What Boohoo’s bet on Debenhams means for advertising

The pandemic has catapulted digital media forward to such an extent that 2021 looks more like 2024. Continue reading at 'Media Week'

[ Media Week | 2021-01-27 09:12:11 UTC ]
News tagged with: #digital media

Other Publishing stories related to: 'What Boohoo’s bet on Debenhams means for advertising '

What the New Coronavirus Means for Publishing

From international book fairs to book manufacturing, the virus is causing lots of disruptions in the book world. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-02-28 05:00:00 UTC ]
More news stories like this | News stories tagged with: #coronavirus means #book world

3 Qualities Advertisers Seek in a Publishing Partner

An inside look at what advertisers look for when selecting print and digital publisher partners. By Kevin Rehberg, Vice President, Continue reading at Editor & Publisher

[ Editor & Publisher | 2020-02-27 18:23:48 UTC ]
More news stories like this | News stories tagged with: #publishing partner #vice president #digital publisher

The revolution will now be televised: How leftist streaming service Means TV timed its launch perfectly

The emerging left media—currently spread across the digital media landscape—are uniting to deliver an alternative to corporate, centrist news and entertainment. Sitting in a small Bronx apartment back in early 2018, it would be difficult to picture the world today. As Naomi Burton and Nick Hayes... Continue reading at Fast Company

[ Fast Company | 2020-02-26 07:00:23 UTC ]
More news stories like this | News stories tagged with: #world today #political campaign #digital media

Condé Nast Bets Big on Home | News & Notes

Condé Nast is throwing down the gauntlet to cable TV and "dated DIY and renovation formats" of its popular programs, the company said ahead of an event celebrating the launch of Home/Made, its new network of home-focused content pulled from across many of its brands and targeting millennial... Continue reading at Folio Magazine

[ Folio Magazine | 2020-02-25 20:12:46 UTC ]
More news stories like this | News stories tagged with: #daily podcast #government executive #great journalism

Danez Smith: ‘Being a Poet Means Committing to Vulnerability’

Danez Smith burst into national recognition in 2014, when their poems about the Black Lives Matter movement found piercing resonance in a time of social and political change. Smith won the Individual World Poetry Slam that year, as well as the Lamda Literary Award for Gay Poetry for their book... Continue reading at Literrary Hub

[ Literrary Hub | 2020-02-21 09:49:13 UTC ]
More news stories like this | News stories tagged with: #danez smith #literary award

3 Creative Ways to Benefit the Bottom Line Beyond Advertising Revenue

Ever-changing external landscapes present both threats and opportunities for media firms. Shifting marketing budgets and the proliferation of free content challenge publishers that rely on advertising and paid subscriptions. Yet the industry is not cowering: the results of Folio:’s 2020... Continue reading at Folio Magazine

[ Folio Magazine | 2020-02-18 15:48:16 UTC ]
More news stories like this | News stories tagged with: #good fit #ad space #great opportunity #active international #hotel rooms

Guess Who’s Going to Buy You? That’s Right…Your Advertiser

Barstool Sports launched as a print publication in 2003. Since then, they’ve become a multi-million dollar diversified sports and pop culture media company. Barstool recently sold to one of their advertisers, Penn National Gaming (owner of the Tropicana), for $450 million. A few years ago... Continue reading at Publishing Executive

[ Publishing Executive | 2020-02-14 19:59:30 UTC ]
More news stories like this | News stories tagged with: #$450 million #print publication

The I’ve Been Meaning to Get to That Book Club

We're visiting our In the Club newsletter for tips and tricks to kickstart your book club into the new year by looking back and tying loose (bookish) ends. Continue reading at Book Riot

[ Book Riot | 2019-12-31 11:30:28 UTC ]
More news stories like this | News stories tagged with: #book club

What Google's focus on web frameworks means for front-end development [Q&A]

If the recent Chrome Dev Summit was evidence of what Google thinks is hot in web development, then frameworks were one of the clear winners. More specifically, client-side frameworks and libraries like Angular, Vue and React, and larger web frameworks like Next.js. We spoke to Tim Neutkens, lead... Continue reading at Betanews

[ Betanews | 2019-12-13 14:35:38 UTC ]
More news stories like this | News stories tagged with: #google thinks #web development #user experience #libraries

The Privacy Zeitgeist Means User Consent Is the New Key to Investment

Ad tech will need to reinvent itself or die, and anyone fighting the global wave of privacy-centric legislation that's sweeping the digital media sector will ultimately lose. That's the belief of Thomas Pasquet, co-founder and co-CEO of Ogury, an ad-tech company that today announced it had... Continue reading at AdWeek

