Wimpy Kid wins BMS marketing gong

The marketing campaign for Diary of a Wimpy Kid: Cabin Fever by Jeff Kinney has won the latest... Continue reading at 'The Bookseller'

[ The Bookseller | 2012-02-10 00:00:00 UTC ]
News tagged with: #marketing campaign #wimpy kid #cabin fever #jeff kinney

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Foreign Markets Drawing Mixed Reviews

Depending on whom you talk to, the foreign rights markets are rebounding, or are still in decline. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-10-07 00:00:00 UTC ]
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Frankfurt Book Fair 2013: An American’s Take on the French E-book Market

When I moved to Paris in 2010, I’d already begun doing the majority of my reading on my Kindle. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-10-04 00:00:00 UTC ]
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Symmons Roberts wins Forward Best Collection

Michael Symmons Roberts has won the Forward Prize for Best Collection (£10,000) for his... Continue reading at The Bookseller

[ The Bookseller | 2013-10-02 00:00:00 UTC ]
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Rachid O Wins Mamounia Literary Award

Amid the splendour of La Mamounia in Marrakesh, one of the world's most historic and beautiful hotels, Rachid O received the fourth annual Prix Littéraire de la Mamounia with Analphabètes (published in France by Editions Gallimard). Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-10-01 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #editions gallimard


Trevor wins new short story writing award

Irish writer William Trevor has been named winner of the inaugural Charleston & Chichester... Continue reading at The Bookseller

[ The Bookseller | 2013-09-30 00:00:00 UTC ]
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The Changing Job Market

A panel of industry experts gathered to discuss the state of publishing’s ever-changing jobs market at a Publishers Weekly Discussion Series on September 25, at Random House’s offices in midtown Manhattan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-09-27 00:00:00 UTC ]
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Oswald wins Warwick Prize for Writing

Poet Alice Oswald has won the third £25,000 Warwick Prize for Writing. It is the first time... Continue reading at The Bookseller

[ The Bookseller | 2013-09-25 00:00:00 UTC ]
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A Hybrid Market

With recent data suggesting that the book industry is now a hybrid market where ebooks and print books will live side-by-side, PW has begun a series of articles on how that reality will affect the entire publishing supply chain. To read the first article click here. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-09-24 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #print books #book industry #hybrid market


Brands Are Discovering Crowdfunding as a Marketing Tool

Since launching in 2008, crowdfunding platform Indiegogo has become known as the provenance of creative types, scrappy startups and charitable campaigns. But now, big brands are seizing on it as a way to align themselves with popular causes. DC Entertainment’s We Can Be Heroes campaign raised... Continue reading at AdWeek

[ AdWeek | 2013-09-24 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #customer feedback #working alongside #funding goals


Chip Kidd, on Why Kids Should Learn About Graphic Design

Kidd designed some of the most iconic book covers in circulation, and now he wants to impart lessons to youngsters.     Continue reading at Wired

[ Wired | 2013-09-23 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #graphic design #chip kidd


Reinventing Book Printing Toward a Hybrid Market

Even though the physical book market is more unpredictable than ever, “print is here to stay,” declares Stuart Applebaum, spokesman for Penguin Random House. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-09-20 00:00:00 UTC ]
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Academic season sales boost book market

The value of the printed book market rose for a third consecutive week last week. It was helped... Continue reading at The Bookseller

[ The Bookseller | 2013-09-17 00:00:00 UTC ]
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Malcolm Mackay wins crime book prize

Author Malcolm Mackay is named as the winner of this year's Deanston Scottish Crime Book of the Year for his novel How a Gunman Says Goodbye. Continue reading at BBC News

[ BBC News | 2013-09-15 00:00:00 UTC ]
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Amazon has '79% of ebook market in UK'

An Ofcom study into consumers' digital consumption has found that Amazon has a dominant 79%... Continue reading at The Bookseller

[ The Bookseller | 2013-09-12 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #digital consumption #ebook market


Facebook Marketing Tactics for Book and Media Businesses

Facebook marketing specialists Qwaya offer tips on making the most of marketing and advertising for publishers on the ubiquitous social media platform. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-09-11 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #media businesses


Bookstore Marketing Promotions Spread Across Europe

The USA's IndieBound initiative to promote book purchases from local independent bookstores has prompted similar campaigns in the UK, Germany, and Holland. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-09-11 00:00:00 UTC ]
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Yves Bonnefoy Wins $150,000 Guadalajara Book Fair Prize

Following a controversial choice last year, FIL comes back with an august winner for it's $150k prize for literature: French poet, essayist and critic Yves Bonnefoy. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-09-10 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #controversial choice


Digital Dominates Event Attendance Marketing

Arguably, the most important change in the event management business over the past decade has been the shift to digital attendance marketing. Continue reading at Folio Magazine

[ Folio Magazine | 2013-09-06 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #past decade


Hodder wins Ekback auction

Hodder's Kate Parkin has won an auction for two books from debut novelist Cecilia Ekback.... Continue reading at The Bookseller

[ The Bookseller | 2013-09-06 00:00:00 UTC ]
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