Why Uproxx is betting big on Facebook video (hint: 20 million views in a month)

Woven Digital, the publisher behind Uproxx, views Facebook as its primary video-distribution vehicle. It drew more than 20 million views across 10 videos in April, far more than on YouTube or its own site. While Facebook has yet to introduce a video ad product for publishers, Woven CEO Scott Grimes expects Facebook video “will become highly profitable sooner rather than later.” The post Why Uproxx is betting big on Facebook video (hint: 20 million views in a month) appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2015-04-30 00:00:00 UTC ]
News tagged with: #month appeared #betting big #woven digital

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If Facebook is like a disease, I don't mind getting infected

Facebook has been in the news over the past few days after a report suggested that the social network is spreading in a similar way to a virus. Like all epidemics, the report suggests, the rate of infection will ultimately drop off, leading to the suggestion that by 2017 the social network will... Continue reading at Betanews

[ Betanews | 2014-01-24 00:00:00 UTC ]
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How HarperCollins's Chief Digital Officer Uses Big Data To Make Publishing More Profitable

As more readers favor Kindles and iPads over pulp-based books, Chantal Restivo-Alessi of HarperCollins is mining digital data to determine how publishers can maximize profits.Having worked at EMI records for over a decade, Chantal Restivo-Alessi knows what it's like to have the digitization of... Continue reading at Fast Company

[ Fast Company | 2014-01-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #big data #make publishing #chantal restivo-alessi

Facebook Tries a Mobile Ad Network

A Facebook spokesperson told Digiday that the program will not port Facebook-style ad units to other apps, however. Instead, it will simply use its data to target whatever formats those app publishers currently sell. The post Facebook Tries a Mobile Ad Network appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-01-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post facebook #app publishers

Facebook to Brands: Post More Images

Brands have spent the past couple of years complaining the content they publish is rarely actually seen by users that like their pages. That's party because Facebook wants those brands to pay for ads, but also because it doesn't want them alienating users with annoying updates asking people to... Continue reading at Digiday

[ Digiday | 2014-01-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #images appeared #past couple

Independent website could net Lebedevs millions in standalone sale

Digital division housed in separate company from loss-making print business which owners have been looking to sellThe Lebedevs, owners of the Independent titles, are keeping the papers' website in a separate company in a move that could allow a lucrative future sale of digital assets potentially... Continue reading at The Guardian

[ The Guardian | 2014-01-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #web traffic

Facebook Testing Mobile Ad Network

Facebook is testing mobile ads that appear on apps other than its own, the company said. In a post today, Facebook says the test is for a mobile ad network it is creating. It marks an important step for the social network, showing its sponsored content outside its own properties is key to... Continue reading at AdWeek

[ AdWeek | 2014-01-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post today #important step #sponsored content #working directly #small number #coming months

News Briefs: Week of January 20, 2014

Coe named president, CEO of B&T and more in this week's publishing news briefs. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-01-17 00:00:00 UTC ]
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Oyster Raises $14 Million More

Oyster, the recently launched ebook subscription service, has raised $14 million in its latest funding round. The new funding was led by Highland Capital Partners and includes participation from the existing Founders Fund which was led by Peter Thiel. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-01-14 00:00:00 UTC ]
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Big Hat Books Temporarily Closes

Big Hat Books, Indianapolis' only independent full-service general bookstore selling only new books, is temporarily closing while its owner looks for a new, smaller retail space. The 10-year-old bookstore will be closed for an undetermined length of time. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-01-13 00:00:00 UTC ]
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2014 in Digital Publishing: A View from the UK

Numerous experts from the UK publishing scene spoke with The Guardian about what evolution they anticipate for digital publishing in 2014. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-01-13 00:00:00 UTC ]
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Personalised digital magazine app Flipboard aims for 150 million users

Company plans enhanced discovery and search tools to explore the 5m magazines already createdPersonalised digital magazine app Flipboard is aiming to pass 150 million users in 2014, thanks to enhanced discovery and search tools that will allow users to better explore the 5m individual online... Continue reading at The Guardian

[ The Guardian | 2014-01-13 00:00:00 UTC ]
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Digital publishing: the experts' view of what's next

Industry luminaries scry the spins ahead in the helter skelter revolution at the centre of their businessAnna Rafferty, Penguin digital managing director"I predict more digital for publishers in 2014. I'm not being (completely) facetious, I mean more digitalness in all parts of the industry,... Continue reading at The Guardian

[ The Guardian | 2014-01-10 00:00:00 UTC ]
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Facebook Is Testing A News Feed That Looks More Like A Newspaper

The change is subtle, but its message is clear: Facebook has entered the news business.It's no secret that Facebook is changing what appears in your feed dramatically. Whereas memes used to rule supreme--making basically anything shared by George Takei go viral--Facebook has reweighted its... Continue reading at Fast Company

[ Fast Company | 2014-01-10 00:00:00 UTC ]
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Costa Book Awards Announced: But Who Will Win the Big One?

Five top UK authors, including Kate Atkinson and Lucy Hughes-Hallet, are in competition for the Costa Book of the Year. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-01-08 00:00:00 UTC ]
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Polar vortex takes us back to the coldest story in American literature (+video)

The unnamed protagonist in Jack London's 'To Build a Fire' gets into trouble while hiking in the frozen Yukon with his dog. Widely considered to be London’s best short story, 'To Build a Fire' captures the cold with painful accuracy. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-01-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #jack london #coldest story #unnamed protagonist #frozen yukon #widely considered #short story #painful accuracy

Wattpad Grew to 18 Million Users in 2013

Wattpad, the online writing and reading community, continued its long arch of membership growth and increased social connectivity, finishing 2013 with more than 18 million registered users according to data released by the company today. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-01-06 00:00:00 UTC ]
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2014 Predictions - Industry leaders share their views

Tom Weldon, c.e.o. Penguin Random House UK Lessons from 2013 include: the shift to online sales... Continue reading at The Bookseller

[ The Bookseller | 2014-01-06 00:00:00 UTC ]
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For Sale or in Flux, a Big Year Looms for Business Magazines

With Forbes for sale, Fortune's website divorcing from CNNMoney.com and Bloomberg Businessweek getting assessed as part of a companywide strategic review at Bloomberg, the year ahead could see a dramatic shift for top business magazines.The category offers a glimpse into the publishing world at... Continue reading at Advertising Age

[ Advertising Age | 2014-01-04 00:00:00 UTC ]
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