What Boohoo’s bet on Debenhams means for advertising

The pandemic has catapulted digital media forward to such an extent that 2021 looks more like 2024. Continue reading at 'Media Week'

[ Media Week | 2021-01-27 09:12:11 UTC ]
News tagged with: #digital media

Other Publishing stories related to: 'What Boohoo’s bet on Debenhams means for advertising '


Publishers are adapting advertising strategies for a privacy-first world

Tina Iannacchino, senior publisher director, Seedtag So much of the attention around the death of third-party cookies and its impact on the digital advertising industry is focused on the implications for brands and consumers, which is far from the complete picture. The digital publishing... Continue reading at Digiday

[ Digiday | 2022-11-29 15:18:30 UTC ]
More news stories like this | News stories tagged with: #third-party cookies #complete picture #digital publishing


Two-thirds of UK’s biggest advertisers to cut television spend

Traditional TV shunned in favour of digital media and last-minute promotional campaignsMore than two-thirds of the UK’s biggest advertisers intend to cut back spending on traditional TV next year, as the recession fuels a shift to digital media and last-minute bursts of promotion.A survey of 59... Continue reading at The Guardian

[ The Guardian | 2022-11-21 00:01:39 UTC ]
More news stories like this | News stories tagged with: #biggest advertisers #traditional tv #digital media


Juan Pirlot de Corbion on YouScribe: Betting on Africa

'Every mobile can became a pocket library,' according to digital book distributor Juan Pirlot de Corbion at YouScribe. The post Juan Pirlot de Corbion on YouScribe: Betting on Africa appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-10-28 10:40:56 UTC ]
More news stories like this | News stories tagged with: #africa appeared #digital book


Semafor Woos Advertisers With Promises of Depolarization

The business news publisher Semafor launched Tuesday morning after months of anticipation, debuting in the process a number of original editorial and commercial elements that the startup hopes will help differentiate it in the eyes of both readers and ad buyers. The 60-person team, founded by... Continue reading at AdWeek

[ AdWeek | 2022-10-18 10:05:00 UTC ]
More news stories like this | News stories tagged with: #ad buyers #bloomberg media #justin smith #news publisher


Bloomberg Media Is Shutting Off Its Open-Market Programmatic Advertising

The business news publisher Bloomberg Media will stop serving open-market third-party programmatic display advertising on both its website and mobile app, beginning Jan. 1, 2023, according to chief executive officer Scott Havens. The publisher will also discontinue its use of vendors whose... Continue reading at AdWeek

[ AdWeek | 2022-10-11 09:54:39 UTC ]
More news stories like this | News stories tagged with: #bloomberg media #mobile app #news publisher


Byron Allen threatens to sue more advertisers in push to increase Black media spend

As McDonald's and Nielsen lawsuits proceed, Allen says spending on Black-owned media isn't rising fast enough. Continue reading at Advertising Age

[ Advertising Age | 2022-09-14 09:30:00 UTC ]
More news stories like this | News stories tagged with: #nielsen


Possible copyright changes could mean more money for Inuit artists

Whatever price artists get from their initial sale is, currently, all the money they'll ever receive from their art — though that could change if the federal government reforms Canada's copyright law to give artists a cut of resales. Continue reading at CBC

[ CBC | 2022-09-10 08:00:00 UTC ]
More news stories like this | News stories tagged with: #copyright law


Daegan Miller on the Shifting Meaning of Historical Landmarks

Emergence Magazine is an online publication with annual print edition exploring the threads connecting ecology, culture, and spirituality. As we experience the desecration of our lands and waters, the extinguishing of species, and a loss of sacred connection to the Earth, we look to emerging... Continue reading at Literrary Hub

[ Literrary Hub | 2022-09-07 08:52:00 UTC ]
More news stories like this | News stories tagged with: #emerging stories #emergence magazine #online publication #sacred connection #narrated essays


Register Today for AAPI Communities in Conversation #9 Featuring Andrea Wang, Author of 'The Many Meanings of Meilan'

Wang is set to appear in conversation with Crystal Chen of the New York Public Library. The live stream is set for Tuesday, September 6 at 1 PM ET. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-08-29 04:00:00 UTC ]
More news stories like this | News stories tagged with: #register today #aapi communities #live stream


Bookstore Romance Day Bets on the H.E.A. (Happily Ever After)

Almost 400 bookstores plan to participate in Bookstore Romance Day, a combination of virtual programming and national in-store events on August 20. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-08-19 04:00:00 UTC ]
More news stories like this | News stories tagged with: #bookstore


A veteran asks: What did the Afghan war mean for those who served?

