Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our daily newsletter. You can also get an audio version of this briefing on your Alexa device. Day One of Advertising Week If you skipped the first day of Advertising Week New York, you missed some hassles (long lines of attendees snaking down stairwells) and high points (the opening concert with girl group TLC, who sang “No Scrubs" and allowed everyone to relive 1999). The mega-conference also played host to some spirited discussion about the future of advertising. Ad Age’s Lindsay Rittenhouse reports that veteran magazine editor Joanna Coles had tough words for the industry: “People hate advertising, they fucking hate it, and it’s all advertising’s fault,” said Coles, the former Hearst chief content officer who is at work on a new platform called Boudica for women in the corporate world. She spoke on a panel with Procter & Gamble Chief Brand Officer Marc Pritchard and RadicalMedia Chairman-CEO Jon Kamen. Coles said, speaking directly to Pritchard and Kamen, that consumers take every opportunity to skip ads or subscribe to ad-free streaming platforms because “you oversaturated” them. Pritchard and Kamen think branded entertainment is an answer; they just worked on a P&G docuseries in partnership with Global Citizen and National Geographic. “We need to move the ad world out... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-09-24 10:00:00 UTC ]
News tagged with:
#all-time low
#streaming services
#personal connection
#northern hemisphere
#company declined
#anonymous tip
#hearst
Spread the Word has urged for greater investment in under-represented authors from the trade, as it reopens its London Writers Awards. Continue reading at The Bookseller
[ The Bookseller | 2019-05-01 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#under-represented writers
Platforms and publishers today face an age-old challenge when it comes to advertising: creating and carrying ads that are effective for the advertiser without annoying the consumer. MediaLink kicked off Digital Content NewFronts today with its annual breakfast and panel during which four... Continue reading at AdWeek
[ AdWeek | 2019-04-30 00:00:00 UTC ]
More news stories like this |
The Motovun Group of International Publishers again joins the Frankfurter Buchmesse administration in offering an award for an illustrated book about film. The post Frankfurt and Motovun Group Issue Call for Illustrated Books About Film appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2019-04-30 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#post frankfurt
#illustrated books
#international publishers
#illustrated book
Welcome to Day 1 of the Digital Content NewFronts. Ad Age’s Jeanine Poggi, Ilyse Liffreing and Garett Sloane will be live-blogging the week-long dog-and-pony show where digital publishers, from YouTube and Twitter to Condé Nast and Meredith, are presenting buzzy new content and ad products to... Continue reading at Advertising Age
[ Advertising Age | 2019-04-29 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#global head
#rupert murdoch
#ben winkler
#long night
A total of 580 bookstores participated in the fifth annual Independent Bookstore Day, hosting special events, author readings and parties. Here are some photos from the day from our PW team and other contributors. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-04-29 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#author readings
#pw team
With a record number of stores participating, independent booksellers held a wide range of events to attract customers to April 27's Independent Bookstore Day. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-04-28 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#record number
#wide range
#attract customers
‘The Mister,’ E.L. James’s first non–Fifty Shades romance, in #2 in the country, with her softest first week to date. Plus lauded Irish author Sally Rooney’s sophomore effort, ‘Normal People,’ lands at #6 in hardcover fiction, and Pete Buttigieg’s popularity is rising in the polls and at bookstores. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-04-26 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#sophomore effort
#normal people
#hardcover fiction
Camilla Läckberg finds a new home at Knopf, HMH editor-at-large David Rosenthal nabs two high-profile books, and more in this week's notable book deals. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-04-26 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#book deals
#high-profile books
Among the week's headlines: Why the DOJ's edition of 'The Mueller Report' gets bad reviews; Melville House, NYPL convene Climate Change Reading Group; and, has Elsevier broken the ice with an open access deal in Norway? Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-04-26 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#mueller report
#bad reviews
#melville house
This week: a delightful history of how Britain became modern, plus two outstanding thrillers. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-04-26 00:00:00 UTC ]
More news stories like this |
This is Going to Hurt bounced back into the Weekly E-Book Ranking top spot, defeating Liane Moriarty’s Nine Perfect Strangers after its one-week stay at the summit. Continue reading at The Bookseller
[ The Bookseller | 2019-04-26 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#perfect strangers
At a New York City Meals on Wheels location, volunteers delivered food to those in need. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-04-26 00:00:00 UTC ]
More news stories like this |
The final week before Easter proved to be a boon for juvenile publishing, with sales in the nonfiction category rising 80.8% over the week ended Apr. 21, 2018, while fiction sales jumped 67.1%. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-04-26 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#easter week
#final week
#easter proved
Norwegian authors are bringing “the spirit of Frankfurt” to Oslo in the form of a three-day literary festival featuring Norwegian and German writers in conversation. The post ‘Author-Driven’ German-Norwegian Literature Festival in Oslo This Week appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2019-04-24 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#week appeared
#german writers
April is a great month for reading — nothing beats settling in with a good book and getting so lost in a novel that you temporarily forget about how much you owe in taxes. May's even better, though. With the the seemingly endless super bloom still speckling California’s hillsides with color, it's... Continue reading at Los Angeles Times
[ Los Angeles Times | 2019-04-24 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#good book
Adam Kay’s This is Going to Hurt fell from its plinth at the top of the Weekly E-Book Ranking top 20 after a 13-week reign, with Liane Moriarty’s Nine Perfect Strangers rushing in to fill the void. Continue reading at The Bookseller
[ The Bookseller | 2019-04-23 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#liane moriarty
#adam kay
The Reading Agency is challenging people to ditch their phones and rebuild their reading habits to mark World Book Night. Continue reading at The Bookseller
[ The Bookseller | 2019-04-23 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#day challenge
#reading agency
#reading habits
On the eve of Sharjah's year as UNESCO's World Book Capital, the International Publishers Association brass sees the 11-year-old children's reading fair. The post IPA Leaders Tour Sharjah Children’s Reading Festival Ahead of World Book Day appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2019-04-22 00:00:00 UTC ]
More news stories like this |
The fifth annual Independent Bookstore Day takes place on Saturday, April 27, with 580 stores participating, up from 507 last year. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-04-22 00:00:00 UTC ]
More news stories like this |
In this year's promotion for World Book Day, Amazon Crossing is giving away titles from Spanish, Dutch, German, Hebrew, Swedish, Japanese, and Norwegian. The post Amazon Crossing Rolls Out Its 2019 World Book Day Translation Offer appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2019-04-20 00:00:00 UTC ]
More news stories like this |