Video series on Facebook are already driving higher engagement, which is a good sign for Facebook Watch

Publishers are shifting resources to multi-episode video shows and other serialized programming from standalone videos as a result. The post Video series on Facebook are already driving higher engagement, which is a good sign for Facebook Watch appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2017-08-21 00:00:00 UTC ]
News tagged with: #facebook watch #video series #good sign

Other Publishing stories related to: 'Video series on Facebook are already driving higher engagement, which is a good sign for Facebook Watch'


IAB Announces Schedule for 2017 Digital Video NewFronts

Get your calendars ready to start planning for the sixth annual Digital Content NewFronts. The Interactive Advertising Bureau today announced the programming schedule for the event, which takes place in New York from May 1-12. Participants range from publishing stalwarts like The New York... Continue reading at AdWeek

[ AdWeek | 2016-12-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #anna bager #general manager #media agencies #digital equivalent


Goode joins Hachette Children's as sales director

Nicola Goode is leaving DK as head of sales to join Hachette Children’s Group in February as sales director. She replaces Jason McKenzie, who will be leaving the company at the end of January. Continue reading at The Bookseller

[ The Bookseller | 2016-12-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #leaving dk #sales director


Goosebumps Author R.L. Stine to Write Series of Marvel's Man-Thing Comics

Stine is achieving a "lifelong dream" by writing the comics, a five-issue series that debuts in February and will feature plenty of interdimensional weirdness. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-12-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #lifelong dream


The Washington Post Is Marketing Itself to Brands as a Testing Ground for Video Ads

One year ago, the Washington Post decided it was done working with third-party ad-tech partners and instead started building its own slick tools and ad formats to tackle industry problems like speed, fraud and viewability. So, it started an internal group called Research, Experimentation and... Continue reading at AdWeek

[ AdWeek | 2016-12-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #morgan stanley #larger reach


Facebook patent hints at an automated solution for fake news

Facebook may have said that it's stepping up its fight against fake news in the past few weeks, but there are signs that it might have had a way to tackle this problem sooner. A recently published USPTO filing from 2015 reveals that Facebook has app... Continue reading at Engadget

[ Engadget | 2016-12-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #fake news


In the shadow of Facebook, Twitter loses traction with publishers

Social publishing is becoming a zero-sum game. As media companies clamor for readers on Facebook, Instagram and Snapchat, Twitter is losing the attention battle. Publishers are waking up to the fact that Twitter doesn't have the audience scale, visual storytelling tools and ad products that the... Continue reading at Digiday

[ Digiday | 2016-12-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers appeared #social publishing #audience scale #ad products #media companies


Netflix Launches Video Previews: How The Company Landed On Its Biggest Redesign Ever

The streaming giant has replaced still photos with moving images to enhance user experience by (hopefully) cutting down on browsing time. The streaming giant has replaced still photos with moving images to enhance user experience by (hopefully) cutting down on browsing... Continue reading at Fast Company

[ Fast Company | 2016-12-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #streaming giant #moving images #barnes noble


Comedian Olaf Falafel signs with HarperCollins Children's

HarperCollins Children’s Books has signed a picture book deal with comedian Olaf Falafel. Continue reading at The Bookseller

[ The Bookseller | 2016-12-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #harpercollins children


Facebook Spotlights Business Books with #ReadtoLead

Facebook has launched #ReadtoLead, a social media campaign running from December 5 to December 9 that aims to spotlight books with a focus on leadership and business. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-12-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #spotlight books


Worsley signs up for two more history titles with Bloomsbury

TV presenter, historian and author Lucy Worsley has signed a deal for two further children’s books ahead of the release of her second title, My Name is Victoria, in March. Continue reading at The Bookseller

[ The Bookseller | 2016-12-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tv presenter #books ahead


FutureBook: Video is key in fast-moving world, says Whatley

James Whatley, planning partner for innovation at Ogilvy & Mather, kicked off the Futurebook Conference 2016 with a keynote speech highlighting the importance of video in a fast-moving, consumer-orientated world. Continue reading at The Bookseller

[ The Bookseller | 2016-12-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #james whatley #ogilvy mather


The Latest in the Facebook “Friend or Foe” Debate

As the "fake news" controversy unfolds, regional publishers need to rise above the noise. The post The Latest in the Facebook “Friend or Foe” Debate appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-12-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook friend #fake news #regional publishers


TV-like programming struggles to find a home on Facebook Live

Publishers like Joe Media and Bleacher Report have been testing TV-like programming for Facebook Live. But polished live videos don’t necessarily receive higher viewership or more shares than rawer, conversational ones, and building content worthy of appointment viewing is a big challenge on... Continue reading at Digiday

[ Digiday | 2016-11-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook live #bleacher report #appointment viewing #big challenge


Martyn Waites pens crime series for Bonnier Zaffre

Bonnier Zaffre has acquired two titles in a new series by thriller writer Martyn Waites (aka Tania Carver). Continue reading at The Bookseller

[ The Bookseller | 2016-11-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bonnier zaffre


The Good Immigrant crowned Britain's favourite book of 2016

The Good Immigrant has been voted as the British public’s favourite book of 2016 at the Books Are My Bag Readers Awards. Continue reading at The Bookseller

[ The Bookseller | 2016-11-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #favourite book #good immigrant #british public


Gollancz acquires 23rd book in George R R Martin's Wild Card series

Gollancz has acquired High Stakes, the 23rd book in the Wild Card series, a long-running sci-fi and superhero series co-edited by bestselling author George R R Martin and Melinda M Snodgrass.  Continue reading at The Bookseller

[ The Bookseller | 2016-11-23 00:00:00 UTC ]
More news stories like this |


FutureBook's Molly Flatt signs debut deal with Pan Mac

Molly Flatt, associate editor for FutureBook and digital editor for Phoenix magazine, is publishing a debut novel, set between the cafés of Shoreditch and the wilds of Orkney, with Pan Macmillan. Continue reading at The Bookseller

[ The Bookseller | 2016-11-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pan mac #molly flatt #pan macmillan


Facebook’s metrics blunder causes publishers to fret, too

Most publishers would agree that Facebook metrics have never been perfect. But the latest blunders have rocked confidence among some big media owners, forcing them to reassess where and how they should be allocating budget and resources to specific social platforms. Others believe the public mea... Continue reading at Digiday

[ Digiday | 2016-11-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post facebook #social platform


NASA demonstrates EM Drive theory, but don't get too excited

A fuel-free engine is the stuff of science fiction for now, but scientists at NASA Eagleworks have published a peer-reviewed paper that suggests the ideas behind an EM Drive are worth testing further. Researchers at Eagleworks, a small NASA team task... Continue reading at Engadget

[ Engadget | 2016-11-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #science fiction


Pushkin signs debut from Turkish free-speech activist

Pushkin Press has signed The Peace Machine by journalist and free-speech activist Özgür Mumcu, whose father, an investigative journalist for the Cumhuriyet newspaper, was assassinated when the author was just 15. Continue reading at The Bookseller

[ The Bookseller | 2016-11-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #investigative journalist #pushkin press