Why Is Hard News a Hard Sell for Advertisers?

Rob NormanNewspapers and news magazines' print editions are fading. Their readers are literally dying. Other industries have new demography and geography to conquer, but no new generation is acquiring a breakfast-table habit that has persisted for 200 years -- even in Myanmar, where 12 daily newspapers have started since the start of political reform, only three survive. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2014-01-01 00:00:00 UTC ]
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The Rundown: News publishers are figuring out how to do more with less

News publishers with layoffs will need to figure out how to work with smaller newsrooms, but others are years into the process of publishing more efficiently. The post The Rundown: News publishers are figuring out how to do more with less appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-01-25 00:00:00 UTC ]
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Books News: Jay Asher, Author of ‘Thirteen Reasons Why,’ Files Defamation Lawsuit

In the wake of accusations of sexual misconduct, Jay Asher’s literary agency dropped him, speaking engagements and book signings were canceled, and some bookstores removed his novels from their shelves. Continue reading at The New York Times

[ The New York Times | 2019-01-25 00:00:00 UTC ]
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Bonnier sells US children’s publisher Little Bee Books

Swedish publishing conglomerate Bonnier has sold US children’s publisher Little Bee Books to its founding executive management. Continue reading at The Bookseller

[ The Bookseller | 2019-01-18 00:00:00 UTC ]
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NBC News Snapchat show ‘Stay Tuned’ averages 25-30m viewers

Since Snap announced its integration with Comscore, NBC News and other digital publishers have trusted third-party measurement for their Snapchat traffic. The post NBC News Snapchat show ‘Stay Tuned’ averages 25-30m viewers appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-01-18 00:00:00 UTC ]
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Facebook just purged hundreds of fake accounts linked to a Russian news network

This is just the last announcement in its crackdown on “inauthentic” behavior. Facebook’s head of cybersecurity policy Nathaniel Gleicher published a blog post this morning saying the company has discovered and removed hundreds of pages and accounts it deemed to be “inauthentic.” The pages came... Continue reading at Fast Company

[ Fast Company | 2019-01-17 00:00:00 UTC ]
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Facebook is funding more programs catering to local news publishers

Facebook announced over $30 million in grants to organizations trying to help local news publishers. The post Facebook is funding more programs catering to local news publishers appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-01-15 00:00:00 UTC ]
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Older people more likely to share fake news on Facebook, study finds

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[ The Guardian | 2019-01-10 00:00:00 UTC ]
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Books News: Does It Pay to Be a Writer?

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[ The New York Times | 2019-01-06 00:00:00 UTC ]
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‘Becoming’ Is Top-Selling Title In 2018

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[ Publishers Weekly | 2019-01-04 00:00:00 UTC ]
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The Biggest Publishing News Stories of 2018

With 2018 in the rearview mirror, we take a look back at some of the biggest stories that captured headlines in the industry last year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-01-04 00:00:00 UTC ]
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Fox News tops cable ratings in 2018 while entertainment channels lost viewers to streaming

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[ Los Angeles Times | 2018-12-29 00:00:00 UTC ]
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United Airlines sells a cookbook inspired by onboard meals

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[ Los Angeles Times | 2018-12-28 00:00:00 UTC ]
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Fortune Magazine Officially Sells to Thai Businessman

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[ AdWeek | 2018-12-21 00:00:00 UTC ]
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'Phenomenal' Hammad debut sells to Cape and 11 other territories

An “extraordinary” debut novel, The Parisian, from 27-year-old London-born writer Isabella Hammad is making waves with 11 international territories sold. Continue reading at The Bookseller

[ The Bookseller | 2018-12-19 00:00:00 UTC ]
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Tribune Publishing deal to sell itself to McClatchy is off

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[ Los Angeles Times | 2018-12-14 00:00:00 UTC ]
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AdoramaPix photo book review: A great tool that creates beautiful, hard-bound books

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[ PC World | 2018-12-13 00:00:00 UTC ]
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[ Advertising Age | 2018-12-03 00:00:00 UTC ]
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Financially Strapped Digital News Site Mic Looks for a Buyer as Layoffs Loom

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[ AdWeek | 2018-11-29 00:00:00 UTC ]
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Facebook exempts news publishers from its archive on political ads

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[ Advertising Age | 2018-11-29 00:00:00 UTC ]
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AAR/SBL 2018: Women’s Studies, Politics, and ’Good News All Around’

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[ Publishers Weekly | 2018-11-20 00:00:00 UTC ]
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