What to Expect From the Virtual NewFronts

It has been a long road for the Interactive Advertising Bureau's 2020 Digital Content NewFronts, which were postponed for two months and underwent a significant presenter overhaul as a result of the Covid-19 pandemic. But at long last, the weeklong virtual event is ready to kick off on Monday. The IAB finalized the NewFronts schedule... Continue reading at 'AdWeek'

[ AdWeek | 2020-06-19 12:00:45 UTC ]

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Booker International Prize postponed over coronavirus

The awarding of the £50,000 International Booker Prize ceremony is being postponed from May until later in the summer because of the Covid-19 pandemic. Continue reading at The Bookseller

[ The Bookseller | 2020-04-20 00:41:32 UTC ]
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Faber delays Francesca Simon's new book to 2021

Faber has had to amend its children's books publishing schedule due to the Covid-19 pandemic, with Francesca Simon's latest title delayed until next year. Continue reading at The Bookseller

[ The Bookseller | 2020-04-19 15:49:56 UTC ]
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Sphere to publish 'necessary' essay collection on coronavirus pandemic

Sphere is publishing a collection of essays providing "a new non-fiction take on the Covid-19 pandemic". Titled A Little Light, it contains contributions from journalists including the science editors of both the Times and the Telegraph. Continue reading at The Bookseller

[ The Bookseller | 2020-04-17 00:13:49 UTC ]
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Cressida Cowell to have third year as Waterstones Children's Laureate

BookTrust has extended Cressida Cowell's tenure at Waterstones Children's Laureate by a year, in response to the Covid-19 pandemic. Continue reading at The Bookseller

[ The Bookseller | 2020-04-15 17:01:56 UTC ]
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Meredith Is Latest Presenter to Drop Out of Postponed NewFronts Week

Yet another company has pulled out of June's postponed Digital Content NewFronts. Meredith, the magazine publisher with publications that include People, Better Homes & Gardens and Allrecipes, will not court advertisers with a NewFronts presentation this year due to the "current climate,"... Continue reading at AdWeek

[ AdWeek | 2020-04-14 17:34:21 UTC ]
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Generational Marketing Myths from Boomers to Gen Z

For marketers, age is a straightforward way to gain insight into your audience. It’s a cornerstone of segmenting, or categorizing, customers into different groups. But some companies aren’t effective at targeting different audience age groups. When they make sweeping generalizations about age... Continue reading at Advertising Age

[ Advertising Age | 2020-04-14 14:00:00 UTC ]
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How is the internet handling increased traffic during the COVID-19 crisis?

With the current COVID-19 pandemic leading to increased demand for online services there have been concerns about the web's ability to cope. New analysis by Fastly of traffic patterns between January and March looks at regional trends for key US states and countries around the globe that are... Continue reading at Betanews

[ Betanews | 2020-04-09 10:31:56 UTC ]
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Rough Guides offers free e-book during pandemic lockdown

Rough Guides is offering a free e-book to customers during the Covid-19 pandemic. Continue reading at The Bookseller

[ The Bookseller | 2020-04-09 05:10:16 UTC ]
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Print Units Rose 6.9% Last Week

Unit sales of print books rose 6.9% last week over the week ended March 28 at outlets that report to NPD BookScan. An early arrival of Easter and Passover helped soften the sales blow caused by the Covid-19 pandemic. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-04-09 04:00:00 UTC ]
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Pulitzer Prize Awards Announcements Postponed

The Pulitzer Prize Board has postponed the announcement of the winners of the 2020 Pulitzer Prizes due to the COVID-19 pandemic. Continue reading at Book Riot

[ Book Riot | 2020-04-08 18:50:06 UTC ]
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The Economist Names Its First Chief Product Officer | People on the Move

[caption id="attachment_179670" align="alignright" width="150"] Deep Bagchee[/caption] The Economist Group appointed Deepanshu Bagchee as chief product officer, charged with product management for all of the company's digital offerings, including The Economist and the Economist Intelligence... Continue reading at Folio Magazine

[ Folio Magazine | 2020-04-08 13:33:01 UTC ]
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Bloomsbury reveals plans to support indies amid pandemic

Bloomsbury has announced a strategy to support independent bookshops during the Covid-19 pandemic. Continue reading at The Bookseller

[ The Bookseller | 2020-04-08 07:54:28 UTC ]
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OUP makes education and home learning resources free

Oxford University Press (OUP) has made many of its flagship educational and home learning resources available for free, in order to support teachers, parents and learners affected by the Covid-19 pandemic. Continue reading at The Bookseller

[ The Bookseller | 2020-04-08 06:50:42 UTC ]
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Times Literary Supplement offers free advertising to indies

The Times Literary Supplement is offering free advertising to independent bookshops in the light of the Covid-19 pandemic. Continue reading at The Bookseller

[ The Bookseller | 2020-04-08 04:53:42 UTC ]
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Faber announces online programme for readers

Faber has revealed an online programme designed to "console, entertain and inspire readers", in light of the Covid-19 pandemic. Continue reading at The Bookseller

[ The Bookseller | 2020-04-07 00:22:57 UTC ]
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Bridging the TV-digital divide from an engineer’s perspective

TV supports a complex ecosystem of planning, negotiation, reporting and measurement. As digital content merges with television, leading engineers and experts are tackling the significant challenge of bringing those same skill sets to the video landscape. The post Bridging the TV-digital divide... Continue reading at Digiday

[ Digiday | 2020-04-06 20:23:15 UTC ]
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Digital Edition Providers See Opportunity in Print Disruption Amid Covid-19

With magazine publishers bracing for a likely downturn in single-copy sales as the COVID-19 pandemic forces the closures of newsstands and retail outlets across the country, providers of digital-replica editions are sensing an opportunity to onboard new clients. "We’re actually seeing a huge... Continue reading at Folio Magazine

[ Folio Magazine | 2020-04-06 15:15:47 UTC ]
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Ingram Is Out of BookExpo and BookCon

Ingram Content Group will not attend BookExpo or BookCon 2020 due to the Covid-19 pandemic. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-04-06 04:00:00 UTC ]
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Statement: Ad Tech Companies: Stop Journalism-Harming Keyword Blocking Practices

The News Media Alliance and Digital Content Next call on digital advertisers and digital advertising companies to stop using keyword Continue reading at Editor & Publisher

[ Editor & Publisher | 2020-04-03 21:38:18 UTC ]
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Coronavirus Worklife: Grada’s ‘Now or Never’ Digital Effort in Prague

As print sales fall, Czech publisher Grada focuses on its digital subscription platform and much-needed tech upgrades to meet the growing demand for digital content. The post Coronavirus Worklife: Grada’s ‘Now or Never’ Digital Effort in Prague appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-04-03 13:05:43 UTC ]
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