In spite of many new challenges publishers face since the onset of the COVID-19 pandemic, some have found opportunities to better serve their audience, as well as redefine what their brand mission is. This is certainly true for Harvard Business Review. Although the publication faces many of the same uncertainties that keep a lot of publishers up at night, it has also been proactive in mitigating the impact of the crisis for its own business, while trying to help its audience do the same. Even though its print advertising is down, its other channels are over-performing and will keep HBR's ad revenue goals on target this fiscal year (ending June 30). That’s partially due to its flexibility to respond to the crisis. It pivoted its content strategy and launched new digital initiatives to strengthen its brand and find new ways to serve its readers, listeners and viewers across platforms. We wanted to hear more about how HBR is weathering the storm and ensuring its audience is served, while it also forges ahead in a new, difficult climate. So we sat down (virtually) with editor-in-chief, Adi Ignatius, to find out. Folio: COVID-19 is as much an economic crisis as it is a public health crisis, so as a business publication how have you responded to the situation editorially? Adi Ignatius: Everything has changed. We’ve really started to develop the metabolism of a newsroom. We’ve always tried to be timely, but we knew we needed to do that more and produce several articles a day... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2020-05-21 17:12:01 UTC ]
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Ruth Bridget Coughlin, former book editor at the 'Detroit News,' passed away on December 25 in Dover, N.J. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-01-05 00:00:00 UTC ]
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When PW did a review at the end of 2013 on how more than 30 industry startups had performed over the last few years, we found that while several had “pivoted” and one had been sold, for the most part companies were still in business and hopeful that sustainable growth was just around the corner. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-01-02 00:00:00 UTC ]
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A number of publishers in the religion category offer gift books with spiritual or religious themes, and while many publish only a few gift titles per year, others are in the gift book business in a major way, with entire imprints devoted to gifts and robust product lines. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-01-02 00:00:00 UTC ]
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Here are the reviews of adult titles that were read the most on publishersweekly.com this year—an intriguing mix of backlist titles and contemporary hits. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-12-31 00:00:00 UTC ]
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Neville Thurlbeck and James Weatherup get green light from employment tribunals to take action against News Group NewspapersTwo former News of the World journalists who were jailed for hacking the phones of politicians and celebrities have been given the go ahead to sue Rupert Murdoch’s... Continue reading at The Guardian
[ The Guardian | 2014-12-23 00:00:00 UTC ]
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The Booksellers Association has called for the scrapping of business rates altogether for small businesses in a meeting in the House of Commons. Tim Godfray, c.e.o of The Booksellers Association, said in a speech to the all-party parliamentary small shops group that The BA and the British... Continue reading at The Bookseller
[ The Bookseller | 2014-12-20 00:00:00 UTC ]
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Booksellers have reported positive sales going into the final week of the Christmas rush, with Chris Hadfield’s You Are Here (Macmillan) breaking through as a last-minute favourite. However the leading celebrity memoirs are not racking up individual totals as substantial as they did last year,... Continue reading at The Bookseller
[ The Bookseller | 2014-12-20 00:00:00 UTC ]
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Here is a book review of Randall Munroe's What If? Serious Scientific Answers to Absurd Questions. Overall, a great book. I recommend it. The post Book Review: What If?: Serious Scientific Answers to Absurd Hypothetical Questions appeared first on WIRED. Continue reading at Wired
[ Wired | 2014-12-19 00:00:00 UTC ]
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2015 will be a “year of implementation” for Penguin Random House, with the work ahead allowing PRH to “fully realise the potential of our new company”, c.e.o. Markus Dohle has told employees. In a letter to PRH staff worldwide, Dohle said that it was “incredible what our company has been able... Continue reading at The Bookseller
[ The Bookseller | 2014-12-19 00:00:00 UTC ]
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Last year marked our first round up of the numerous “books of the year” features across the media. It saw a total of 660 books being touted by various critics, writers and celebrities. This year, our spreadsheet collating the reviews boasts 910 titles that have been recommended across several... Continue reading at The Bookseller
[ The Bookseller | 2014-12-16 00:00:00 UTC ]
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A charming French novel about an old-school publisher trying to get to grips with the digital ageAt more than one point in this novel I found myself asking: could this be any more French? Early on we meet a character described thus: “She used to be incredibly good-looking and now at... Continue reading at The Guardian
[ The Guardian | 2014-12-16 00:00:00 UTC ]
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Bangkok-based Gordon Ross says disrupting the book industry is a business challenge, and has launched Bleeding Heart Publications to test his instincts. The post Can an Oil-and-Gas Exec Disrupt the Book Business? appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-12-12 00:00:00 UTC ]
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A former top Amazon employee has revealed that European Commission president Jean-Claude Juncker acted as a “business partner” to the company when it came to negotiating its tax arrangements. Bob Comfort, the former head of tax for Amazon, has given an interview with Luxembourg newspaper... Continue reading at The Bookseller
[ The Bookseller | 2014-12-12 00:00:00 UTC ]
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Awareness of Small Business Saturday (SBS) in the UK is growing, with an extra £36m spent in small shops last weekend. The initiative, which encouraged people to shop in their local businesses last Saturday (6th December), is in its second year, but has already seen a marked increase in... Continue reading at The Bookseller
[ The Bookseller | 2014-12-12 00:00:00 UTC ]
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In the course of the last console generation, Ubisoft has gone from "the French publisher behind the Tom Clancy games" to the world's leading creator of lucrative open-world sandbox franchises (by quantity, if not quality). This success hinges on a s... Continue reading at Engadget
[ Engadget | 2014-12-11 00:00:00 UTC ]
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Bloomberg L.P. has spent the last year pouring money and resources into its media arm -- which still labors in the shadow of the terminal business that made Michael Bloomberg a billionaire -- to better attract audiences and advertisers. Now the most visible results of its work are about to... Continue reading at Advertising Age
[ Advertising Age | 2014-12-11 00:00:00 UTC ]
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New titles include a look at how the experience of Holocaust survivors has influenced the faith of their descendants. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-12-10 00:00:00 UTC ]
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Most great hip-hop collaborations involve an MC and a producer. For 36 Seasons, Pretty Toney turned elsewhere.Last year, comic artist Matthew Rosenberg, a lifelong Wu-Tang Clan fan, sent off pitches to several rappers with ideas for album stories. When he got the call that rapper Ghostface... Continue reading at Fast Company
[ Fast Company | 2014-12-10 00:00:00 UTC ]
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PW reviewers were impressed with these spirituality and religion books published in 2014. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-12-09 00:00:00 UTC ]
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Everyone poops.It's not just the name of a children's book by Taro Gomi, it's a simple fact of life. But it's not something you'd pick up if you watched toilet-related advertising. Take toilet paper, for example. If you were an alien anthropologist who sat through three decades of toilet paper... Continue reading at Advertising Age
[ Advertising Age | 2014-12-09 00:00:00 UTC ]
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