[ AdWeek | 2019-12-05 21:44:16 UTC ]
More news stories like this | News stories tagged with: #ad tech #ad-tech company #today announced #digital media

Control and the marketing ventriloquist: How to improve your PR and advertising performance simultaneously

It's time for digital media and corporate communications teams to reach across the water cooler and really cooperate. Continue reading at Advertising Age

[ Advertising Age | 2019-12-04 10:00:00 UTC ]
More news stories like this | News stories tagged with: #digital media

Digital publishers want to grow non-advertising income as display revenue tanks

Nearly nine in 10 digital publishers consider non-advertising income 'high-priority' focus. Continue reading at Media Week

[ Media Week | 2019-11-20 11:19:56 UTC ]
More news stories like this | News stories tagged with: #digital publishers

Meredith’s Vision for the Future Includes Growth in Print Advertising, Newsstand Revenue

Just two months after the company's fiscal 2019 earnings report saw its share price tumble 23% in a single day, Meredith Corp. revealed a somewhat optimistic forecast for the company's print magazine business in its Q1 2020 report, covering the period from July 1 to September 30. On an earnings... Continue reading at Folio Magazine

[ Folio Magazine | 2019-11-07 19:16:37 UTC ]
More news stories like this | News stories tagged with: #charging people #magnolia journal #specific brand #audited media #subscriber base #significant growth #majority stake

Just because you can’t overnight clothes to Paris anymore doesn’t mean media is dead

Two digital media veterans say the industry isn’t dying, just taking a different shape. Bleak headlines about the demise of the media world seem to appear almost daily. Is it possible for digital media to even survive?Read Full Story Continue reading at Fast Company

[ Fast Company | 2019-11-07 16:45:58 UTC ]
More news stories like this | News stories tagged with: #media world #digital media

Being a crime writer doesn’t mean I condone murder. Do I even have to say it? | Garry Disher

Every now and then I encounter people who can’t suspend disbelief. They ask how I can write about ‘such terrible things’Feeling unappreciated is your lot as a writer. Few readers; no readers. Scathing reviews; no reviews. Publishers saying, “Don’t call us, we’ll call you” or not taking a punt on... Continue reading at The Guardian

[ The Guardian | 2019-11-03 17:00:27 UTC ]
More news stories like this | News stories tagged with: #department store #real life #peter handke #nobel prize #bookseller

Netflix 'n' spills: How the streaming wars could hurt advertisers, consumers and platforms

Nearly 13 years ago, Netflix launched the first subscription-based streaming service for “Hollywood content,” laying the foundation for a massive paradigm shift in the way we access and watch movies and TV. Hulu followed suit soon after, but Netflix again changed the game in 2013, releasing the... Continue reading at Advertising Age

[ Advertising Age | 2019-10-24 19:52:28 UTC ]
More news stories like this | News stories tagged with: #subscriber base #long time #seismic shift #nielsen

What HBO’s ‘Succession’ can teach us about advertising

As an abashed former News Corp employee (thankfully at HarperCollins, one of the Murdoch portfolio’s least-offensive holdings), HBO’s "Succession" is my straight shot of Sunday-night dopamine. The show’s great even if you aren’t attuned to the devastating, thinly veiled media and publishing... Continue reading at Advertising Age

[ Advertising Age | 2019-10-11 11:22:17 UTC ]
More news stories like this | News stories tagged with: #nice reminder #parent brand #airtight positioning #ridiculous glut #streaming platforms #batting average #deliver non-stop #t-miss products #toughest test #warnermedia umbrella #three-dimensional chess-plotting #adland-relevant lessons #ad guy #hat tip #standout lines #publishing world #news corp

Advertising lessons learned and reaffirmed by HBO’s ‘Succession’

Crystal Hana Kim and Laura van der Berg on What It Means to ‘Learn to Write’

After reading and loving Crystal Hana Kim’s debut novel, If You Leave Me, it was a great joy to team up with her for a joint paperback celebration. This conversation took place at the lovely Books Are Magic in early September. We talked about what it feels like to be a year out from publication, […] Continue reading at Literrary Hub

[ Literrary Hub | 2019-10-07 08:49:33 UTC ]
More news stories like this | News stories tagged with: #lovely books #early september

New connected TV study debunks 3 common myths about political advertising

The 2020 elections are expected to see an unprecedented amount of advertising spending. Projections from Group M estimate a record-setting total of $10 billion, so the stakes for buyers and sellers have never been higher. As marketers map out their advertising plans leading up to the election,... Continue reading at Advertising Age

[ Advertising Age | 2019-10-02 13:42:00 UTC ]
More news stories like this | News stories tagged with: #critical mass #media consumption #marketing strategy #consumers switch #nielsen