Plans to hype David Lagercrantz’s Girl With the Dragon Tattoo sequel by tattooing a volunteer reader, now mercifully cancelled, took branding a little too literallyWith Go Set a Watchman finally out, it’s time to move on to thinking about the summer’s next most-anticipated/hyped novel, which has got to be David Lagercrantz’s new Lisbeth Salander novel, The Girl in the Spider’s Web. The late Stieg Larsson’s trilogy of thrillers, starting with The Girl With the Dragon Tattoo, have sold 75m copies around the world, after all – so this is going to be big, and like Harper Lee’s second novel, is tightly embargoed until its 27 August launch.The Australian publisher of the Lagercrantz follow-up, however, has already run into a spot of bother, after deciding that the best way to promote the book would be to launch a hunt for a female fan prepared to “donate” her back for three months. This would have involved being adorned with her very own Dragon Tattoo for advertising purposes. Hachette Australia, reported the Sydney Morning Herald last week, was calling it a “tatvertising campaign”, and asking for applications from those who could “handle the pain, just like Lisbeth Salander”. Continue reading... Continue reading at 'The Guardian'
[ The Guardian | 2015-07-14 00:00:00 UTC ]
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The car industry isn't slowing down when it comes to employing more data for everything from vehicle malfunctions to marketing. In fact, in terms of digital advertising, the category looks like it's putting the pedal to the metal, as tech vendors, publishers and other players increasingly roll... Continue reading at AdWeek
[ AdWeek | 2015-02-04 00:00:00 UTC ]
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News an unpublished novel by Harper Lee is to be released more than 50 years after To Kill a Mockingbird causes a "trade frenzy" and concern over how it has come to be published. Continue reading at BBC News
[ BBC News | 2015-02-04 00:00:00 UTC ]
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Sales of the Harry Potter series and Jamie Oliver's cookbooks help Britain produce more books per capita than any other country. Continue reading at BBC News
[ BBC News | 2015-02-04 00:00:00 UTC ]
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Harper Lee, the author of To Kill a Mockingbird, will publish a sequel called Go Set a Watchman. Continue reading at BBC News
[ BBC News | 2015-02-04 00:00:00 UTC ]
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Draft2Digital is a self-published ebook platform offering about 40,000 titles and adding more than 3,000 titles a month. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-02-03 00:00:00 UTC ]
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Centre Lane Partners has taken over the role of general partner of the investment funds that supported Perseus LLC, the parent company of the Perseus Books Group. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-02-03 00:00:00 UTC ]
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The French culture ministry’s National Book Centre (Centre National du Livre, CNL) will overhaul its system of financial support for the book industry in order to simplify and update it. The reform, which was approved by the CNL’s board last week, reduces the number of interest-free loans and... Continue reading at The Bookseller
[ The Bookseller | 2015-02-03 00:00:00 UTC ]
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Got books to digitize and plenty of patience? Amazon's Kindle Convert software will let you scan them at home. As spotted by The Ebook Reader, Kindle Convert is a $50 PC application that turns printed pages into Kindle ebooks. It should work with most scanners, provided they support at least... Continue reading at PC World
[ PC World | 2015-02-03 00:00:00 UTC ]
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The government has relaxed the prison book ban, but said inmates can only receive parcels from four named booksellers – Waterstones, Blackwell’s, Foyles or WH Smith. The prison book ban was relaxed from 31st January, The Bookseller understands, following a High Court ruling that the ban,... Continue reading at The Bookseller
[ The Bookseller | 2015-02-03 00:00:00 UTC ]
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One of iTunes' earliest slogans was "Rip, Mix, Burn," encouraging us to digitize our CD collections and recording custom playlists that were about as third as romantic as a mixtape. At some point, you've probably wished that you could do the same for... Continue reading at Engadget
[ Engadget | 2015-02-03 00:00:00 UTC ]
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Jon Karakauer's next book, 'Missoula: Rape and the Justice System In a College Town,' will be released on April 21. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-02-02 00:00:00 UTC ]
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The mother of murdered soldier Lee Rigby has written a book, to be published by Simon & Schuster. Senior commissioning editor Kerri Sharp bought UK and Commonwealth rights to Lee Rigby: A Mother’s Story by Lyn Rigby from Robert Smith of Robert Smith Literary Agency. Lee Rigby was killed in... Continue reading at The Bookseller
[ The Bookseller | 2015-01-31 00:00:00 UTC ]
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Publishers and booksellers in Ireland have breathed a sigh of relief as the market experienced an unprecedented rebound in 2014, surpassing expectations. Figures from Nielsen BookScan reveal that 9.6 million physical books were sold through the tills in Ireland, equating to €106.4m (£79.4m) in... Continue reading at The Bookseller
[ The Bookseller | 2015-01-31 00:00:00 UTC ]
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Octopus Publishing Group’s Cassell Illustrated has commissioned a book on the rebel heroes of popular music by Fun Lovin’ Criminals frontman and DJ Huey Morgan. Commissioning editor Hannah Knowles acquired worldwide rights from Sam Gregory at Wise Buddah Group. In Huey Morgan’s Rebel Heroes,... Continue reading at The Bookseller
[ The Bookseller | 2015-01-31 00:00:00 UTC ]
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This week, a cult classic waiting to happen, God's bankers, and an early bid for best graphic novel of 2015. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-01-30 00:00:00 UTC ]
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More than 80 writers will participate in the Tuesday and Wednesday evening author receptions (February 10 and 11). Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-01-30 00:00:00 UTC ]
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We Love Books! is an exhibit within the second edition of the inspiring Graphic Arts Festival taking place in Paris until March 4th. The post Paris Exhibit Praises the World of Book Covers appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-01-30 00:00:00 UTC ]
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The Anderson family, which controls 58% of the stock of Books-A-Million, is offering $2.75 a share to acquire all the shares of the bookstore chain that it does not already own. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-01-30 00:00:00 UTC ]
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For many, the tragic events in Paris have highlighted the importance of free expression. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-01-30 00:00:00 UTC ]
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Matthew Goodwin and Robert Ford’s Revolt on the Right: Explaining Support for the Radical Right in Britain (Routledge) has won the top honour at the Paddy Power Political Book Awards. Academics Goodwin and Ford won the Political Book of the Year honour at the award ceremony in London last night... Continue reading at The Bookseller
[ The Bookseller | 2015-01-30 00:00:00 UTC ]
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