Marine veteran Elliot Ackerman, who helped evacuate Afghans, reflects on the war's flawed decisions, moments of kindness and "disastrous" end. Continue reading at The Washington Post

[ The Washington Post | 2022-08-12 10:00:04 UTC ]
More news stories like this | News stories tagged with: #afghan war


News Corp almost doubles its profits on back of digital advertising and subscribers

Rupert Murdoch’s publishing and media giant attributes record profits and revenue to acquisitions and digital transformationRupert Murdoch’s News Corporation has almost doubled its profits in 2021/22 to a record $US760m ($A1.1bn).The US-listed company owns News Corp Australia, as well as... Continue reading at The Guardian

[ The Guardian | 2022-08-08 23:21:18 UTC ]
More news stories like this | News stories tagged with: #digital advertising #rupert murdoch #news corporation #majority stake #book publisher #news corp


If plants, animals and machines are intelligent, what does it mean for us?

James Bridle argues that we must be open to a “more-than-human world,” in which people aren't separated from nature. Continue reading at The Washington Post

[ The Washington Post | 2022-07-22 12:00:17 UTC ]
More news stories like this | News stories tagged with: #people aren


Adapting to Changes in Pay-per-Click Advertising

In this panel—scheduled for May 24, 3–4 p.m. ET, and moderated by Carlyn Robertson, marketing lead at BookBub—book marketing experts will discuss what’s changed in the world of digital advertising in the past year. Topics of discussion include how marketers can adapt as major ad platforms and... Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-05-16 04:00:00 UTC ]
More news stories like this | News stories tagged with: #panel—scheduled #digital advertising


What It Means to Anthologize the Literature of Abortion

About twenty years ago, I had an abortion and discovered that literary writing exploring the experience was not easy to find. So I began editing an anthology of literature about this major, suppressed literary theme, a physical, psychological, moral, spiritual, political, and cultural reality... Continue reading at Literrary Hub

[ Literrary Hub | 2022-05-05 08:52:40 UTC ]
More news stories like this | News stories tagged with: #anthology


Roku opens up more advertising data for marketing mix modeling to better compete with traditional TV

Roku has struck deals with four marketing tech providers — Analytic Partners, Ipsos MMA, IRI and Nielsen — to provide data breaking down creative types, dayparts and ZIP code-level impressions. The post Roku opens up more advertising data for marketing mix modeling to better compete with... Continue reading at Digiday

[ Digiday | 2022-04-25 04:01:00 UTC ]
More news stories like this | News stories tagged with: #traditional tv #struck deals #creative types #nielsen


In Stewart O’Nan’s ‘Ocean State,’ mean girls turn deadly

Stewart O'Nan's “Ocean State” opens with a shocking line, but the novel feels allergic to its own suspense. Continue reading at The Washington Post

[ The Washington Post | 2022-03-01 15:35:08 UTC ]
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How to create meaning and value in the metaverse

The CEO of Storyblocks discusses three considerations for companies that want to compete in this immersive new world—one of which is to spread the wealth. Tech companies are currently stumbling over themselves to see who can make a bigger bet on the metaverse. However, beyond a massive financial... Continue reading at Fast Company

[ Fast Company | 2022-02-28 05:00:22 UTC ]
More news stories like this | News stories tagged with: #tech companies #social web #privately owned


What Banning Maus Means for the Generation of Artists It Inspired

My friend, a poet and professor, was telling her nine-year-old daughter last week about the banning of Maus. She explained that Art Spiegelman’s Pulitzer Prize winning graphic novel about the Holocaust had been banned, and that it’s especially important to shine a light on dark histories when... Continue reading at Literrary Hub

[ Literrary Hub | 2022-02-18 09:51:43 UTC ]
More news stories like this | News stories tagged with: #art spiegelman #graphic novel #pulitzer prize


Review: For expats during COVID, what does home even mean? A new memoir sheds light

In 'Home/Land: A Memoir of Departure and Return,' Rebecca Mead, who returned to England after decades as an expat, asks what it means to be home. Continue reading at Los Angeles Times

[ Los Angeles Times | 2022-02-09 14:00:23 UTC ]
More news stories like this | News stories tagged with: #memoir