model continue to buy books. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-06-02 00:00:00 UTC ]
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Foyles to close St Pancras store

Foyles is to leave St Pancras station in London after failing to renegotiate viable terms on its... Continue reading at The Bookseller

[ The Bookseller | 2014-06-02 00:00:00 UTC ]
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BEA 2014: Subscription Model Takes Center Stage at Making Information Pay

"Subscription has arrived in a really big way for media," noted Len Vlahos, BISG executive director, in his opening remarks to the 2014 Making Information Pay conference at BEA. And for those who question whether the subscription model is coming to the publishing business, Ted Hill, president of... Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-30 00:00:00 UTC ]
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BEA 2014: The Library as Retailer

Six library ebook vendors, one stage, 50 minutes: as you might expect, not exactly the forum to forge a new understanding between libraries and publishers Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-30 00:00:00 UTC ]
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Source Interlink to Close

As reported by "Folio," the nation's number two magazine distributor is shutting down. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-30 00:00:00 UTC ]
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W H Smith defends "worst retailer" rating

W H Smith has defended its customer service record after being voted the worst retailer in the UK... Continue reading at The Bookseller

[ The Bookseller | 2014-05-22 00:00:00 UTC ]
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Global subscription deal for S&S

Simon & Schuster has partnered with Oyster and Scribd to offer subscriptions to its backlist... Continue reading at The Bookseller

[ The Bookseller | 2014-05-21 00:00:00 UTC ]
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BA re-promotes indies' Amazon tax campaign

Bookshops are being encouraged to redisplay "We Pay Our Taxes" posters following the... Continue reading at The Bookseller

[ The Bookseller | 2014-05-15 00:00:00 UTC ]
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Humble Bundle Offers Dr. Who Digital Comics

Humble Bundle, the pay-what-you-want platform that offers bundled digital content and supports charities, is teaming with another comics publisher, IDW Publishing, to offer an all-graphic novel bundle of digital Dr. Who comics. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-15 00:00:00 UTC ]
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California's Curious Cup Bookstore to Close

A one-day sale at the popular children's bookstore in Carpinteria, Calif. will precede its unexpected closing on June 30 Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-15 00:00:00 UTC ]
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Close to Run PRH Consumer Marketing Unit

Penguin Random House has created a consumer marketing development and operations group which will be led by Amanda Close. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-15 00:00:00 UTC ]
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Sales Up, Store Numbers Down in Christian Retail

Christian retail sales increased slightly last year, even while the total number of stores in that market continued to decline, according to a state-of-the-industry report for 2013. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-13 00:00:00 UTC ]
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TV Guide Magazine Gets a New CEO

David Fishman is taking over as CEO of TV Guide Magazine after current chief exec Jack Kliger resigned Wednesday. The "planned transition" comes just six months after Fishman and Kliger were named COO and CEO, respectively, by the magazine's ownership group, OpenGate Capital. Continue reading at Folio Magazine

[ Folio Magazine | 2014-05-09 00:00:00 UTC ]
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Retailers Finding Space for Diverse Range of Titles

When shelf space abounded at bricks-and-mortar locations, it was not uncommon for booksellers to stock political books that matched their own ideological leanings. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-02 00:00:00 UTC ]
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HC 'focused on closing the deal' over Harlequin

A HarperCollins spokesperson has said the company is "focused on closing the deal"... Continue reading at The Bookseller

[ The Bookseller | 2014-05-02 00:00:00 UTC ]
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Thrillbent 3.0 Debuts Subscription, iPad App

Thrillbent, the digital comics platform launched by comics writers Mark Waid and John Rogers, has been upgraded to Thrillbent 3.0, introducing a new subscription plan for $3.99 per month as well as an integrated iPad app. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-04-28 00:00:00 UTC ]
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Capstone, Epic! Ink E-book Subscription Deal

Children's publisher Capstone Young Readers and Epic!, a kids’ ebook subscription service, announced a distribution agreement that will make 500 Capstone titles available through the Epic! digital service. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-04-28 00:00:00 UTC ]
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Hearst Magazines UK Names Anna Jones CEO

Hearst Magazines UK, the principal business for Hearst in the United Kingdom, has named Anna Jones its new chief executive officer per a joint announcement Monday by Hearst Magazines president David Carey and Duncan Edwards, president and CEO of Hearst Magazines International, to whom Jones will... Continue reading at Folio Magazine

[ Folio Magazine | 2014-04-28 00:00:00 UTC ]
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