What Happened To the Long Tail?

In explaining the steep drop in Penguin Group USA’s profits for the first six months of 2012, CEO David Shanks said one important factor was the decline in backlist sales. Borders was an important customer for Penguin’s backlist, especially its classics line, so the collapse of the chain hurt Penguin more than some other publishers’ backlist offerings. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2012-08-03 00:00:00 UTC ]
News tagged with: #backlist sales #long tail #steep drop

Other Publishing stories related to: 'What Happened To the Long Tail?'


Forget Short Attention Spans, The Economist is Going Long on Digital Video

While most publishers are trying to figure out how to get video shorter to distribute on platforms like Facebook and Snapchat, The Economist is betting on a long-form approach.   Its 4-month-old, 10-person video division, called The Economist Fi ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-10-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital video


Harry Potter’s long spell

It's been several years since the last book in the 'Potter' series was published, but judging by the fervor of fans, the boy wizard isn't going anywhere anytime soon. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2015-10-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #harry potter


Synchronicity in business: Why good things happen for no reason

Amazing! Can’t explain it. “We were one order short of reaching our monthly goal and received a huge, profitable order ‘out of the blue’ without ever making a sales call.” “I saw a business book protruding from a bookstore shelf, bought it, returned to my office, and then saw a copy of it on my... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2015-09-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #thing happen


Welcome to our 'dangerous books' long weekend!

All bank holiday weekend we’re teaming up with Amnesty International to explore ‘dangerous books’ – these may be books that have been banned by governments or religious leaders because they are thought to contain dangerous or wrong ideas, or books that give people the strength to live their... Continue reading at The Guardian

[ The Guardian | 2015-08-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #young minds #school libraries


As summer dwindles, print revenues enter a long, cool autumn

One sobering new study suggests print revenues will outgross digital for many years to come – even as newsprint sales steadily declineTwo expert reports – one taking the long view, the other dripping blood on the carpet – define the problems newspapers face as summer fades. The long view comes... Continue reading at The Guardian

[ The Guardian | 2015-08-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media world #tony hall #make plans #digital consumption


Female author submits novel under man's name. You will totally believe what happens next.

Writer Catherine Nichols submitted the opening pages to her novel to 50 literary agents under her own name, and then again using a man's name. Can you guess which name got more positive responses? Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2015-08-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #opening pages


Wattpad's Native Ads Pitch in a TL;DR World? Consumers and Brands Love Long Reads

First the Serial podcast became wildly popular. Then President Barack Obama sat down for an interview with Marc Maron for the comedian's WTF program, and the audio-only format that is podcasting was validated like never before. The developments largely flew in the face of the increasingly... Continue reading at AdWeek

[ AdWeek | 2015-07-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #decade ago #longer period #short form #follow trends


Harper Lee: Here's what happens in the beginning of her 'Go Set a Watchman'

Fans anticipating 'To Kill a Mockingbird' author Lee's upcoming book 'Watchman' got a sneak peek when the first chapter of the novel was posted online. The first chapter contains some interesting revelations. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2015-07-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #harper lee #upcoming book #sneak peek #posted online #interesting revelations


The Desmond Elliott prize reminds us that authors need long-term support

With her prizewinning debut, Claire Fuller could be following in the footsteps of Ian Rankin and Hilary Mantel who found success with their later work – but only with the support of her publisherAs one of the judges for the Desmond Elliott prize for best debut novelist this year, I couldn’t help... Continue reading at The Guardian

[ The Guardian | 2015-07-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #emma healey #carys bray #debut novelists #book written #sustained career


How Long It Takes Kids to Read Popular Books

Personal Creations show how long it takes kids to read classic books, from Clifford the Big Red Dog to Harry Potter and the Order of the Phoenix. The post How Long It Takes Kids to Read Popular Books appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-06-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #harry potter


German site Heftig modeled itself after Upworthy, and what happened next will blow your mind

Viral sensation Upworthy has seen its traffic decline from a peak of 50 million last summer. But that hasn’t stopped others from jumping on Upworthy’s successful formula. One of the biggest knockoffs is Germany’s Heftig.co, which claims 50 million monthly uniques worldwide since launching a year... Continue reading at Digiday

[ Digiday | 2015-06-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mind appeared #traffic decline #half ago #social publishers


Boys' basketball: Long Beach Poly wins double overtime thriller over Fairfax

A semifinal game of the Maranatha tournament on Friday night between Long Beach Poly and Fairfax produced a summer basketball game to remember. Continue reading at Los Angeles Times

[ Los Angeles Times | 2015-06-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #semifinal game #friday night


Turning a Long Lost Cookbook Into a Bestseller

How Schocken brought 'The Vilna Vegetarian Cookbook' back to life, and made it a bestseller. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-06-12 00:00:00 UTC ]
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The Loneliness of the Long-Distance Gunner

The omnipresence of drones in the world’s skies—haunting Afghanistan, hovering over Yemen, delivering your tacos—has lately found its equivalent in world culture and art. Thinkers and creators in many genres have been wrestling with the unsettling implications of this new aerial technology, with... Continue reading at Slate

[ Slate | 2015-05-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #public theater #anne hathaway


What Happened to Brazil’s Booming Book Business?

The strong US dollar, a struggling bookstore sector and a slowdown in government book acquisitions has pushed the Brazilian publishing sector into a crisis. The post What Happened to Brazil’s Booming Book Business? appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-05-14 00:00:00 UTC ]
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Serpent's Tail signs Orange Prize-winner Martin

Serpent's Tail has signed two books from Orange Prize-winner Valerie Martin, a novel and a collection of short stories. Commissioning editor Rebecca Gray signed UK and Commonwealth rights (excluding Canada) from Peter Straus at RCW, on behalf of Molly Friedrich at the Friedrich Agency. Short... Continue reading at The Bookseller

[ The Bookseller | 2015-05-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #short stories #peter straus #friedrich agency


Serpent's Tail picks up French bestseller

Serpent's Tail has acquired Adrien Bosc's Constellation, a literary sensation in its native France. The novel is based on the true story of the crash of a Lockheed Constellation passenger plane which went down when travelling between Paris and New York in 1949. The book combines stories of the... Continue reading at The Bookseller

[ The Bookseller | 2015-04-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #true story #french bestseller #literary sensation


What Happens When Platforms Turn Into Publishers?

If you’re a publisher, Facebook holds a lot of power. The social media giant is already responsible for directing up to 40 percent of some sites’ traffic, and 75 percent of BuzzFeed’s. Now, according to a report in The N ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-03-25 00:00:00 UTC ]
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How fake news goes viral, and why it will happen less

It's never been easier to spread fake news online. Publishers, driven by publishing economics to publish faster, are playing fast and loose with the facts, readers are spreading information they though they could trust and Facebook, up until very recently, has taken a backseat to fixing things.... Continue reading at Digiday

[ Digiday | 2015-03-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #fake news #publish faster #diminishing returns


Hold on to your cat in the hat! Long lost Dr. Seuss book to be released

More than twenty years after his death a new Dr. Seuss book, "What Pet Should I Get?" will be published this summer.   Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2015-02-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #seuss book #twenty years